I purchased both my formal dresses from this shop. There is not the biggest range, but you always see numerous things you like, even just looking at the display in the window. The dresses are also well made, not tacky in the slightest. Surprisingly, no one wore the same dress either time. This is always your biggest fear at a formal. I don't know if it is because less people got their dresses from there or if they have limited numbers of each dress. However, they also keep a register of who bought what dress for what formal, which definitely helps.
The shop stocks dresses that are slightly different, they are unique and absolutely gorgeous. They also stock a lot of popular brands, such as Wayne Cooper. Surprisingly the dresses aren't ridiculously expensive. They are expensive enough, but for special occasions around $500 isn't too bad. I had friends that flew to Melbourne and spent over $1000 on a dress, so half that on a good one in Adelaide was quite a catch.
The service there is quite good. The attendants won't really give you much attention until they see that you are actually trying on dresses and contemplating buying one. This does seem fair as most of the people in the shop are just there for a browse.
The shop is also connected to the normal Wild Child next door so you can easily wander between both! read more