DO NOT TRADE OR BUY !!!! BAD! Purchased 2025 GMC Yukon Elevation on 3/28. Three repair visits between 2/28 and 4/17 for the same issue. Should be covered by TN Lemon Law. Last visit the the vehicle got damaged by a hail storm- $3865.91. Should be covered by Dealer Open Lot (DOL) insurance. I did not sign anything relieving them of the responsible to protect my vehicle while in their procession. THEY ARE NO HELP! read more

Just bought my Element from Dennis what a wonderful experience. He made the whole process fun. I highly recommend Dennis if you want a fun car buying experience and not a dreaded one. Dennis is also dog friendly which gets him a 4 paw rating as well, read more

Serra of Jackson - I give Dennis a 4 paws up on my new car. - Car Dealers Near Me - Jackson, Tennessee

What a fantastic experience. We had been looking at cars for about 3 months and honestly we could not find a salesperson that wanted or tried to sell us a car. Well today that changed. We went to lunch and decided to stop by Serra Kia and our good luck we met Dennis. He listened to us and found us the perfect vehicle on the first try. We drove it, came back into the showroom and worked a good deal and drove the Sportage home. David, the sales manager came over and sat with us and he was super friendly and nice also. We really enjoyed the entire experience and recommend anyone to go see Dennis at Serra Kia. read more

Awful. Used to be a good place to get my oil changed, I would drive an hour from Memphis. Just recently they said they would service and cover a recall on my vehicle. It was there for 3 weeks, they called me 0 times, no updates. I finally came to get my car, nothing is fixed. Payed nearly $180 for a diagnostic fee, left my car for 3 weeks, no progress. This sucks read more

While searching for a used car for my 16 year old daughter for Christmas, I decided to go to a dealership rather than simply buying off Facebook marketplace or some other private source. I understand there are risks involved any way you go, but was comforted by the thought that a dealer wouldn't try to scam me and would try to make things right if there were significant issues. In fact, I was so comforted by this thought that I was willing to even play the large dealer fee associated with using Serra. Unfortunately, my trust was sorely misguided. On the drive home from the dealer, my new to me vehicle stopped multiple times in busy intersections, surged forward unprompted, and lost power at times while driving down the interstate. The dangerous condition was caused by a failing transmission, which was going to cost thousands to replace. Serra's response, "bring it back and we will give you MOST of your money back on a trade in." Nevermind that they had no trades anywhere comparable to what I had bought or that they were unwilling to give me full value and looking to make more money on another trade/ booking fee. They were unwilling to help with a single dime to help pay for an extremely unsafe vehicle that was to be given to my daughter for Christmas. These guys are truly the Grinch that Stole My Family's Christmas. I wouldn't trust them to do the right thing. I would recommend Facebook before this company that is unwilling to stand by their products at least you will save yourself the extra $850! read more

Had the car 2 months already have a bad battery thermostat went out and air conditioner isn't working, and need new tire. The dealership refuses to take responsibility for any of it and we have to pay for all repairs. Do not buy from them ever. read more

Buyers beware!!!  Please read if you have the time. I purchased a used 2014 Infiniti Q60 from this dealership.  I worked with 2 salesmen, not sure why it was 2 but I requested all damages and cosmetic imperfections of the vehicle.  Both salesmen were very nice, that is why I am not naming them here but this is about management and the owner.  I was sent video, pictures and written text messages of all the damage on the vehicle.  I was happy with what was presented and made the purchases.  I am a nurse and once COVID initially all the flights kept getting cancelled.  After 6 weeks I was able to fly out TN from CA.  I was happy they had their staff drive the vehicle to me at the airport so I could drive it to GA and have it transported back to CA.  Once I reached GA I had the car washed, once it was washed I saw many cosmetic imperfections that were not presented to me, 11 total, such as rust, scratches, dings and cracks. It also looked like someone got a touch paint marker and went over the whole car with it as I found the pen in the glove box.   The major one was a dent on top of the driver fender that was not in the video or pictures presented to me by the 2 salesmen. I immediately informed my salesmen and they informed me they would let their manager know, after 3 weeks of run around from the manager I was basically told I was out of luck.  I was hoping if I contacted the owner and provided him the evidence of damage not properly presented prior to purchase he would be able to help, I only requested assistance in fixing the large dent on the fender that was covered by touch up paint and not the 10 other things.  He called me back immediately, made me feel important and said he would call me back the next day, 2 months later, 10 voice messages left, several emails I heard no response and had to have the office manager get in touch with him, finally after 1 month of being unable to get a hold of her I receive an email from her per the owner I purchased the car "as is."  So this dealership got away with it, I purchased the car thinking the exterior was in great condition but it was actually in poor condition.   In a pandemic like the world is going through now when health care workers  and nurses such as myself are being treated with high respect and integrity I would never think I would be taken advantage of in this way. Shame on them.  It looks like even in 2020 the old thinking of a "used car salesman" still exists.  Best of luck to Mr. Hamady and his staff thank you for the valuable learning experience. read more

