These guys were great! Rented a board from them and went super smooth and fast and they were real nice ppl. Thanks Jeremiah and crew

Great Shop of the three in Pacifica CA. Good board and gear selection. They are a smaller shop so might not carry as much clothing as the other shops but they will have everything you need to surf. They are knowledgeable and friendly. They're the oldest surf shop in Pacifica. Check em out you'll be glad you did. read more

Rarely does a place illicit a review from me, but my experience was so good that I had to post on both google and yelp. Jeremiah was so knowledgable and answered my questions so efficiently that I enjoyed this experience. Plus, he was so stoked for me to learn how to surf, that I got excited to learn myself. Excellent customer experience with this shop. He also made it a point to show how a surf shop is central to the surf community. This is a dying bit of culture as SF continues its evolution, making it even more important to support your local surf shop. Love this spot, love Jeremiah, and love their surf reports on Instagram EVERY DAY. Couldn't ask for me. Gonna edit my review on google right now to reiterate this. read more

I never spent a single dollar at the shop. I walked in one day to see if they could check on a patch job that I did myself for the first time. Everyone in the shop was super supportive and super nice they make me feel like I was not asking for anything too much whatsoever. This will for sure be my local from now on. read more

Legit , nice people , helpful, cheap, made our trip a success.... you can park in public lot and walk over for gear ..

OK I am not a surfer, I swim laps in a pool well enough, but ocean and me get along like oil and water. It's too cold in most beaches above the Tropic of Cancer. When I tried surfing once on the East coast, a dolphin came by me probably to encourage me on. Instead, I saw a fin sticking out and paddled like heck out of there crying "Shark!" while all the little kids laughed and said, "No, it's a dolphin". So I like to buy surfing wear but am too chicken to actually do this sport. I've been to surfshops all over the US, from the Eastern Shore of Maryland, Virginia, beaches in Florida and Hawaii. And this is easily the best. The prices are esp. good with the surfboards. They're very passionate about surfing and know the equipment and accessories they supply. They can tell you the surf conditions locally. The best sources of info are those that have mastered the sport they work in. The owner Dan is an advanced surfer and snowboarder, and teaches the sport. He's been to some of the world's best surf spots and can tell you a thing or two about Bali, Hawaii, Costa Rica, etc. Robin from a customer service person is the best around. She is super patient, and very good making non surfers like me feel like it's okay to not be able to ride 6 feet waves. They especially cater to the non surfer that has a lot of questions. If you want to rent a board and suit you can do that, and can help you when you finally make a purchase. There is a very good selection of new and used boards, some twin fin, tripe fin, long boards, etc. When in the area, I just go in to buy T shirts and accessories, like a backpack. Once in a while, they'll have a pro surfer stop in. And one really cool thing is the beach is just across the street, and there is a skate park across the street, too. Great location as well as an excellent store that's been around for a long time. read more

Wow, I can't believe how great the service was at Sonlight! I've surfed a couple times in southern California without a wetsuit, but now that I live in the arctic chill of the Bay Area, I need a way to insulate myself that doesn't involve gaining copious amounts of blubber. I stopped in on a recommendation from a friend as a good place for a beginner to go, and within a couple minutes was trying on a wetsuit that Robin picked out for me. She has a great eye for finding a suit that will fit you perfectly and an amazing ability to manage multiple customers while giving each one her full attention. Robin didn't try to upsell me on anything; in fact, she started out with the lower end models. Since it's a small shop, the prices aren't as low as some of the bigger stores, but I felt it was well worth it for the great customer service. As she rang me up, she also gave me a bunch of advice on how to keep my suit in top condition and sent me off with a smile. I'm going to rent my board from Sonlight and will definitely be recommending them to any of my friends who start surfing as well! read more

It's actually Sonlight Surfshop. http://www.yelp.com/biz/cN0UY2a6wVXoZNO1IyIuJA?hrid=MdYtQeg6m_n17RvJ2oruKw 10/30/07 When I first reviewed this place it was listed as "Sunlight Surfshop". I'm not sure when it was corrected but I'm glad it was. This is a great little shop with some of the nicest people that you'll ever meet running the place. read more

I live in Linda Mar, and easy walking distance to the beach there's NorCal and Sonlight and a little further down the road the Log Shop. If you are a young, buff, tanned surfer dude, everything I am not, NorCal and the Log Shop will be comfy cozy with other young, buff, tanned surfer dudes and betties. If you're a chubby, middle-aged woman new to Pacific waves and just looking to have fun without attitude, Sonlight all the way is the place to go. It's the only place in town and the only place in a 10-mile radius where buying a wetsuit didn't make me feel worse than trying on bathing suits. No attitude, no upsell, no making me feel self-conscious. Dan, Robin and the guys who all work at the store just like the ocean and are happy to share it, even if it's just me flopping on a boogie board. Every time my boyfriend and I have gone in, whoever is working, we've been greeted like neighbors and friends. read more

