I got the jazzy waves, the kinky edges that frame my eyes and the fierce volume I wanted! Sofia gave me one of the best haircuts ever!!! I was tense and afraid, as I always am when I go to a hair salon that I don't know. I had been avoiding a hair cut for over a year because my hairstylist moved to Barcelona. I thought I wasn't going to cut my hair ever again, because getting a haircut for me, is like a marriage. But I had an important event to attend the next day and I needed a good haircut asap. I armed myself with courage...or sincere desperation... and dared to walked into Sofia's salon on that late afternoon. Sofia and Gina welcomed me with their friendly smiles and they sought to make me feel like at home. Sofia promptly started to ease my very obvious tension by allowing me the time to explain her exactly what kind of haircut I wanted, my expectations and fears. She brought me photos and although she and I had agreed on the style that I wanted, as she went on through the different stages of the hair design that she was creating and before snapping the scissors, she kept on checking with me the details of the frame, the edges and the length that I wanted. That made a great difference because I was able to control the results while Sofia made sure that she was going beyond my expectations by showing me her tricks for better texture, volume and edges. The result was superb! Thank you guys! I wish you and your business a long long happy life and great success. And if you move to Barcelona I am coming with you...So that you know... read more

I had extremely long hair and looking to both donate it and get a new hairstyle. My hair is poker straight and always extremely weary of getting it styled because if it's not done correctly, it looks too choppy or too blunt and doesn't "match" myself. I was introduced to Sofia by one of my best friends who swore up and down, "she is THE one to go to" for hair cuts and styling. so i went. As soon as i walked in Sofia greeted me as if she had known me for years and her assistant Miguel was as equally embracing. I showed Sofia pictures of what i liked, she examined my hair, took into account my face, features and offered her advice of what would best suit me. So we proceeded and the end result was fantastic!! entire process was such a delight. Again, she made me feel like family. It was her ability to engage that permitted me to trust her professional opinion -in that brief period of time -which made this experience such a refreshing delight- and i'm picky as hell. A salon can have all the bells and whistles it wants but if your stylist doesn't engage, doesn't take time to know your client, outcome isn't pleasing anyone. Go to Sofia for entire experience because it's more than just getting your hair cut- read more

I recently had the pleasure of experiencing the Magic Sleek treatment at Sofia Loren Salon and I have to say, I am thoroughly impressed! From the moment I walked in the door, I was greeted with a warm and welcoming atmosphere, making me feel right at home. The stylist who performed my treatment was knowledgeable and professional, ensuring that I received the best possible service. The Magic Sleek treatment was truly a transformative experience. My hair was left feeling silky smooth and incredibly shiny, which is exactly what I was looking for. The results lasted for several weeks and I received numerous compliments on my hair's appearance. What really stood out to me was the attention to detail and the level of care that the salon put into their work. I felt like a true VIP, receiving a luxurious and pampering experience. The staff took the time to understand my hair type and needs, and made personalized recommendations to ensure that my hair was at its best. Overall, I am beyond thrilled with my experience at Sofia Loren Salon. If you're looking for a top-notch salon with a fantastic team of stylists, I highly recommend giving them a try. You won't be disappointed! read more

I've been coming to this salon for years, and it's so much more than just a place to get my hair done--it truly feels like family. Sofia, the owner, is such a beautiful soul. She's kind, inspiring, and you can feel how much love she puts into everything she's created. The atmosphere of the salon reflects her completely--welcoming, uplifting, and full of positive energy. Miguel has been doing my hair, and I trust him completely. He's incredibly talented, always listens, and somehow knows exactly what I'm looking for even when I can't fully explain it. I always leave feeling like the best version of myself. And Dawn, the manager, is just the sweetest. She goes out of her way to make sure everyone feels comfortable and taken care of, and she truly makes every visit special. Every time I walk in, I'm greeted with warmth and leave feeling refreshed--not just because of my hair, but because of the people. I'm so grateful to have found this place and these amazing individuals. read more

After 4 plus years of bad haircuts, etc., I've gotten used to the process of growing out a bad cut. Lucky me (at least I thought), for knowing what I want and even having pictures. unfortunately, that hasn't been the case. I don't believe what I'm looking for is so difficult. I have short hair and lot of it. My cut requires texterizing. It appears I may have found the professional who can achieve the style I want. I walked into Sofia's salon this weekend looking to consult with someone. After speaking with Gina, who btw showed a genuine interest in wanting to understand what I was looking for and what I was not, I decided to give her a go at it. She texterized the bottom rear of my hair. Just that little bit made a big difference. Finally! I'm still going to grow the previous bad cuts out, however, I will return to Gina. I believe she may be the professional I've needed. To be continued. read more

