Run Florida is a small, unassuming shop in a strip mall on McGregor. The hours are a little on the…read moreshort side (10-6 M-Sa, closed Sundays, IIRC), but I shop there for one reason:
The service. Period. Mike and Candy, the owners, are both incredibly good people (The second time I had ever walked in the front door, Mike loaned me a book out of his private library when I asked about buying a book on marathoning), and very knowledgeable about their products. Additionally, they stand behind what they sell -- when I had a problem with an arm light band from Nathan (it had a loose connection in it, I suppose), they took it back without question. Their selection of shoes leans towards the runner-specific brands (Saucony, Mizuno, Pearl Izumi, Hoka One One, Altra, and Newton), but that's fine by me; if I wanted Nike and Reebok, I'd be at Dick's.
This is a store for runners, run by runners. They know their stuff. Come in and ask them if you've got a question. Oh, and bring a dog treat or two -- often, Mike brings Muse, their Jack Russel, and she loves attention :)
Finally... they host a group run weekly. Meets at the Starbucks on College Pkway at 5:30 AM on Saturdays, usually 4-6 miles at a 9:30-ish pace. Come along, it's free!