This is a skin care and cosmetic store that is a bit different to the rest. They have farms in the Adelaide Hills where they grow a good deal (if not all) of the products that they use in their skin care range, things like lavender, calendula, roses... all the ingredients required. They started out as a small enterprise and have gradually become a South Australian model of business success. This can only really happen when the products are good to begin with, and the way they pitch their business story has always included the story of finding Adelaide and the surrounds to be the perfect place to create the materials to use in their product, so obviously it has been embraced locally. After all it sends a very positive message about the area, and maintains it with a sought after commodity.
The emphasis is on natural beauty and good product. Cleansers, Toners, Moisturisers, all of these things are relatively basic products, but if really pure and good ingredients are used they will be better, stands to reason. I've used some of the toners and moisturisers myself and I think they are very good. Pricey - absolutely - but that's one of those very personal things isn't it? The difference between what you chose for yourself is often relative to what income you are on at any given time. If I have little income I go for a generic brand every time, if I have a fair income I like to use products that are superior in quality.
The whole Jurlique story is a little superior, a little more special than anything else - and maybe that is just astute marketing by degrees, but if something is extra smooth and smells really wonderful, it is going to get my vote over something a bit thick and smelling not so great.
Chat in store to one of the assistants and you will get a good insight into what the products are all about and how they differ from your generic products elsewhere. You will notice they have a very earthy style in store, and the shop smells deliciously fresh and pure. They do some great tinctures and know how to make you feel special by rubbing a little cream on your wrist. It is very fresh and seductive in a way. Worth an investigation if you are prone to allergies as well. read more