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    Linda Boutique

    4.7 (93 reviews)
    ModerateJewelry
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    Updated 1 month ago

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    Tracy N.

    I found Linda through her viral videos on TikTok. I have been wanting to buy myself a jade for a while now and saw some of her inventory online. I ended up buying three bracelets at her store. I love how it's very intimate. She allows one group at a time and helps you find a jade that best fits you. I truly love her service and want to come back to buy more jades!

    Ellisse H.

    Great experience in the shopper owner was super informative and nice. She took her time with us and let me try on everything I wanted. One on one shopping experience

    Bracelet

    Great place ! But it is true what a other reviewer posted about Linda selling broken jade she sold me one and it's damaged

    Keychain for wealth and wisdom!
    Karis B.

    Linda was awesome! She was super patient with me while I decided which bangle I wanted to take home with me :) My mom and I had a great time and left very happy customers!! Would totally recommend coming here!

    jade bangle 1,000 she did pure test and gave us authentication card

    Linda is so kind and helpful bangle 1,000 authentication card she tested it infront of us and showed us a variety of types

    Outside with my new bangle
    Sheryl T.

    If you walk through Chinatown you'll see several stores selling jade. For our first time, we didn't know where to start or how to not get ripped off. But, we found Linda Boutique on Yelp and checked her Instagram and she is also on TikTok. Everyone rated her shop so highly we had to come here! There are 2 parties max in the store allowed, but it really makes it a nice intimate, VIP feeling experience. We came by to the store and they told us to come back in 30 min. (She may tell you a return time depending on how busy she is). There was no line, but there was already a party in the store. This was a Sat in early Dec around noon. We were greeted by Cecilia who was so nice while Linda finished up another transaction. Linda first shows you 3 grades of jade and let's you guess which is the most expensive. Then she tells you the different grades. It's fun to see the differences in quality. Linda has been in the business for 16+ years so you can trust her as she knows her stuff! She will measure you next and all she had to do was hold my hand and she knew my size! You tell her what kind of bangle you are looking for (I told her the B/C grade was okay with me as we wanted an affordable first bangle). She chose a few that she thought I would like and let me try them on and look in the mirror. We started our looking at Grade B bangles, but I ended up with the most beautiful Grade A bangle! She found one within our budget and I was so happy with the price and quality. She just knew which would look wonderful on me and picked a beautiful color/shade/pattern. It also comes with a certificate. I can't stop looking at it and I feel so happy to wear it (it was also a Christmas gift from my husband to me ) but it is fun to go to the store and experience everything. We definitely will be back! They also sell lots of other jade necklaces, rings, toys, etc. Thank you Linda!

    If you are not Chinese- don't buy your jade here. Linda will sell you jade with cotton lines , stonelines, cracks and other damage and not tell you and charge you full price. This is very fraudulent and dishonest behavior. And not good energy. I now buy my jade elsewhere. I sent many messages on TikTok and IG to get ignored. Scamming me for $100 ring is bad business behavior.

    61mm jade bangle
    Stephanie S.

    I have been looking for a reputable business for a jade bangle. I was recommended to come here but I don't come to the city too much. After a Giants game, I decided to come here and finally get my jade bangle. Parking on a Sunday was horrendous. I'm not sure if it's always like that since it's located in Chinatown but after circling some blocks a few times, we found a small parking garage. This boutique limits the number of people inside. We had to get their attention to let us in the front door. I told her I was looking for a jade bangle and she pulled out some bangles and quizzed us. I have done a little bit of research on jade but being put on the the spot, I only remembered the sound test. I told her my price range and she showed me which area to look in. I wish I would have paid for more than an hour parking because I really could have spent more time inside looking at other items. I felt rushed because of that and people waiting outside. I did forget to ask what kind of jade it was but it looks like Burmese jade. I love my new jade bangle and already planning my next two!

    Liane W.

