Had an excellent experience with Mady. She listened to what I wanted and assessed whether my hair would accommodate that haircut. After a wonderful shampoo and conditioner treatment, the haircut commenced and I am extremely pleased with the result. I will return! read more

SALON twelve - Hair Salons Near Me - Santa Rosa, California

I got a sewn in weft for the first time and had it in for several weeks. I had it moved up during the time I was supposed to. I took good care of my hair the same way I had before. When I had the weft removed, I noticed my hair was severely damaged and much thinner than usual. I let my stylist know that the hair was kind of heavy at my first move up and asked if half the weft would be an option, and she said we could check that out another time if needed and that it wouldn't really do anything for my hair--basically saying we wouldn't notice half a weft and it wouldn't give any effect to the hair. I spent the last couple months just being assured and reassured that my hair would be fine. I reached out to the stylist to let her know I'm seeing a lot of damage post removal. My hair was not this damaged toward the bottom and it was more full. Before seeing any photos and having not taken any herself, my stylist said there is absolutely no damage to my hair and promised that it's the same as it had been. How does someone confidently say that when their client is opening themselves up to tell them their experience? When being denied my experience, my stylist included an "I'm sorry you feel that way". Man, do I wish this was a feeling.... This is my reality now. "I'm sorry you feel that way" is sounds like an apology, but doesn't actually take responsibility for actions or impact on the other person's feelings or experience. It can be interpreted as shifting the blame onto the person experiencing the emotion, rather than acknowledging the speakers' role in it. As you'll notice in these photos, my hair is now clearly damaged as if it broke off due to the extensions being too heavy. I would absolutely not recommend extensions for fine/thin hair at Salon Twelve. I have no idea how long it's going to take to get my hair back to normal and this is the biggest hair regret of my life. I feel completely taken advantage of and heartbroken. read more

SALON twelve - Before - Hair Salons Near Me - Santa Rosa, California

See all

I cannot speak highly enough of Salon Twelve and, in particular, Grey, who has been my trusted stylist for the past nine years. I often refer to her as a "hair magician" because her talent and precision are truly exceptional. With extremely thick hair, my appointments can last up to six hours, yet Grey remains consistently professional, patient, and meticulous throughout the entire process. She takes the time to fully understand my vision and communicates clearly every step of the way. Her attention to detail--especially with color and highlights--is unmatched. I regularly receive compliments on both my color and cuts, and I always leave the salon feeling confident, with my hair looking and feeling incredibly healthy. Grey also provides thoughtful product recommendations that help maintain the vibrancy of my color and overall hair health between visits. I enthusiastically recommend her to anyone seeking expert, high-quality care. read more

SALON twelve - The prettiest balayage. - Hair Salons Near Me - Santa Rosa, California

See all

I have been going to Salon 12 for many years. I myself am a hairdresser and have owned a successful Hair and Skin Care salon in SF for 25 years. I am more than particular about a hairstylist that listens and can consistently produce the haircut I want. Rachel is just that. I have also taken notice of the other stylists and their customer as they are leaving. Always excellent results. read more

I've been going to Cortney for about 15 years, and I truly can't imagine trusting anyone else with my hair! She is incredible with extensions and always makes them look natural and flawless. On top of that, she's amazing with blonde--she knows exactly how to get the perfect shade every time without compromising the health of my hair. Cortney is not only extremely talented, but she also cares about her clients and takes the time to make sure you always leave feeling confident and beautiful. I can't recommend her enough! read more

Love this salon! I've been seeing Cortney for years! She does fantastic job every single time. I recommend her to everyone I know!

