The line was not even that long for this pop up and I just waited around 20 minutes long to get in…read more The staff hosting and organizing the event were really nice and courteous the whole time I was there. I loved how the decor was very cute and blue inside. My daughter and I took a lot of pictures of ourselves with the life size Oreo Cakesters cookies! I did not see any original Oreo cookies and only the Cakesters in the event. There were 4 flavors in total. They were original, double chocolate, confetti cake, and golden. The cakes were very soft and creamy. We got to smell them in the 1st exhibit. The lady who worked for the smelling exhibit was pretty nice about letting us smell the cakes. I only smelled 3 of them (double chocolate, confetti cake, and golden) and didn't get to smell the original. The cakes smelled really sweet and airy like you're in clouds. After the smelling, we got to try 2 samples of the cakes. I got the chocolate and golden. They were very soft and creamy sweet and not overly sweet that will ruin your taste buds. Next we got to insert a coin into one of the ovens and select a gift. I got a fuzzy white pouch and my daughter got a fuzzy hat. The gifts were very nice. We got to take pictures of life size Oreo Cakesters in the foam pit. The only problem I had was I needed socks to go inside the pit. Luckily the staff handed me a pair of fuzzy socks to go inside the pit. Overall, the event was very nice and cute! So many cool freebies! It was very organized and everyone was kept in a single filed line.

What are the most important things about pop ups nowadays?…read more - Short Time Waiting in Lines - Fun, Interactive Stations - Free Collectible Merch - Cute Photo Opportunities The Oreo Cakesters was exactly like that. Staff were super friendly + enthusiastic + lively. I was able to get in within less than 3 mins on the first day. Also, it happened to be down pouring later on during the last hour. I'm guessing maybe that was the main reason why there was practically nobody there. Take a bite out of these mini delicious soft cake snacks by choosing two different flavors like Original + Double Chocolate + Golden + Confetti Cake. Received an Oreo-like token from the staff for a randomized piece of merch. Next, drop the token into the slot and pick a random blue or white grocery tote from the life-sized oven prop. Attendees had the chance to win Oreo-themed merch like a fuzzy black bucket hat, white trucker cap, pair of socks, fluffy cloud-like pouch, cloud-like sleep mask or a small Oreo plush keychain. Just loved the really cute photo stations where you can pose for the cutest pics with friends or by yourself using their props. The highlight was the interactive Oreo-themed ball pit.

This past weekend from 7/24 to 7/26 from 10am-5pm was the 20th Anniversary Party for the brand…read moreTONYMOLY. Everything was 20% off in the entire store including their newest pop up exclusive products. Any purchase (no minimum amount) was gifted a free banana milk hand cream. The 1st 100 people in line each day had gotten free birthday cake flavored ice cream from Betty Jo's and a free can of Ollipop as special treats. Make a $40+ in-store purchase could get you a $140-value gift bag of 5 full-size TONYMOLY products & other gifts from branded partners. You would even find a small random Squishmallow keychain plushie inside. The ambiance wise was similar to a vibrant-looking gift shop with a life-size cherry photo opportunity by the storefront of TONYMOLY pop up shop. They had made really great use of the venue. Staff were very friendly + helpful + patient + laidback. Lines were managed pretty well without people crowding around and not too many line cutters. Payment was card only. Entry on a first come, first served basis depending on space capacity. No RSVP was required/needed at all. It was opened to the public. All gifts with purchase and treats would be given out until supplies lasted. They had pretty good stock that didn't run out too soon.

July 17th & July 18th: 8am-9pm…read more This pop up experience was located a little bit far out closer to the water being a 15-min walking distance from the Bedford Ave Station in Williamsburg. Still accessible by the L Train nonetheless. First 250 people got a free smoothie of their choice on the menu and a full size gel-formula SPF 40 in a zippered plastic purse. Others could get a full-size SPF for the rest of the day without purchase. No smoothie yet a full-size product, that was still a win-win situation imo. The experience was super quick like 3 minutes in and out plus staff were friendly. Inside the Pure Vida location in Williamsburg, it's super spacious with lots of comfy couches + fake palm trees + other fake plants as decorations. Made me feel like I was sitting on a porch swing in a garden. Relaxing and peaceful vibes. Great workspace for customers to work on their laptops while drinking a healthy, delicious smoothie. AC was blasted on high throughout the day. Hence, you're in a comfortable environment if you plan on spending your day there. If you've missed out on the Williamsburg pop up experience from this weekend, then you can still get a free SPF 40 (without the branded plastic purse) with a smoothie purchase at all of these following Pura Vida Miami locations during business hours in NYC including the Williamsburg one until July 23rd. - Williamsburg - Dumbo - NoMad - West Village - Nolita - Bryant Park - Flatiron - Upper East Side

