Posting this so other homeowners can make informed decisions.
The individuals associated with Forever Tan are also connected to American Platinum Remodeling, the contractor we hired for a residential renovation project in Westfield, NJ. Our experience with that company ultimately resulted in us terminating the contract for cause after ongoing issues throughout the project.
Since sharing our experience, we have been contacted by multiple homeowners and subcontractors in Union County who reported similar issues involving delays, payment problems, and unfinished work connected to this contractor. Their experiences appear consistent with what is reflected in publicly available court records and arbitration findings involving American Platinum Remodeling.
Despite making timely payments, our renovation experienced major delays and repeated missed completion timelines. We encountered misleading and unauthorized change orders, discrepancies between materials that were promised versus what was installed, and work that did not meet contract specifications. These issues forced us to incur additional rent and remediation costs while our home remained unfinished.
We also developed serious concerns about how project funds were being handled, as payments made did not appear to align with the work completed or materials supplied. All of this is documented through contracts, invoices, written communications, photos, and videos.
During the middle of this already difficult renovation, the same individuals involved in our project purchased and began operating Forever Tan. Around that same time the tanning salon itself appeared to undergo a full renovation with new tanning beds and equipment installed, while our residential project remained stalled despite the substantial payments already made.
American Platinum Remodeling also advertises that they were featured on the HGTV show "Rescue My Renovation." Ironically, based on our experience, we were the homeowners who ended up needing the rescuing.
After terminating the contractor, we reviewed New Jersey public court records and discovered multiple lawsuits and arbitration matters involving American Platinum Remodeling and Gregory Donofrio.
One arbitration matter in Union County Superior Court (Docket UNN-L-2332-20) included findings of:
* Violations of the New Jersey Consumer Fraud Act
* Delay in performance
* Departure from the agreed payment schedule
* Commingling of personal and business finances
* Piercing of the corporate veil as to Gregory Donofrio
These findings are reflected in the publicly available arbitration award.
Rather than resolving legitimate concerns professionally, we were asked to remove factual public reviews and complaints instead of addressing the underlying issues.
Because the same individuals are associated with Forever Tan, we believe consumers should be aware of the broader business history and strongly encourage anyone considering doing business with companies connected to these individuals to review public court records and conduct careful due diligence.
This review reflects our documented personal experience and information contained in publicly available New Jersey court records.
If other homeowners or subcontractors in Union County, Westfield, Cranford, or surrounding communities have had similar experiences with companies connected to these individuals, we encourage you to review the public court records and share your experiences so others can make informed decisions.
Consumers researching contractors or businesses connected to these individuals in Union County should take the time to review publicly available court dockets, arbitration records, and complaint histories before entering into any agreement.
The arbitration findings referencing Consumer Fraud Act violations and commingling of personal and business finances raise serious concerns about business practices that prospective customers should review carefully before entering into any contract or financial arrangement. read more