I wasn't going to write a bad review, but the salon's handling of this whole thing as of yesterday really irks me. The stylist had an expired license and accepted payment for butchering my hair...yikes. And not a week expired. Months expired. That is an invalid license. I don't want my money back, but I will say something to prevent other people with beautiful long hair from the misery of what happened to me. I reported it to the licensing board, but am not expecting much. First time in all my years to report a salon. Whatever discomfort this causes them pales in comparison to the six months of hell I will have waiting for this ugly mess to grow out. I looked at so many sites and photos before choosing this Salon for what should be a no brainer simple trim/cut and it went horribly wrong. The stylist they recommended had a profile that clearly identified she liked cutting hair shorter than I like and I was reassured she does long hair beautifully. I asked for boob length hair and ended up with hair in a god awful long bob shape that falls right under my clavicle. It is choppy looking to boot. The hair in the back is longer than the hair in the front! Yuck. It is going to take at least six months to grow this god awful mess back out. Thanks a lot. Here is the part that ticks me off. The salon took my feedback and insisted they are known for their long hair. Then said that maybe this stylist is just human after all and made a mistake. Well, the stylist they recommended ended up having an expired license since January 31, 2025 and I had my hair massacred on May 8, 2025. When I pointed this out they insisted via text that her license was current. I sent a screenshot of the expired license from the Department of Consumer Affairs site and they said they "have a lot of problems with that site". The gall. Next thing they say that she will have it fixed by the end of the day. Beyond unprofessional. If memory serves she did not have a license up at her station either. I should have taken note. Can stylists make mistakes? Yes. But what I see is someone who is so not focused on her business that she lets her license lapse for months while still wielding the scissors. Her brain is somewhere else. On auto pilot she whacked off most of my hair into what she likes to do...just like her profile says! My hair will grow back...but who wants to go through all of this? I would recommend having a coffee at the Starbucks across from the Salon and watch the clients go in and out. That is the hair you are going to leave with regardless of what you specified based on my own experience. Oh, and check the license before you sit in the chair! I wish I had done exactly that. read more

I am beyond happy with my experience at Salon12! I actually can't believe this is my hair! I purchased all the products used during my apt because my hair has never felt so good. I also really love the smell of the AVEDA products. The staff was super friendly and the salon was super clean. They had a really good vibe in there. The stations are also super cute with good lighting. Shelfs were also stocked with product to purchase. Salon12 did NOT disappoint! read more

SALON twelve - Hair colored and styled at Salon12 - Hair Salons Near Me - Santa Rosa, California

I so badly needed a haircut and Grey from Salon Twelve delivered! It had been a while since my last cut (due to COVID and the all the restrictions) and I was so thrilled when Grey responded quickly to my email for an appointment. It was very easy to communicate back and forth through text and share with her photos of what I was hoping to achieve. I had virgin, very long dark brown going into the appointment and was hoping to walk out with soft layers and natural looking balayage highlights. Grey did an amazing job at listening and making sure the length, style, and color were what I wanted. Thank you, Grey! The salon was also super clean, bright, and tidy. I really appreciate how well they were adhering to COVID restrictions and safety precautions. Tip: this salon does not have a receptionist. The best way to get a hold of a stylist is to email SALON12LLC@yahoo.com and they will get back to you. Once you have established with a stylist, you can reach out to them directly on their phone for scheduling appointments. Since I am new to the salon, I just emailed with the type of hair and I have, what I was looking for, and scheduling preferences. read more

SALON twelve - Left photo is after a dry cut (5in off) and the photos on the right are after balayage highlights, wash, and final layering cut. - Hair Salons Near Me - Santa Rosa, California

I was LUCKY to book Alyssa for my wedding in March. She did my hair and a group of ladies. she was fantastic! Even without a preview, she consulted me (I shared some pics) regarding the style I wanted and tweaked it until it was exactly right (this was a quick adjustment). She listened to everyone (while appropriately guiding), had a range of products for all hair types and was efficient while creating unique styles for each person. Further, she made the experience stress-free with her charismatic personality. She takes pride in making each person happy and perfecting each style. You won't be disappointed, thank you Alyssa! read more

SALON twelve - Hair Salons Near Me - Santa Rosa, California

I paid $190 for a cut and color. Plus I gave a $30 tip. I don't why I did that tip, since my colorist, Alyssa, was not attentive. She disappeared for a long time. And I could hear arguing in the back room. She'd come out and act like she was bored with me. Meanwhile, I saw the other stylists were attentive. Plus she gave me an "angry type" hair wash. Not what they are advertising on their web site. "Soothing." HA! I wasn't planning to Yelp this, because I'm overly nice. But today, I see gray hairs on my head. I just paid $190 for this crap. Two days ago. So now I'm mad and I'm yelping. read more