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I recently went to Serra of Jackson TN (Serra Kia) for a warranty repair and for an oil change. The staff was friendly, professional, and appeared to be competent. They did a good job and had my car ready quickly. I live in Memphis and purchased my Kia from Gossett Kia Covington Pike (Memphis), but because of consistent incompetence and dismay from dealing with Gossett, I chose to drive 80 miles to Jackson. I would recommend Serra to anyone in Memphis needing to repair or purchase a new Kia. read more

I would advise anyone to stay away from Serra in Jackson, TN. My Camaro has been in the shop for two weeks and they just did whatever the hell they wanted to with my car and without my permission. I've called every day for two weeks about my car and Stephon was not responsive. The manager did not bother to help me. They are out to get women so beware. Rude, snobby, and apparently do not give a fuck. They picked the wrong one to get over. Signed, Sn angry customer that they have placed aftermarket part on her car read more

Live and learn. Just wish I had read the reviews on this place. The finance manager will not return my phone call. Been over 40 days since I bought a car from them and they still haven't sent paperwork so I can get a tag for it. Totally ridiculous and so is the place they financed me through. read more

Selling known Nissan lemons but supressing their recalled transmissions problems and refusing to own the situation. Only offered a fake trade in not the blue book value of used Nissan. Tennessee has a booming migration but this is how they muck it up? Protect your customers and they protect you. read more

I was recently in the shop for an oil change. I didn't have to wait very long. My truck was clean when I got inside to leave. Good job! Thanks! read more

Terrible experience with the "Fast Lane" today. Made a 10:30 appointment for a tire rotation and an oil change. Dropped vehicle off at 10:30. Told service writer about the appointment for oil change and tire rotation. Said we'd be back in 1 hour. Came back at 11:30. Truck was just being pulled in. They changed the oil. Handed me the keys at 11:52 and never rotated the tires. Absolute terrible experience. I have purchased 2 vehicles from them in the last 4 years and have had regular oil changes there since the purchase. Won't be going there anymore though. 2016 An update: As par with the previous experience. My wife had a flat tire and I met her to change her tire. I got out all of the factory tire changing equipment. The jack came apart before it ever jacked up the truck. Serra's response. It's out of the 3 year / 36,000 mile warranty. Worst customer service EVER!!! Find a different dealership to buy from and get service from. One that will actually stand behind their products. 08/31/2017 read more

If I could give it a zero I would. I normally put a review on the company's website and I did put a review on Serra's website in July and it got deleted because they couldn't handle the truth. So I am going to post a new review on my page where they cannot erase it. The story all starts in July when my youngest daughter took her car into Serra Kia to have it serviced. She said it had been making a funny noise and would lose acceleration power. Serra kept it for over 2 weeks. Whenever my daughter would call to pick it up they said they wanted to keep it because they were still trying to test it. They finally called her at almost 3 weeks and said nothing was wrong with it. They said they had driven it and everything was fine. They changed the oil and said she could come get it. After she picked it up she drove it for less than two hours to meet us in Arkansas. About an hour past Memphis the car starting making the same noise again and completely shut down. She had to pull over on the side of the interstate. It would have been bad at anytime for this to happen but this happened in the middle of the night around 10:00 p.m. in the middle of no where. Luckily she had cell service and was able to call us. We were a lot further past her so she had a friend come from Jackson and pick her up and drive her to us in Arkansas. The next morning I called Serra to inform them about what happened. The lady who answers the service phone at Kia said that whatever happened occurred after she left the lot. She kept insisting they had state of the art equipment and if anything was wrong they would have found it. It happened less than 2 hours of driving after it was driven off the lot. My daughter's life was at risk being on the interstate late at night alone. We had to have it towed and definitely were not taking it to Serra again so we had it towed to Memphis to the Kia dealership there. It has been there for 6 weeks. today. When I talked to the Kia Memphis store Saturday they said they had no idea when they would get to it. So we had it towed to Jackson today and thankfully Northside Auto is fixing the car this week. I will never use Serra service again. They had better be thankful nothing happened to my daughter or they would have a lawsuit on their hands. And to the lady who answers the phone. Your so called state of the art equipment is defective. It couldn't even detect a bad water pump and bad battery. Its either bad equipment or you didn't test the car. Thank you !Northside Auto. We will not be back to Serra. #serrakiaofjacksontn read more