Now in my younger days, I used to sport a sponge. I had great aspirations to become a surfer, even going so far as to tell my high school guidance counselor my career goal was to be a professional surfer (yes, really. And no, she didn't protest), but alas, this was not in the cards for me. However, being a native Pacifican and still with the idea that I may be able to work my way up to becoming a swell-carver, I enlisted the help of Sonlight Surf shop to sell me some gear to become a sponger. Dan and Robin are very nice people and sold me two wetsuits, booties, flippers, and boogie boards for like $75 total. Mind you, everything was gently used, but still, I consider that to be a steal of a price. I enjoyed many many many awesome, fun, exhiliarating days, and of course a few bad days (see, my busted lip and sunburned hands) and will never forget the great service, prices, and kind words offered by Dan and Robin. Cheers! read more

One of the friendliest staff for a surf shop. I brought my visiting cousin from Taiwan to this store and the awesome staff patiently explained all the product that fits his limited budget, allowed him to test all of them individually even-though it wasted over 30 min. of his time. The selection can be a bit limited but the prices are right and the customer service is top notch! read more

We rented several wetsuits and longboards today and couldn't have been happier. The staff is very friendly, the rental rates are very reasonable and they have high quality gear. This will be our go-to place for surf rentals in Pacifica. read more

This place has been around over 20 years. The same husband/wife have owned and operated it the entire time. When you meet them you'll see how a small, somewhat hidden, minimally stocked, surf shop can flourish that long. These guys are awesome. I was in the market for a longer board and I hit wise and found the one I wanted. Then I decided to shop around and see if anything could change my mind. I spent the entire weekend hitting every surf shop from SF to Monterey. Sonlight was my 1st shop after Wise and the board I found there and how helpful and friendly they were stayed on my mind. Well after my 2 day shopping trip I ended back up at Sonlight and got the board and all the accessories. I had a lot of fun talking with them and they were very helpful with their suggestions. I got exactly what I was looking for and at a great price. Thanks Sonlight! read more

No surprise this place has 5-stars. In stark contrast to Nor-Cal surf shop which is right on the beach, Sonlight has knowledgable, attentive staff who care that you get what you need out of your trip to the shop. They're happy to give advice even if it doesn't result in a sale. I always go to this spot first because I know they're going to tell me like it is, not just do whatever they need to say to make the most money. Love these people!!!! read more

Honestly, these are good people. A super clean, well stocked, very helpful surf shop. While Clayton belly aches about hijacking there phone and making his bonehead mistake theirs... (review below) Sonlight shines in service, staff, hospitality and location. I will return again and again. read more

All I can say is these are the most genuine Surf Shop owners out there (not to mention how knowledgeable they are Dan has been surfing for 40 years) and this is why they are successful because they actually care about there locals and customers. Its always safety first and making sure the fit is right my husband and I bought a wetsuit and a board from these guys and because we had such a sweet experience we will give them all of our business for years to come!! Thanks Dan & Robin read more

Dan and his staff know how to serve Aloha! This is one of the coolest surf shops and they do wonderful ding repair! read more

Sonlight Surfshop - Aloha! - Surf Shop Near Me - Pacifica, California

I had a pretty bad experience there years ago. I swore I wouldn't go back. My wife talked me into going back, so we rented a kids wetsuit for my niece so we could play on the beach. It was close to sunset so there's no way that we would be out on the beach for long, and we just wanted to rent it for an hour. They were closing in half an hour. The same lame owners that acted lame years ago, acted lame again and insisted on charging us an overnight rental price, even though we were dropping the suit off in an hour. Anyway, I guess they are still in business. However I can't with a good conscience let them get away with five star reviews on yelp. They are so undeserving of that. read more

My rating is averaged, the star breakdown is: FOR BEGINNING SURFERS: 5 stars FOR ADVANCED SURFERS: 3 Stars Not a great selection for advanced surfers but due to there amazingly kind and honest Mom and Pop style service, I HIGHLY RECOMMEND IT FOR BEGINNERS. SURF REPORT SonLight's telephone surf report is really really lame; "semi workable corners to the beach" my ass!! A surf report should be a voice of enthusiasm and sober judgment, happy to really describe and interpret the conditions. I wish i could quit my job and do the report myself: TUESDAY = Head high, glassy and beautiful!! WEDNESDAY= Totally closed out. The waves are a waste -do something useful and go spend quality time with your girlfriend. THURSDAY= Waist high, A little windy but walling up pretty clean. See ya out there. read more

Super friendly staff. When I came to California more then ten years ago I was happy to see how welcome they made me feel. Since then this is my place to go to buy all my surf related gear and to bring friends who are looking to rent equipment for their first Surfing lessons read more