The Uni Summer Pop Up was a mini 4-day event at The Red Shack (575 Broadway) via Prince Street &…read moreMercer Street of Broadway. You know, the small red shack that you see every time that you happen to pass by whenever you're in Soho? Today was the last day. July 9th (Thursday) from 3-6pm July 10 (Friday) from 10am-6pm July 11 (Saturday) from 10am-6pm July 12 (Sunday) from 10am-6pm *Staff's Lunch Break (1-3pm) Quick 5-min product demonstration and prep talk from friendly staff. They let you test try a blob of their bestselling products like the body oil & body serum on both of your arms. So, you could really see the comparison and difference for yourself if there was any. Then, the public could get a mini bright orange Uni-logo terry-cloth pouch (coin purse size) with two perfume vial samples + 50ml travel size 24-hour body serum + branded white clay ornament (while supplies last). The public could make a purchase too if they happened to want full size products in a bigger pouch. From the back to the front of the line, it took around 20 minutes in total to get your free goodies. Line looked long but moved super fast. You could sample a free mini iced coffee too on the way out.

Thursday (7/23) + Friday (7/24) from 11am-7pm…read more Stop by if you happen to be in the Soho neighborhood and wanna try the different flavors of brewed coffee and tea (on the house) complete with creamer and sugar. Snap a few pics with the aesthetic photo opportunities in the cozy space featuring the old phone booth, a fire hydrant. a pedestrian crossing light, and lots more just waiting for you to explore! Giveaways like black trucker caps + enamel pins are at the merch customization station. There's an ongoing special 50% off discount for the Flavia Coffee Machine at the moment. Additionally, you can help to color a life-sized coffee-themed mural with provided paint and markers. The security guard opening the door and brand ambassadors in the front are polite. Baristas are pretty friendly and easygoing with the exception of this particular woman with gray hair in charge of the merch giveaways towards the back. She lied by telling people how there're no more caps and enamel pins for the day and to please come back tomorrow. She approached me and emphasized again that they really have no more yesterday. I didn't even go ask her questions or wasn't bothering anyone at all. Why is it even necessary to come up to me emphasizing that statement again? But then, I saw that same particular staff going to the backroom getting more black caps and passing them to her colleague. If you plan on lying to people by being a jerk, then just stick to your story all the way. It's not that "there're no more for the day." But rather, she's stingy and just doesn't want to give it out lol. Even saw her whispering to other staff and eyeing at me. You want the public to know more about the coffee machine brand Flavia. But then, you don't want to give out promotional merch by turning people away with the lying. Makes me feel unwelcoming. I left shortly afterwards. Wouldn't go out of my way for this imo. I was just so happened to be in the area.

The Shack is a little red shack that's often used for several hours, an entire day or several days…read moredepending on each pop up event. Probably one of the smallest venues out there if I can say so myself. It's not a bad thing sometimes as there're less loitering and less people crowding around imo. Located via Prince Street + Mercer Street + Broadway. Easily accessible by the R/W trains from 2 steps away. You definitely won't miss the red shack by its bright red appearance whenever you're strolling by Prince Street in Soho. Basically, it's just a standing booth. Brand reps would stand inside the booth to hand out products and/or freebies to passersby through the window opening. The shack theme gets changed up pretty often by various brands whenever pop ups would occupy/take over the small space.

Easy breezy pop up by fragrance.net happening now until 6pm in Soho today. You can get 5 perfume…read morevial samples when stopping by. 238 Lafayette Street is right by the Spring Street Station. No wait, no line. You get, you leave. Sad they had run out of the cute purple-striped makeup pouch though. Staff said those were all gone in 30 mins from the start of the pop up this morning. Staff is friendly + helpful in answering people's questions about their fragrance scents. It's important to keep a few vials in your bag these days during the hot + humid + sweaty weather. I would always wanna look presentable and not smell like I've just walked out of the gym smelling like body odor & stinky armpits.

Attended the pop-up event for NeoPets by Shopify with the average wait time in line roughly around…read more1.5 hours. Security directed line safely and ensured the amount of people to let into the event was orderly- and gave all guests a colored wristband. Once inside, it was a mad-house with no one directing line formation (where to pay) and where to line up for claw-machines/photo booths (all required in-store payment). I was eyeing a colorful cardigan outfit- but it was sold out. The lower level had a meet-and-greet with one of the NeoPets character and can even do some complimentary colored art to tape onto the wall. Staff rushed out guests that has a particular colored wristband to let in the next set of people standing in line. Overall, this was okay event