This is a relatively large Sports Direct store, in the Bullring in Birmingham city centre, it is pretty much your typical Sports Direct store, relatively cheap sports clothing in a claustrophobic atmosphere, where they always seem to unnecessarily make the store as narrow as possible, resulting in a not so great overall shopping experience.
There are entrances through the mall and on street level which is handy.
They did have a pretty good selection, many of the items were competitively priced. They did seem to have a good number of employees working to satisfy demand, which is rather efficient and can be hit or miss at these types of stores, more so in the current climate - although queuing at the checkouts could have again be improved.
3* - Large store with a good product selection, I just wish they thought more about their own layout making it more welcoming and accessible, rather than appearing to be more of a mess than anything else. read more