SALON twelve - This is picture of my bangs. See all the strings going down my nose and eyes. But my main complaint is the white hairs showing up so soon. - Hair Salons Near Me - Santa Rosa, California

I went into salon twelve for an Aveda product. They had what I needed and I brought it up to the counter, there I stood nobody paying attention to me, after 8 minutes a lady said do you have a appointment? I said I just want to buy this product She told me it will be 2 minutes. After 5 minutes went by I left the product on the counter and walked out. I guess they don't want my Money because I don't have an appointment. I won't be back, there are plenty of other salons That sell Aveda products that don't ignore you!!! read more

I wanted to thank you and all the stylists that helped make me and my friends/family so beautiful on my wedding day. We had Sarah, Jessica and Alison and they were all fabulous! They did a fantastic job on each and every girl, and were extremely flexible when some of the girls had "changes" or wanted additional services. Their personalities fit right in with the group and made a somewhat overwhelming day less stressful (for me, at least)! To give you some anecdotal feedback, several of my bridesmaids had not elected to have their makeup done because they've had bad experiences in the past. However, once they saw Sarah's work on the first girl, 3 of them changed their mind and couldn't stop raging about what an amazing job she did! One of my bridesmaids also told me that I should do my makeup the way Sarah did it more often, a sign that it was flattering but also natural. My hair was also a huge hit. I am known for my curly, long hair and everyone was noticeably skeptical when I said I wanted to do it back and up. I cannot even tell you how many compliments I received that day on my hair. I am STILL getting compliments when I see friends and family about it, even though it's been a month! I've attached a few photos that my friend took with her fancy camera; I thought you might want them for your website or portfolio or something. If you don't do anything with them, no worries, but I figured I'd at least pass them along. Please make sure Jessica knows how much she rocks! And finally, I want to thank you for being so helpful and professional throughout the planning process and up until the day of. I know I threw a couple curve balls (breaking my wrist & having to reschedule my trials, adding services, changing times, etc) and you were always so patient and accommodating. I will recommend Salon 12 to anyone I know that's getting married in the area. read more

See all

My favorite place in town to get fresh hair color ! Sabrina does amazing job. She is very talented and I enjoy every time I come for an appointment. She has great attention to details and she is very creative. I also appreciate her communication skills - it makes scheduling easy and punctual. read more

I chose this Aveda salon specifically because the website advertised a scalp and shoulder massage with oil. Not only was there no massage, my scalp has never been so sore after a haircut as it was after this. The haircut is ok, but definitely not good enough to warrant the judgement she had over my last cut. Very disappointing. read more

I can't praise Ali enough for her attention to detail and skill level. I came in to see her with an idea in mind and she transformed my hair into exactly what I wanted! She makes sure you are clear and comfortable with every step of the process and spends extra time to educate on the products being used. She is super friendly and makes you feel relaxed and taken care of through the whole experience! I will be back! read more

I've been only once, but I had a second appointment for this afternoon which was cancelled by the salon less than an hour before it was too start. I'm tremendously disappointed as I was very much looking forward to it. While already on my way to the salon - a 45 minute drive, mind you - I received a phone call asking me to move my appointment by at least an hour and a half, as there was someone with some color correction who had been in the salon for over 3 hours already. I said, no, I cannot move an hour and a half, I have plans directly after my appointment. I'm not sure why, but the receptionist then put me on hold and came back saying that she was sorry and that I would have a discount on my next appointment. The offer for a discount came only after I said it wasn't possible for me to postpone this afternoon. Had I agreed to come in an hour and a half later it would have been full price. The receptionist then said that she'd try to find someone else with time to cut my hair today, but before allowing me to say no, I'm not interested in that option, she put me on hold. The end result of that was that no one was available - which I already knew as she started the conversation with that information. I understand that some people overrun their appointments for various reasons, and I guess I should be happy I got a phone call ahead of the appointment starting, but I will not go back. read more

Had a great experience here last weekend! Chris could not be nicer! Don't let his young age fool you; he is quite the skilled artist. He knew exactly what I wanted and got it done perfectly. Loved their products too, everyone around me was complimenting on how nice my hair looked and smelled after the appointment. Give them a try if you are in town! read more