I surf on and off during the year and never really was an avid surfer. I mainly get my surfing fix in when i visit my cousin's in Hawaii each May. This means i get a solid 1.5 weeks of non wetsuit surfing and warm sun. I've always been a huge chicken for cold water. A month ago I finally pulled the trigger on picking up a full hooded wet suit, bootie and some gloves. I came to Sonlight to pick up everything I need. The customer service is great, the owner here is friendly and very helpful. I'm not familiar with surfing Northern California but the owners were really helpful at guiding me in where to go and which type of gear to buy. Prices are great and the atmosphere is very welcoming. They also rent wetsuits, boards and booties at a reasonable price. The best thing is if you're not sure which board you'be be comfortable at using they'd let you take one out and bring it back to swap for a more suitable one. This is awesome for people whom are trying to graduate to a smaller board and just curious about the types of board out there. I'll be a customer for life here. read more

Every time I come to Pacifica, I stop by Sonlight. As a kid, my dad and I would always come here for new wetsuits, boards, booties, and they've always had such genuine and helpful customer service. We've also been able to use their board and wetsuit rentals many times, and it's always quick and easy rental experience. It was just about time for me to get a new wetsuit, and I was in and out of Sonlight with a new, cute, well priced suit in less than 15 minutes. If you ever need anything surfing related, come to Sonlight!! It's a great local shop to support, and right across from Linda Mar beach! read more

I wish we could give this place more than 5 stars!! They are so fantastic in every possible way. My son (now 13yo) first met Jeremiah a few years ago when he stopped by the Quik Stop next door with his friends after school, and Jeremiah helped him fix the leash on his board (and didn't charge him for it). My son was impressed by how kind and friendly Jeremiah was, so fast-forward a few years later to today... he wanted to go back to Sonlight to buy his first real (i.e. brand new, not used) surfboard! Jeremiah treated him like an adult (speaking directly to him, not just to me) and helped him figure out which board would be the perfect one for him, reviewing all the options, and then got him all set up with all the accessories he needed. My son is literally on cloud nine here now, and Jeremiah has a new customer for life! :) Thank you guys for making this such a special experience for our son. read more

Sonlight Surfshop - Surf Shop Near Me - Pacifica, California

Great lip service before you shell out the cash, but you're on your own thereafter. I was given an inappropriate wetsuit for the the temperature and a board that was missing the leash (no one checked if it was usable or even handed it to me, I was simply pointed in the direction of a stack of boards on the sidewalk) so I had to walk all the way back after arriving at the beach (20 minutes both ways) & discovering the problem. Not so much of an apology when I came back in and complained, either. I'll give my money to one of the shops on the beach side next time - even if the service isn't better (which I highly doubt), at least they're less expensive (~$35 for both board and suit vs ~$40) and I won't have to cross the highway. read more

I wanted my new board, and surf gears, and looked for surf shop. I dropped in Sonlight surf shop, searched on the web. I was very satisfied with my new board and also staffs, especially Mr. Ryousuke who came from Japan. He was very friendly, and had a very comfortable atomosphere. If you are looking for a surf shop, I absolutely recommend this surf shop, with no doubt!! read more

Excellent place for surf lessons. I took my first ever lesson here and it was a one-on-one session with Jerwyn. He was great and explained much more than how to stand up on a board. I would give them 5 stars but I never bought anything from them so I can't say the total shop is excellent but for sure the sure lessons with Jerwyn are the best. read more

Every staff member I've met at this shop is super helpful and friendly. I try and drop by every time I surf Pacifica. Very fair prices on gear rental as well. Best shop I have been to since moving to the Bay hands down! read more

So...in my mid-life crisis surfing sounded like a great idea.. So I found my way to Robin at Sonlight and got hooked up with a wetsuit and booties for a decent price. What was even better was Robin's vibe toward me as a customer and her life and work as a business owner and surfer. She made me feel at ease and she was even down right inspiring with her motto of "SURF FOR LIFE"... Her wonderful attitude will make me shop there over the other two guys in my little pocket of sunshine (linda mar) in Pacifica. You should too. read more

Went there to browse at wetsuits since it was time to replace my old one. Staff was very friendly, inviting and laid back. The girl who help was (sorry I didn't get your name) very helpful and knowledgeable on the different wetsuit brands and how they fit. Tried on 2 suites, since I didn't really know my size and the 1st fit like a glove. Price was right in my range and ended up buying the quicksilver syncro + front zip suit. Can't wait to get in the water and staying warm. Mahalo Sonlight staff! read more