    My husband and I were in town for a birthday vacation, and we happened to stumble across Linda Boutique while exploring Chinatown. We absolutely did not intend to buy jade accessories, but man did we get sold on it lol! Like others have said, Linda showed us three jade bangles (where 1 was fake, and 2 were real jade of diff quality), which was fun to guess. We were initially interested in maybe couples' rings, but absolutely got sold on a jade bracelet for me lol. She eyeballs your wrist/hand size and starts bringing out jade bracelets for you to try on. I learned I'm a 53mm bangle AND the process of how to put on and remove a bracelet: she'll put lotion on you and have your elbow placed on the counter with your hand held up. Then she'll slide the jade bangle onto your wrist in one go. It's quite impressive lol. Don't be afraid to tell her what color/type of bracelet you want. I wanted a more "slender" bangle vs the more traditional chunky kind, and I didn't want white/other colors. Love my blue-green jade bracelet, and my husband loves his ring. :) See photos!! Would come back if we were in town!

    Jade Bangle

    Linda is very sweet and nice. My husband had to come back a few times because he bought a bangle for my birthday but it didn't fit me each time he brought it home for me to try. The third time, I went with my husband to the shop. Linda is very kind and sweet and gifted me a copper key chain that she blessed. We were able to find the right bangle and she put it in my hand so smoothly. Thank you Linda for all of your help and I would recommend her to anyone! I will be coming back soon!

    Lots of luck for everyone!!
    Lemmor P.

    Mi familia makes it here every year after Christmas; Linda makes the experience fun and educating at the same time. She brings us luck, and steps us through the nuances of feng shui to ring the New Year!! There are a couple of pre-requisites to make it through the doors: - Be nice off the bat. There will be a line on a busy day and Linda won't tolerate rude folks. - Do your research first. If you want to buy Mother of Pearl, Jade, Feng Shui trinkets and precious stone statues - she will likely have them here. - Be prepared to spend a couple of hundred atleast. This place sells top of the range to mid-range. Don't come in looking for F quality made for swap meet fugazis.

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    3 months ago

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    3 months ago

    Great selection and service! Linda was very helpful with picking out the perfect bracelet. Also leaving with a couple of pendants.

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    3 months ago

    Linda was fantastic and so helpful. Finding my jade bracelet was a special experience and I would highly recommend visiting.

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    8 months ago

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    Page 1 of 3

    Ask the Community - Linda Boutique

    What are the store hours?

    Thank you for your message, we open daily from 11am-7pm except Tuesdays. But we are on vacation until April 27th, back on April 28th.

    What is the price range for Jade bangles?

    Starting from $35 & up after 65% off.

    View All 3 Questions

    Review Highlights - Linda Boutique

    I have done a little bit of research on jade but being put on the the spot, I only remembered the sound test.

    Mentioned in 43 reviews

    Read more highlights

    Derco Fine jewelers - Queen cut ring

    Derco Fine jewelers

    4.7(1.2k reviews)
    1.7 miMission Bay
    $$
    80 years in business
    Certified professionals

    I hadn't been here in well over a decade. Last week I called to request an appointment to have…read morejewelry cleaned and repaired. No need for an appointment. Come on an early weekday morning to avoid crowds. That's what I did today Tuesday around 10:15am. They opened at 10am and there were a couple of customers already. I had 8 pieces of jewelry that needed attention. Some purchased at Derco and others not. No matter. They'll accept all. I ended up buying a new chain for a pendant. They changed the lobster claw on it and a larger loop. And made it left handed for me. Because so many people come in for cleaning and adjustments, I was there two hours. I occupied my time watching a movie on Netflix. Great friendly knowledgeable staff. They were out of jewelry cleaner. Said to use equal parts of water and Windex. I'll give it a try. I found street parking a couple blocks away but it can be a challenge.