First off, I have never been to this salon but I wanted to try it since there were some really good reviews. I'm growing out my hair and try to get a trim every 4-6 weeks. Since I get frequent cuts, I try to get the best deals to save some money. One way I do this is looking on Groupon, Yelp Deals and living social. So I called the salon to make an appointment. I told the girl who answered that I had a groupon. She was really nice until I told her I had a groupon, her attitude changed immediately. She pretty much told me that they groupon deal was for their "new talent" stylist so that she could build up her clientele and she didn't have an available appointment for about 3-4 weeks. I understood that but no where on the groupon did it say it was for just that person. Plus, I've read reviews saying that other stylist have honored the groupon deal. Also the groupon is for $29 when the cuts are normally $60. I went on their website and the new talent price is $35. So, I would be saving $5 and have to wait 3-4 weeks? Seems pretty ridiculous to me. I also don't appreciate the way I was spoken to. I deserve to be treated like any other customer wether I purchased a groupon or not. read more

I must first say that they fit me in on a Friday. I had a wedding to go to Saturday so I was lucky. They did call to have me come in an hour early, which was OK since I was just running errands for the day. Good, standard aveda haircut. My only complaint is the layering, the stylist brought them up too short which doesn't work for my wavy, thick hair. I ended up with a layer that sits right at the start of a wave, flipping out about 4 inches above the longest pieces. It's just my hair type, I end up with a "Rachel" on top and a long flat layer underneath. Not too flattering, and I had just spent 6 months growing out the layers to not do that. It's my fault for not saying something but by the time I realized it was too late. I would still give the cut a 4, but I took off one star bc at aveda salons I'm used to a really good head massage (this was more like a tickle), a mini-facial (none), and offer for makeup touch-up after (none). Also bought some volume powder to refresh my style for the wedding the next day, but it made my hair a gross grease-helmet and I had to run and wash it, severely cutting into my pre-wedding primping time. :( Overall just OK but probably gets better as the sylist gets to know your hair. read more

I bought a Groupon deal and called right after buying it in hopes I could get an appointment within the next 4 days. I was offered one that very night-perfect timing. My stylist was Sabrina. She was nothing short of awesome. She was very easy to talk to which immediately made me more comfortable. She gave a wonderful scalp massage and even plucked my eyebrows for me before the cut. I also was treated to a Keratin treatment. My cut is great, exactly what I asked for after we talked about it. She didn't take too much off the length and her styling at the end was beautiful. I would for sure recommend this salon. Sabrina first and foremost. I will be a repeat customer. read more

Sara was so easy to speak with, she got my hair right away! She gave me an amazing cut!. It's always hard to find a salon, let alone a stylist who is down to earth, and understands your needs. As an Aveda salon client since 2009 I have an educated perspective on stylists who come from the Aveda culture. Sara was certainly an Aveda star, I would certainly see her again. read more

Unfortunately I cannot review the actual talent of the hairstylists here because I never got past the exceptionally poor basic customer service. I was very excited to see an Aveda salon near my home, so I called to set up an appointment. Got an answering machine during business hours and my message was never returned. Still giving the benefit of the doubt, I decided to drop in. I was never acknowledged when I entered or as I patiently waited a few minutes. The two stylists working at the time never even made eye contact or said hello. I will take my business elsewhere. read more

Sarah has been my stylist for several YEARS and she is absolutely wonderful! I am not a big risk taker when it comes to cuts or colors so I let Sarah tell me what she thinks would look good and follow her advice. I have never had a bad cut or color. I ask for layers and she makes sure my hair looks good every time. I have long hair and my split ends are always taken care of. I am very health conscious and want to make sure the best products are used on my hair. All the products they use animal friendly and high quality (97% organic or something like that). I love how my hair stays clean for several days after. A bonus is the scalp and neck massage they do. I know Sarah also does make up, but she has never done my make up so I can't review on that. I would recommend her to everyone. She also sees children and has seen my children several times. read more

