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    Gock Lorraine, DDS

    3.0 (4 reviews)
    Closed Closed

    Services - Gock Lorraine, DDS

    Cavity treatment

    Dental exams

    Teeth cleaning

    1 More Service

    Tooth filling replacement or repair

    Gock Lorraine, DDS Photos

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    EZ Smile Family Dental Group-Santa Rosa - Bussiness Manager , Gloria

    EZ Smile Family Dental Group-Santa Rosa

    3.2(162 reviews)
    0.6 mi

    I have been a patient at EZ Smile for over 11 years, and am happy with their office staff,…read moredentists, and services. Veneers, crowns, implants, and regular cleanings. And I highly recommend Ozzy, the hygienist. The first time he treated me was for a deep cleaning, which was expensive, but worth it. I had problems with infected and bleeding gums, but after his deep cleaning, those issues vanished. He is very thorough, and very quick at his work. Also very personable. I complimented him to Dr. B., and told the doctor: "Ozzy is good. Keep him." Fortunately, Ozzy has been my hygienist every time for the past few years, and I go to EZ Smile every four months.

    Disappointing experience - concerns regarding clinical environment and pricing transparency. I wish…read moreI'd read the reviews before going there! I am sharing this review to provide a transparent account of my experience. I went in for a "free" exam with x-rays from a coupon that came in the mail. I knew I needed at least a filling on my back tooth and it turned out I needed a crown as it the tooth was cracked (although now I wonder if I really did...). While the final crown was completed, the process left me with significant concerns regarding clinical standards and patient care. 1. Significant Pricing Discrepancy: I was charged $600 for services that are listed on the office website for $300. While I signed the financial documents in the high-pressure moment of a fractured tooth, the 100% markup from their advertised price feels predatory and lacked the transparency I expect from a healthcare provider. 2. Clinical Hygiene and Equipment: As a healthcare professional myself, I was deeply uncomfortable with the appearance of the office and the clinical equipment. The environment felt outdated and, more importantly, the hygiene I observed did not meet modern standards. This created a baseline of anxiety throughout my treatment regarding my physical safety. 3. 'Predatory' Treatment Planning: I felt there was a heavy focus on pushing optional future treatments and memberships rather than focusing on the urgent care I arrived for. This created a lack of confidence in the clinical judgment of the office, as the focus felt more like a sales pitch than comprehensive care. At my final visit, the dentist told me I had several cavities though the first dentist said they were stains. When I went to check out, I was presented with two estimates for crowns that they said the dentist told me about. I let them know this was the first I was hearing about it. 4. Miscommunication causing emotional distress: I was given incorrect information by the last dentist I saw which caused me significant anxiety and anger (I had told the front desk I did not want flouride and this dentist told me she had put it directly under the crown). I sat in these feelings until the end of my session there until I could talk to the front desk. They told me it was a misunderstanding. 5. Inexperienced dental assistant, poor care: While one dental hygienist was excellent, the other one was clearly inexperienced - she had to be told what to do by the dentist and I, myself had to move the suction from my cheek which was painful to another area. The cleaning I got (that I had to press for as they had first scheduled it for when I got my crown on, but at the appointment, told me it was not scheduled. After insisting for some time, they finally agreed to do it), and it was subpar - he used a grape flavored gel but did not polish my teeth for very long, and was brusque. I sent a letter advocating for my concerns directly with the owner, but the response was defensive and focused on technicalities rather than my patient experience. I believe patients deserve an environment that feels both physically and financially safe so I will not be returning, even though I've paid a significant amount for the year of dental insurance and the one crown (almost $2300). I would encourage others to be very diligent in checking pricing and clinical standards here before proceeding

    Photos
    EZ Smile Family Dental Group-Santa Rosa - That is why we call it :    "Family Dentistry"..!!

    That is why we call it : "Family Dentistry"..!!

    EZ Smile Family Dental Group-Santa Rosa - Can't believe I have the smile I've always wanted!!!! Thank you Dr. B and Kelly!!

    Can't believe I have the smile I've always wanted!!!! Thank you Dr. B and Kelly!!

    EZ Smile Family Dental Group-Santa Rosa

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    Kelly A Elward, DDS

    Kelly A Elward, DDS

    4.7(58 reviews)
    1.0 mi

    WOW! Ok, here is what happened with my family…read more My wife was running late for an appointment, called and got into an argument with the secretary (that needs customer service skills). Then we received a email that they cancelled all of my family's appointments in the future. I called , apologized. And I was to get a call back in the afternoon by the mean secretary. No call. They just emailed my ex wife her records. I called to get my records and was told they would call the police. After contacting my attorney, this is illegal. And further action will be taken. This is a great dentist. The Dr herself is caring, and really cares about each and every patient. We as a family are sad we have to go look for another DR due to an mis understanding between the DRs staff and I. I really wish I could speak to the DR personally? My suggestion is to keep your thoughts and feelings away from this staff. You do not want to lose the best DR in Sonoma county. Like my family did.

    Kelly and her staff are the best! Everyone in that office cares about you; your comfort is foremost…read morefor those working on your teeth. I used to be extremely afraid of dentists but now I 'almost' look forward to a visit. Kelly is so down to earth and treats you like a good friend. She is never rushed and takes time to examine, evaluate, and share her dental plan. Kelly has state-of-the-art equipment to ensure that her patients get the best care. I am especially fond of Mary Kay, one of the hygienists, although all of them are wonderful at what they do! The front office staff is friendly and good at their jobs. I couldn't be happier with Kelly Elward and all of her staff. I highly recommend Kelly Elward's practice if you are looking for the best dentist in town!!

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    Kelly A Elward, DDS
    Kelly A Elward, DDS
    Kelly A Elward, DDS

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    Gock Lorraine, DDS - cosmeticdentists - Updated May 2026

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