I've been Sofia's costumer for over 10 years. She saved my hair!! When I first started using her hair extensions, my hair was very short and damaged for using glue-in extensions, after 4 years wearing her hair extensions, my hair today is longer and healthier. Everyone's hair is different and if you have a sensitive scalp, maybe her method may not be the best option for you, however, she has other options including "halo and clips". Comparing with all other methods out there, it is so far the less damaging and less aggressive, not to mention, the quality of the hair! Sofia is professional, honest and always try her best to please everyone!! I highly recommend!! read more

Sofia Loren Salon is unlike any other! It's a boutique, professional salon and you really get that one on one attention! Sofia and her staff truly listen to your vision and what type of hair goals you want to obtain. They then go into detail about how that look can be achieved and really take the time to go over your hair plan from star to finish -- and every little minor detail in between! I've never had such a great experience at a salon from someone who is clearly SO passionate about what they do and is truly an artist! read more

Sofia has changed my life! I've always wanted long beautiful hair and until I met Sofia I could never have. She custom makes hair extensions and they are absolutely perfect! They are so natural looking, people are in shock when I tell them they are extensions. I am so happy and grateful. Sofia is extremely talented and the process is quick and easy. I get so many compliments on my hair, I recommend everyone to her and everyone always leaves with a big smile on their face. Thank you Sofia, I couldn't be happier! read more

Sophia and her staff are amazing. I have followed Sophia throughout her career and was so excited when she opened her own salon. Her salon is so beautiful and inviting. She is a wonder worker, I have had several surgeries and had to have my head shaved and she has managed to make me look and feel beautiful after she does her magic. The attention to detail that her staff pays to every one that walks through the door is amazing. I cannot say enough, how I appreciate Sophia and her staff. read more

My favorite hair Dresser!! I have had the best experience with sofia and her staff. I came to her in 2015 after another hair dresser ruined my hair and I literally lost the top of my hair and had to cut it really short!, I didn't think anything was possible to fix it and I just want to share some pictures because her work speaks for itself. She's amazing and I am grateful for this woman and her talent. Thank you so much I love my hair !!! Before and after progress from 2015-2018 read more

Had Purchased a hair extension package from Sofia for a present for my wife for her Birthday. Not only was she happy when she found out but after her experience with Sofia she was thrilled with the results. I went with my wife and Sofia explained everything in great detail and walked her through every step. All my wife's friends couldn't believe the results. Thanks Sofia and look forward to sending you new clients. We would gladley recommed anyone to you. read more

AMAZING! I had not cut or colored my hair in a VERY long time and decided it was time for a change. I did my research and decided to trust Gina from Sofia's salon with the task of lopping off over 2 feet of hair. It was a terrifying experience for me, but Gina as well as the other stylists there put me at ease and made me feel like an absolute queen. My hair feels amazing and I love my new fresh look! I can't wait to go back and try something new! read more

Sofia and her team are AMAZING! She is warm and her salon always has good vibes! She has extensive experience in all types of hair, highlights, color, cut and best of all her very own line of high quality hair extensions. Sofia is very patient and listens to all of your concerns. You can tell she is passionate about what she does and that's what sets her apart from the rest. read more

Sofia is the most talented hairdresser I have ever gone to. I feel wonderful when I leave her salon, and I get more compliments on my hair. Also her personality is the best she makes you feel beautiful , She is a special girl.Love her, I will always go to Sofia for my hair and I would recommend her to anyone that wants extensions, cut or color she's the Best!! Lauren Kootz read more

I decided at 37 to cut my hair for the first time since i was 10! This was a huge step for me and one I put a lot of thought into. What I didn't hesitate to think of though was who I would trust to take on the task. Gina was incredibly patient, kind and professional and I LOVE my new hair! read more

Gina Wood has been doing my hair here at Sofia's for over a year. She does a fabulous job on my color and hairstyle. She takes her time to listen to her clients and I very highly recommend her!! I also would like to mention that I always get compliments on my hair. read more

I just started getting my hair cut at this salon, and must say by far they have the best stylist in the area. Am very pleased of the service they offer and the professionals they have working there Will definitely will recommend to family and friends read more

Love this salon!!! It is a gem in East Boca. Miquel is very talented and professional! They make you feel very welcomed amd truly care about every client. Dawn is great. She follows through to make sure you are happy with the service. Nice touch. read more

10/10 experience! Sofia does not work as a one size fits all. She completely customizing your service to fit YOUR wants, as everyone is different. Salon is beautiful, entire staff is polite and professional. read more