This is a great place. I came here to have my makeup and hair done for a family wedding. I had Sarah as my stylist for hair and makeup and she is awesome. We hit it off right away which was nice since we were going to spend the next two hours together. I showed her what I wanted and told her how I like my makeup and told her to go for it. And she did and it was amazing. Now I know how to do my own hair and makeup but who doesn't like to get pampered before an event? I sure do and I am so glad I chose this place. I will let the pictures speak for themselves but Sarah is pretty kick A double S. I will be back. read more

SALON twelve - Makeup shot - Hair Salons Near Me - Santa Rosa, California

See all

Sabrina has been my hair savior! I have never had a stylist who was so detail oriented and able to send me out the door ready for the world (I don't have to run home and re-fix my hair!). She is super good at what she does and I have never been happier with my hair. The salon and the staff are all super nice and welcoming. I would recommend this beautiful and comfortable salon and Sabrina to anyone looking for top quality hair! read more

I had never been to Salon 12, or any Aveda salon for that matter. I had purchased a Groupon to try them out (yet to find a new trusted stylist since mine moved). I have to say I was SO blown away. I was lucky enough to get to work with Chris. He is just amazing. My hair is thick and very wavy/curly. He put in perfect layers that don't frizz and look great. I loved the pampering of a massage before my wash. Seriously so relaxing. The style that I walked out the door with was perfect - so happy. I have totally found someone that I trust to cut my hair! Thank you Chris!! read more

Love Love it here!! If I lived out here this would by my go to Salon! I love Alyssa! She gave me suggestions but wasn't pushy at all. She let me choose and gave me honest advice. I had both hair and makeup done for my brother's wedding, and coming from Massachusetts I had no clue about anything out here. I followed the previous reviews and glad I did!!! This is a top notch place!!! read more

SALON twelve - Perfect! Just what I wanted! - Hair Salons Near Me - Santa Rosa, California

Sabrina is wonderful. Working on my locks is not easy, but girlfriend NAILED IT. great personality--I'm not a big talker when I am getting my nails or hair done, but it felt easy when I was chatting with her, and when I didn't feel like saying anything. My hair looks great...she also taught me some hair tricks, which I plan on using very soon. Also, how about that aveda tea? Love it. I'll be back for more Sabrina and tea soon. read more

I totally agree with those who have written 5 star reviews about Alyssa because she is extraordinary in every way, and I always look forward to appointments with her. Alyssa is the best hairdresser i have ever had, and I am in my eighties, so I have experienced a few over the years! My colour is fabulous, the cut is perfect and she is so generous with her time and professional skills. If you want her to change your style it's a good idea to take a photo with you, so that she then has an idea of what you have in mind. I did that and I was instantly transformed. Fortunately Alyssa understands hair and its individuality, and her knowledge is remarkable. I thank her, for sharing her sunny personality, sensitivity and kindness which make every visit to Salon Twelve a heartwarming pleasure. And as for 'Aveda' products? They are simply the tops! read more

I have been a devoted Salon 12 customer since Day One and have rotated through all of the stylists who are each and everyone excellent. My most recent treatment was the unbelievable Keratin Complex smoothing serum that has tamed my wild and curly hair into a sleek and sexy style with minimal maintenance. My hair looked so good that one of my best friends made an appt the next day and also loves the results. I like the Aveda concept salon makeover with extensive offerings of Aveda products which I love. I never hesitate to recommend Salon 12 to anyone looking for a good stylist and no less than half a dozen of my friends have had great experiences there, whether with cuts or color or consultations. It's a strong team of talented individuals who have their clients' best interests at heart. read more

I stopped in for a much needed same day appointment and could not have been more impressed! Since it is an Aveda salon, you would expect the reputation to manifest in a solid salon experience equipped with all natural- good for mind and body products. Well this did just that and more! Sarah, one of the newer stylists made my day. She knew just the perfect damage control haircut (as my hair had been seriously fried by my last color job). She was very friendly, methodical with her work, very open to my wishes yet comfortable and confident in her own suggestions. Additionally, you can't beat the recession friendly prices...if you are willing to go with a less experienced stylist you can get a cut for $30. They offer 20% off for new costumers too. 5 stars all the way! read more