    If you're looking for high quality diamond jewelry for any special occasion, go to Derco. They have…read morebeen in business for many years. Derco is such an elegant jewelry store, and the customer service is top tier. My husband bought my engagement ring from Derco in 2022. He went to shop alone, without me. I'm so happy with his ring choice and he was super impressed by the customer service from Greg. We returned together recently, in December 2025 for a ring repair (I snagged one of the prongs on the diamond setting and it slightly bent). Greg was there to help us with the repair and I asked about diamond upgrade options. We ended up getting an upgrade for the diamond and opted to turn my original engagement ring diamond into a pendant necklace. Both came out perfect! So beautiful and exactly what I wanted. We were super happy with our experience! I love that all the staff checked in on us! We were offered waters, and jewelry cleaning for any accessories we were wearing! I was sent home with plenty of cleaning supplies to keep my jewelry shiny. Derco will always be a special place to us. We definitely will return for another anniversary upgrade!

    Photos
    Derco Fine jewelers
    Derco Fine jewelers
    Derco Fine jewelers

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    La Bijouterie - Bands, bands, bands!

    La Bijouterie

    4.9(335 reviews)
    0.5 miFinancial District
    $$
    Family-owned & operated
    Available by appointment

    My fiancé and I started our engagement ring search in SF's Diamond District, along with some of the…read moremore well-known places, and felt discouraged pretty quickly. Everything felt rushed, impersonal, and mass-produced. After doing a lot of research, we found La Bijouterie. From our very first appointment, the experience felt personal and relaxed. We came back multiple times, asked Set (the owner) countless questions, and he happily walked us through the entire diamond process so we felt truly informed. We also went back and forth over email, more times than I can count, to get every detail just right. I was initially a little hesitant because I wanted a fairly classic three-stone ring, and La Bijouterie specializes in custom work, but I had very specific preferences around proportions, and we wanted an experience that felt enjoyable and genuinely customer-focused. La Bijouterie was exactly what we were looking for, with reasonable pricing that kept us within our desired budget. We couldn't be happier with both the ring and the experience, and we now recommend La Bijouterie to all of our friends who are starting their ring search. Thank you, Set and team!

    Overall, a decent and stress-free experience. The atmosphere was calm, and the staff maintained a…read moreprofessional tone throughout.

    Photos
    La Bijouterie - Beautiful Tennis bracelets

    Beautiful Tennis bracelets

    La Bijouterie - Custom Designed Piece.

    Custom Designed Piece.

    La Bijouterie - Delicate Bezel setting

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    Delicate Bezel setting

    Yadav Diamonds & Jewelry - Yadav Diamonds and Jewelry - New Showroom - San Francisco, Union Square

    Yadav Diamonds & Jewelry

    4.8(424 reviews)
    0.5 miUnion Square, Financial District
    $$
    Family-owned & operated
    40 years in business

    Working with Maytal and the Yadav team was truly an exceptional experience from start to finish…read more They were incredibly educational, informative, and patient throughout the entire process -- taking the time to walk me through every decision and ensuring I felt confident at each step. What stood out most was how collaborative the experience felt. They offered thoughtful design guidance and expert recommendations, while also really listening to my preferences and incorporating my feedback in a meaningful way. It never felt transactional -- it felt like a true partnership. Beyond that, they made the process genuinely fun and exciting, which made such a difference given how many details go into designing a ring. I couldn't be happier with the final result -- it's exactly what I envisioned, if not better. I'm so grateful to Maytal and the entire Yadav team for bringing it to life. Would highly recommend to anyone looking for a thoughtful, personalized, and high-quality experience.

    Me and my boyfriend scheduled an appointment with Mary D. Prior to our appointment, I communicated…read morewith Maytal to make sure we had an efficient experience. She was so lovely and understanding of my requests which we so appreciated! Mary was great to us! She not only involved my boyfriend throughout the appointment, but educated and answered all our questions. The selection was amazing, everything we wanted to see, we did. Mary continued to pull different options that I didn't even consider, but her knowledge helped guide us! We were able to finalize the overall stones, setting, and look of the engagement ring. We did not feel pressured at all to purchase then and there.. Mary sent a nice email same day with all the details and notes which was discussed. I really appreciated the service, selection, value, and transparency! We are so excited to continue our engagement ring & wedding band journey with Yadav

    Photos
    Yadav Diamonds & Jewelry
    Yadav Diamonds & Jewelry
    Yadav Diamonds & Jewelry