My vehicle had been damaged and no one informed me of the situation. I had to go ask for my ticket to check out. I wonder how long would the dealership have let me sit before telling me what happened? The 30,000 mile service that I asked to have done had not been completed. Basically, I waited an hour and a half for a oil change and tire rotation. I was the 2nd person in line that morning. I didn't know my vehicle had been damaged until I got home and walked around behind it. The dealership did offer to fix my vehicle but I'm irritated by the lack of communication. read more

Serra of Jackson - The damage to my vehicle - Car Dealers Near Me - Jackson, Tennessee

I left my car at the service center with the understanding that they could not get to it until the next week. It was over THREE WEEKS before I found out what they said was wrong with it. It took multiple attempts at contacting them and I finally showed up in front of the service advisor to get an answer. He concluded that I need a new engine at an extremely high cost. I told him we needed to think about what to do. When I went back to get my car and drive it away, he tried to charge me almost $300 for having performed no service. When I called him on that and how long it took, he raised his voice and said he should have charged me storage for the time I took to decide even though they took so long to tell me what was wrong with it. He agreed to half price of the charge for nothing and they went to get my car. When they did not come back after several minutes, I walked to the back and found that it would not longer run. I DROVE the car to the dealership. I could not drive it out! And they STILL CHARGED ME for making my car not run. I do not recommend Serra of Jackson! read more

I bought a new car from Serra last month. My salesperson was James Bridgeman. This is the first positive experience I've ever had buying a car. I never felt pressured at any stage of the game. I also appreciate Serra's community involvement. They sponsor many things, including my son's soccer club, the Jackson Futbol Club. read more

Service sells cars and Serra has horrible service. Brought my new 2014 GMC truck in for a bed liner. Looked beautiful when finished but after a few months it started chipping off. Took it back and body shop manager said it was a light duty liner and that it scratches off easily. They said they would respray but it would scratch off again if I slid anything on it. I asked them why would they sell me an inferior product without informing me. Would not refund money. I will not buy another GM truck. read more

Hard not to like the people that work at Serra. The sales (both outside -Thomas Leonard & internet -Darlene Waller), are top drawer. If you're looking for a new or used vehicle, you'll not find a more accommodating or helpful group of folks. They are worth the drive, even from halfway across the country. Thanks so much Thomas & Darlene! read more

We had an excellent experience! Everything from the welcome as we entered, to the final handshake before we left... I can say--the Serra experience exceeded our expectations! read more

I Negotiated a purchase of a used truck with salesman Mark over the internet and phone. He described the truck to me as a "strong 9" with only a few minor scratches and that the service department had gone over the truck and there was nothing wrong with the truck. Since I was driving 5 hours after work to pick up the truck I asked Mark to make sure everything was ready so I could get in and out quickly and I even texted him when I was 30 minutes away. Upon arriving I quickly found that although the brakes did stop the truck the brake pedal went to the floor and I informed Mark of this immediately but since I had driven 5 hours for the truck I did purchase it and left the dealership 2 hours later (so much for being ready to help me get out quickly). Upon arriving home I got a $499 quote to repair the brakes and contacted Mark about having the dealership pay for the repairs since the truck was misrepresented to me. After 8 attempts and not hearing back from Mark I finally called John the general manager who did not take my call or return my call. I call John back 5 days later and he informed me that used cars are sold as is and they are not responsible for any repairs. John had his mind made up before he even talked to me and I explained that the truck was misrepresented to me and that faulty brakes were a safety problem and that his dealership should not be selling vehicles with faulty brakes. Stay away from Serra of Jackson read more