If you want awesome customer service, this is it. I walked in Saturday and they were super busy. My presence was acknowledged with a smile and a wonderful greeting. I wish I got their names but I just remember the woman saying "Hey! I remember you!" It was really nice. As they finished up helping customers, they asked what I needed. I told them that I needed to get a few (yes a few) dings fixed on my board and that I needed booties. I won't get my board back for a week but I'll definitely write another update on how it turns out. The booties I nabbed are awesome. First thing they asked was what size shoes I wear. I let them know and they grabbed a pair letting me know that, the one in hand are actually on sale. I tried them on and they fit like a glove so I picked them up. $50 for a pair of nice thick booties for cooooold pacifica. Yea I'm happy. Before I walked out, they were helping a young couple some stuff and I heard the girl say "you guys are so nice! Other shops have either ignored us or have been rude". I don't know about other shops but I do know that these guys rock. read more

This a great locally owned shop with rentals and other gear you would expect. I don't want to name names, but this is pretty much the opposite of the other surf shop down the street. This is a mom and pop style shop where it's all about the customer. The owners are very knowledgable about the gear and have plenty of tips about the area. A real asset to the community. We've purchased wetsuits and other stuff and have had all positive experiences. The only down side is it's a little small so they have a limited amount stuff in stock. However, they are more than happy to place an order for you. Solid 4 1/2 stars! read more

My friend and I where in need of new wetsuits fro the approaching winter season. We first stopped in Nor-Cal which never has anyone to help you, but long story short we stopped in at Sonlight and ended up with two new wetsuits. Super friendly and extremely helpful. The best! Great selection of wetsuits! Go here first and save yourself the effort. read more

Great place to rent a board. Friendly, not pretentious, good selection, convenient to Linda Mar beach. read more

Came here two days in a row to rent gear for my siblings and I. Very good equipment with many options of boards and wetsuits that is in very good shape. Last but not least the staff is amazing. Extremly nice and fun to chat with. Made me feel welcome the moment I walked into the store. Definintly a place I want to come back to on my next trip to California. read more

The owners are AWESOME! They are truly holistic in nature. I hope you know what I mean by that - they are givers! They have given back to the community of Pacifica. They are the old school shop that was selling boards before ALL of the other pacifica shops opened up. As a family business, they have always strived to remain personable and competitive and I am glad that they are still around. With all of the other choices (many with a younger vibe), I say stop here first and then compare prices/items at the other shops. They have contributed just as much or more to the culture of Pacifica surf and skate - give them a shot, and support their business! read more

Cool place. Cool people. Prices are the same as any other surf shop, but the people here are good-people and if you are making a big purchase and willing to pay cash they'll sometimes deduct the cost added to the mark-up of running a CC or debit card. They ding repair guy is really good and the turnaround is decent. I had a fin-box replaced on one board which was very clean, and a 2" long X 1/2" wide X 1" deep gash repaired so well that two buddies couldn't find where it was on the board. Highly recommended Mom and Pop Shop. read more

I needed to pick up wet suits for my daughters, and prefer to shop local. After checking Yelp ratings for the area, I went directly to Sonlight! The service is fantastic, they are personal, make sure you understand everything, and are in no rush to force you to buy. This was the first time I've ever purchased a wet suit, so I had lots of questions, and they had all the answers. I left feeling informed and completely ready to not only watch my daughters enjoy the surf, but also ready to take long term care of the wet suits to preserve them. Super bonus: As I was buying child sized suits, they have a system that gives me credit on them if I return them in good shape as the kids grow out of them! It's on me to take care of the suits, but I appreciate that they make it easier for a parent with growing children to absorb the costs. Perfect surf shop, great people, great stock, and all the answers I needed! read more

Shop was awesome! I bought a wetsuit and they were super helpful and knowledgeable! Definitely a great shop.

I recently had a great experience at the Sonlight Surfshop. I remember going there over 20 years ago when I first started hitting the waves boogie boarding with my buddy's. I always liked it then and it's still a great place. I was looking for a new wetsuit, after checking out some Yelp reviews, I decided to start at Sonlight. True to form, I was greeted by Dan when I walked in and Robin was not far behind. I told them I was looking for a suit and gave them some general info and it was like Robin had already sized me up. I am 6'1" and 250 lbs she had a suit in front of me within a minute. I went in thinking I was going to try on a few suits but the first one went on like a glove and was a 4/3 like I was looking for and was totally in my budget. I looked at a few other suits, but she got it right from the get go. I will continue to give Sonlight my business for the service and hospitality they provide. read more

what a wonderful place to shop. I went in today to purchase a wetsuit and could not have been happier with the service. Robin was incredible - attentive but not pushy. I explained I had no idea what to buy and instead of trying to sell me the most expensive she first suggested the most popular for Pacifica surfers. In all I tried on 3 suits ranging in price and she even found a reduced one for me to try just to feel the difference. she was knowledgable and informative and could answer ay questions I had about the suits or Pacifica surfing. I cannot recommend this place highly enough - can I give it 6 stars read more