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    Fiat Lux - Ear piercing & ear styling curations

    Fiat Lux

    4.4(114 reviews)
    2.3 miMission
    $$

    I've been to this store a few times now and they have a great selection of jewelry…read more Over the weekend I came in to purchase a bracelet I was eyeing online and to get a permanent bracelet. They don't have any prices for their permanent bracelets so I had no idea what to expect but I knew I wanted 14k gold, and I was most interested in a Cuban chain. This could have been a case of miscommunication coupled with the fact I don't like confrontation, but when I asked about the price I swore I was told ~$250. That seemed reasonable to me, I've been looking into Cuban chains and that was the price point I was seeing for about that size in 14k. When it came to checkout the price was $2,450 for just the permanent bracelet.....I was in a rush and again, don't love confrontation, so I paid and left but I feel like I seriously over paid for this tiny light weight chain. I was planning on getting more bracelets and jewelry plus some new piercings but after this I don't know if I trust their prices. I think I may use them to find cool jewelers, but purchase elsewhere. It's my fault I didn't double check the price, I take ownership in that. I would just caution against the permanent jewelry, at least learn from my mistake and get the price in writing not just verbally. Update: wow that was a super fast response! They reached out to me after seeing my review. Thank you so much Nadia for your call. I can tell you all really care about your customers. Looking forward to coming back this weekend. Additional side notes, I really appreciate the care they put into fitting the jewelry for customers. I've also have had things shipped to me and their packaging is lovely with nice presentation. Even their shipping box feels lux. Those little details and the quick response to my post has brought me back around and I will absolutely be a repeat customer. Can't wait to get more unique jewelry and piercings with friends! :)

    I got my first ear piercings at age 8 with a gun at the mall. I am decades from that day now. My…read morefirst lobe piercings have stretched with wear and time to the point that almost any earring looks like it will rip out of my earlobe. I arranged a consult with Ben, who asked detailed questions, assessed my current stack and suggested I had enough lobe health to do a piercing stacked on top of my first piercing. This will allow me to wear studs together or to wear a statement earring in the new hole without the issue of more stretching. He recommended jewelry options based on my style, then brought me back to do the piercing same-day (it was a Monday morning, so the store wasn't busy). He was meticulous in the setup and talked me through every step of the process. Easy and done. It's been two weeks and my new piercings are healing beautifully and I am already loving the placement and the options it affords me. When worn with earrings in my original first piercings, the two stacked together actually detract from the stretching. Ben is a total pro. If and when I get more piercings I absolutely will ask for him.

    Photos
    Fiat Lux - Solid 14k gold and white diamond septum nose piercing by Brooke Bittens at Fiat Lux Mission

    Solid 14k gold and white diamond septum nose piercing by Brooke Bittens at Fiat Lux Mission

    Fiat Lux - Alternative engagement ring with an antique Old European Cut white diamond in an 18k yellow gold Demi Feu setting.

    Alternative engagement ring with an antique Old European Cut white diamond in an 18k yellow gold Demi Feu setting.

    Fiat Lux - Septum piercing with a white diamond white gold Athena hinged clicker septum ring by Fiat Lux. Pierced by guest piercer Zia.

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    Septum piercing with a white diamond white gold Athena hinged clicker septum ring by Fiat Lux. Pierced by guest piercer Zia.

    Brilliant Earth

    Brilliant Earth

    3.9(1.2k reviews)
    0.4 miUnion Square, Financial District
    $$$
    Walk-ins welcome
    Offers payment plans

    This review is for the Union Square store in San Francisco. My husband purchased a tennis bracelet…read morefor me for Christmas and within a month a stone fell out. We took the bracelet in to see what could be done. There is nearby paid parking but no dedicated parking because it's San Francisco. We arrived as a family, kids in tow. You have to press a button to be buzzed into the building. Then you go up in an elevator and once you exit you need to be buzzed in again to the actual showroom. It's a small but beautiful room. The associate who helped us, I can't remember her name (Lila?), Asian, dark hair, young woman. She was amazing! She coordinated a refund of the bracelet immediately. She then took the time to show us pieces in the showroom. At first the selection seemed limited, but if you have time to try on a couple items, that's all you really need to fall in love with something. The associate was the opposite of pressure, she put us at ease. She did not rush, she educated and listened. She was lively and had us in tears with laughter. It's was a joy to interact with her. She showed us items online and told us that we could select any item online to be delivered to the showroom to try on. It was a wonder experience.

