Longbridge isn't the most picturesque area of Birmingham, it must be said, so it's hard not to have a little derisive chuckle when you stumble upon a spa boldly named the Beauty Co. - evidently, they haven't been able to work their magic on the surrounding area. However, once you're inside, thinks become substantially better. The Beauty Co has a sleek, pleasant interior befitting a modern beauty salon, and the staff are always quick to make sure that you're attended to and sorted for whatever it is you want doing. The prices are very competitive, with a currently running special of a full body tan session for just £13 (I am assured this is good value for money, not being a frequent patron of the tanning booths). A ray of sunlight in an otherwise not particularly inviting area. read more