If you plan on Serra Chevrolet taking care of your new vehicle when you come in for service, think again. They do everything they can to avoid fixing manufacturer defects and they scratch the hell out of your vehicle when they give it a "courtesy" wash. The service manager will actually accuse you of doing the damage yourself. I have never seen customer service that is this bad. I beg of you, if you're reading this, take your vehicle somewhere else, or buy your next one elsewhere. This dealer will screw you in the showroom and in the service department and then have the nerve to say, "see you again soon". read more

Brought my vehicle in for a recall, due to a fuel module, located on/in the fuel tank. Service Adviser advised me that the tank would have to be remove to perform the recall. Received vehicle back and recall had been performed but same problem existed and a new problem occurred, after the recall was preformed. Now the issues were a heavier smell of gas still and now losing fuel. Brought back to dealership, and upon first inspection we were told no issue found, my husband (which is not a mechanic) made a suggestion to fill up the tank with gas and let sit over night, then they were able to find a problem. Then they find the filler neck is broke. Never had the issue until recall was performed. First estimate was $1200 for new tank, second estimate was around $500 for used tank. I did not know that GM dealerships sold used parts. Needed vehicle fixed, so agreed to pay $250 for used tank. Upon speaking with other dealers and technicians, the problem more than likely occurred from performing technician not removing the gas tank properly when the recall was performed, to save time. Dropping gas tank without disconnecting filler neck. Therefore, cracking filler neck and causing issue that I had to pay for. Expected better service from a GM Dealership and Service Department!!!!!! Even thou service department split the cost of a USED tank with me (GM selling used parts WOW), I feel that all a long the issue should have been covered in full by the service department!!!! VERY, VERY, VERY DISSATISFIED!!!!! Service department also told us this car had a used tank already in it, which is funny because this car was purchased brand new from a GM dealer by my mother-in-law and I purchased the car from her. The car has never been wrecked, nor had a gas tank replaced. So does GM put used parts in brand new vehicles from the factory?!?!?!?! I feel that Service department messed up and started lying to cover their butt and I had to pay for it!!!!!!!!!!!!!! Only resolve to this situation would be for my money that I paid to be refunded to me. Bottom line is, I brought my car in for a recall (which is covered by GM) and my car was delivered back to me with new problems and now I'm out of money do to negligence!!!! Once I receive my GM survey, they will receive the same response.!!!!! read more

Purchased a 2013 GMC from Serra Chevrolet in Jackson Tn . This truck had a serious oil leak so I returned to Serra to have it checked . Was told the main seal was leaking and for 2,000 dollars they would fix it . The manager Mike Attaway told me there was no warranty , it was purchased as is . This vehicle was sold to me with them knowing about this problem . After a long discussion, he agreed to fix this for 500.00 . When I returned to pick it up they said it was the valve cover gasket , cost 540.00 . Will never purchase another vehicle from them again ! read more

The sales team at Serra is by far the worst I've ever dealt with!! He insulted my intelligence when I pointed out they were asking $5500 over retail market value. I guess because I have tits he assumed I wouldn't be wiser. I do my research & due to the way I was treated I will NEVER buy from Serra!! Alan Vines can keep getting my business!! read more

What a great place to purchase a vehicle. They will make you feel at home and the buying process was so easy. They really made me feel at home. That is why I have bought vehicles from this dealer already. read more

Beware, folks. Eight months ago I was treated like an absolute royal princess by Pedro when I purchased a used car for $6500 CASH. Yep, everything this single mom had saved to buy a new family car. They really talked up the car, how I was getting a "real deal," and how "I'm even going to give you my family discount." Fast forward eight months later. I take it in to Serra's "certified repair center" for a scheduled tune up, oil change, and because the engine light is on. The vehicle seemed like it was slipping gears or something. I got there at 7:30 a.m., as scheduled, for something that they said "would take about an hour to figure out." FOUR HOURS LATER I was told that, gee, they did change the oil, but it looks like the transmission is messed up--specifically, that I need the torque converter replaced. After giving me an estimate of $1700 to fix the car, the technician comes BACK and tells me that it might need a bit more than that. They can't tell since it's a Chrysler, and maybe I should take it to the transmission shop. Sooooo, after a four hour oil change, I take my vehicle to Coleman Taylor Transmission. It needs the whole transmission rebuilt to the tune of $3500. This is my "real deal" that I got at Serra. Oh, and the technician at Coleman's said this was the second car they'd had in a week where someone had bought a car from Serra and it needed a new transmission. The other person had only had their car a month before it messed up. He must've got a "real deal", too. read more