This review is purely for how their appointments are set up. I have gone here before and had a good experience and I tried to book an appointment recently with no success. Basically, they need an online system like Halo Salon in SR. The system they have doesn't work and is purely annoying-it makes them lose business! I tried to call in twice on two separate days and was sent to voicemail (no one ended up calling me back). Since I had a good experience, I decided to give it one more shot and someone happened to answer the phone (yay!). But then she said, "I'll let ***** call you when she is in tomorrow to set up your appointment". And of course... no one calls for days. Ridiculous! They need a new system. read more

Sarah is so amazing and genuinely sweet! The work these lady's put into the salon is so out of this world!!!!! Very clean let me say it again very very clean and you truly are pampered. Everyone else quoted me $250-300 and I paid 1/3 of what others quoted me for great work. I will be back for sure and spread the word! read more

SALON twelve - Hair Salons Near Me - Santa Rosa, California

I finally found my No. Ca hairdresser-Christopher! He is amazing and can work wonders with curly hair! I have always flat ironed the hell and life out of my hair but since he cut it, I just blow it out and go on with my bad ass curly self! He is truly an artist with scissors and color! read more

I recently decided to make the leap from natural dirty blonde to platinum. I booked an appointment with Sabrina, who did a really fantastic job with my color. I have gotten so many compliments on my hair! She went above and beyond to make sure that I was happy with the outcome. The salon has a cozy, clean and bright atmosphere too, very welcoming. I will definitely be back. :-) read more

Once you go to Alyssa Sherron you will never trust your hair to anyone else. This is the first time I have ever written a review and felt that 5 stars does not come close to expressing how wonderful she is. Truthfully. Alyssa styled my hair for my wedding, as well as for my sister and my niece (she was kind enough to fit my niece in when she was booked to the brim already because of how good she is.) I have had my hair done many times before and I have never felt so beautiful and confident as I did when Alyssa did my hair. She is such an artist, loves what she does, and puts such care into every detail. She did not rush, when I thought it was already more beautiful than I could imagine she took more time to make it even better. When the flowers I brought were too big and not right for my hair she was truthful in the kindness of ways and allowed me to go get more flowers and come back even though the easier thing would be to just stick some flowers in my hair and call it a day. She kept adding detail upon detail and was smiling the whole time. She even offered for me to come back in the afternoon before pictures to re curl if needed because of wind etc. (which I did not need it stayed beautiful all night.) I went from feeling so nervous and stressed about my wedding to feeling like a beautiful princess and I had the best time of my life (and a HUGE part of that was the confidence I felt from my hair.) That may seem silly or like an overstatement but it really isn't. Confidence is a powerful emotion. Everyone loved my hair, I got so many compliments. I am also usually very picky and critical about my hair, and now I will never go to somebody else no matter the cost. I know this review is too long I just want to do Alyssa justice like she did my hair, and give this review the thought and attention that she paid my hair. I PROMISE YOU WILL NOT BE DISAPPOINTED IF YOU GO TO ALYSSA. read more

I've been going to see Sarah for years and have never been disappointed. She is fantastic! Does great work and always makes the experience enjoyable. I used to always get so nervous when I was going to get my hair done, let me tell you that Sarah has cured that fear. I've gotten my entire family to go see her and they all agree she is the best. I even got my boyfriend to try a hair cut with Sarah and he was so happy with it he actually stopped wearing his hat! 10/10 recommend! read more

I got my hair done by Allysa Drew today. It was my first time getting highlights done, so I didn't know exactly what I wanted. Alyssa was such a sweetheart- super patient and had great suggestions. She busted out the ipad and showed me a bunch of different pics to see what I might like. I picked out a few different photos that looked nice to me. She took the best of both styles and did her creative thing. (I ended up getting partial highlights, a gloss, and a bang trim. ) Seriously I could not be happier, my hair turned out great. read more

I first came to Salon 12 through Groupon two and a half years ago, and have continued going ever since. Alyssa is amazing - she is extremely talented and friendly, and has an obvious passion for hair. I look forward to chatting with her while she uses her skills to make my hair look amazing! Since I have been going for a long time she remembers what works on my hair and what doesn't, and always has the best suggestions if I'm not sure what to do. I love the entire salon and all the stylists are extremely friendly. I can't imagine going to another place, and recommend everyone go here and book an appointment with Alyssa! read more