    It's that time, time for some engagement ring shopping, and the name Brilliant Earth came up in…read moresearches, so we decided to make an appointment. To book an appointment, we went online, and clicked the SF location, and picked a time. Once our appointment was confirmed, we got an email from the salesperson who would be helping us, Caroline, asking me if I had any preferences for styles before the appointment so she could prep. Unfortunately I didn't because I have no idea what I'm doing. Then came time for the appointment. We arrived to their showroom, and it started right at 1pm. Caroline was amazing from start to finish, being able to guide us through the process, talking my girlfriend through what she likes, and eventually showing us different size diamonds. While we didn't purchase that day, we received a post appointment email with all the specifications that my girlfriend liked. While the showroom isn't huge, they have a lot of different bands and diamond cuts so you can try-on in real time. If you have specific diamonds that you want to see, they recommend giving them 10-days in advance so they can bring in the ones you are looking for. The only reason for the drop in a star is that their text messaging and generic emails were too spammy for my taste. I was trying to be discreet with my partner, and I'm getting multiple texts a day from Brilliant Earth. I had to unsubscribe because it was too much for my liking.

    Photos
    Brilliant Earth
    Brilliant Earth
    Brilliant Earth

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    No 3 Fine Jewelry - Custom Jennie Kwon Designs Ring for a special client

    No 3 Fine Jewelry

    4.6(81 reviews)
    0.9 miRussian Hill
    $$$
    Locally owned & operated
    Women-owned & operated

    Loved our experience at No 3. We explored a few other jewelers in the city but the level of…read moreservice, personalization, and care that No 3 offered made it an easy choice for us to purchase an engagement ring. We'd recommend working with Sabrina as she was outstanding.

    I cannot begin to express my gratitude for No. 3. The team at No. 3 has helped me in jewelry design…read morefor some of my life's biggest milestones: getting engaged, married, and then designing a bracelet for my oldest best friend for her own wedding. The story behind my best friends gift: She and I have known each other since we were 5 years old, and in high school, we always used to swap rings with one another - me with my grandmother's aquamarine, and her with her grandmother's diamond ring. We loved to swap rings and have joked for most of our lives about our finger sizes being the same. When I got engaged, she tried my ring on and said, "it doesn't quuuuuite fit" in which we laughed because I retorted with, "Well. It shouldn't. It's mine!" When she got engaged last summer, I knew I wanted to make something special for her and I knew an aquamarine had to be involved. I went to No. 3 in search of something, but I didn't know what. I spotted a gold bracelet made my Melissa Scoppa that showed the phases of the moon on one side and had diamond stars on the other. After chatting with Lily for a bit about the bracelet, she suggested I could swap out the diamond for an aquamarine on the piece of the bracelet that was our birth moon phase - me, with a waning crescent and hers with a waxing gibbous. Genius! We decided to go forward with it, and had two beautiful bracelets made by Melissa with a little wink to our life long friendship. I couldn't be more pleased with the result, and neither could my friend. I love No. 3 so much because whoever you work with truly cares about what you're making and truly cares about beautiful jewelry. I could not recommend No. 3 enough for any sort of gift you had in mind, whether it is for an engagement ring, or just a gift to say I love you to someone. Thank you Lily and No. 3!!

    Photos
    No 3 Fine Jewelry - Custom Yellow Diamond  Engagement Ring

    Custom Yellow Diamond Engagement Ring

    No 3 Fine Jewelry
    No 3 Fine Jewelry

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    Linda Boutique - jewelry - Updated May 2026

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