Wonderful clothes and wonderful service, I had to exchange the items I bought the next day because…read moreI didn't try them on, and it couldn't happen easier!

A must for anyone with taste and money, stylish clothes that ensure you look sharp. For anyone…read morevisiting Stockholm this is a place to stop by.

Paul & Friends has an excellent range of both local and international brands. Some very high end…read moreand traditional but also some more new and hip ones. The interesting mix of brands and styles is actually one if the main strengths as it has happened More than once that I have come looking for one thing and walked away with something I never even considered. Prices are reasonable, not cheap but also not expensive considering the quality. During sales periods bargains can be had. Staff are always polite and helpful and can easily make good recommendations.

Clearly, either you like the style or you don't. I am not a…read morebig fan, it is a bit too grungy / hipster for me, but that's just me. However the jeans can be very classic, and this is what I like. The quality is solid, and they have sales like 4 times a year, so either you pay 500 SEK for your pair of jeans, either you wait 1 or 2 months and you get it for 70 or 100 SEK, which is totally worth it. Staff is always willing to help you find what you are looking for, wheather a size or an item, and they all speak English (this is Sweden, but still) Tips for girls : go to the 1st floor, the jeans are unisex and you will find more than the 4 pairs they put on the ground floor as samples.

Nice selection of affordable jeans. I'm not the biggest fan of brand Cheap Monday and it seemed…read morelike they had a lot of those. They do have shirts and sweaters too, but for some reason I never find anything to my liking. However, being Finnish my sense of style is probably not the classiest, so keep that in mind and go see for yourself.

If you happen to be in Stockholm, and your daughter asks you to bring her back sone tights, this is…read morethe place to buy them!! Great selection of items, reasonable prices, very service-oriented staff!

Ladies and gents (because the selection is equally good for both sexes here), come to Grandpa if…read moreyou're after on trend Swedish style with a bit of vintage chic thrown into the mix. I fell in love with a striped sweater in this charming Söder boutique but sadly it did not love me back and refused to fit properly (persons of petite persuasion may often find this to be the case in Sweden, the smallest sizes are often not all that small.) However I did strike gold in my quest for traditional Swedish raggsockor (hand knit wool socks) and picked up a pair to give as a gift. And I ended up finding a pretty perfect white t-shirt for myself too! Their outwear selection should be noted; you can count on Stockholm having good choices when it comes to coats and Grandpa is no exception!

Swedish men's clothes brand Ljung has its main branch and store at a quieter part of the main…read moreshopping street Drottninggatan. It is a welcome addition to a street which has traditionally been packed with poor quality stores and big chains. The store is not huge but it has almost the full range of Ljung's clothes. I am a fan of their shirts and suits as well as coats. Usually fairly simple design but often with some nice details. They do both a bit more formal clothes such as suits, shirts and ties as well as nice shorts, sweaters and jeans. Here they also hold sample sales so if you are their size 48 or medium there are some bargains to be has. This store is not big but still a bit bigger than the branch at Götgatan. Service is usually very friendly and helpful, have for example always gotten extra hangers when buying shirts and suits which is always welcome. Signing up for their newsletter also gives information on their sample sales as well as their pre-access to their regular sales. All in all one of my favorite stores.

I ordered a pair of shoes from Calliroots over a month ago. Sadly, I never received them. When I…read moreinitially contacted customer service to inquire about the situation they essentially told me to be patient. Another week went by with no word from the company so I emailed again. This time they told me not to harass them. Are you kidding me? Isn't that what customer service support is for? I have asked to be refunded for the shoes I never received but have still not heard word from the company. I will be filing a dispute with my credit card company. Needless to say I will never order from this company again. They seem very shady.

I'm traveling through Stockholm and realized my shoes were finally caput, and I had looked in maybe…read more~10 different stores looking for shoes -- nice and dressy but can be used on a regular basis. Even with the Summer sales the prices were around 1,800 - 2,500 kr, and none were quite the style I liked. I saw Yelp review and came here, and voilla! They have amazing shoes, perfect for being very dressy, yet very comfortable. They are so dedicated to making the shoes look good, feel good and they help you take care of the shoes if you want. The person was very happy to help, giving honest opinions, and I found the perfect shoes and they were only 900kr. Would definitely do business with again.