Don curates collections with the same good design sense whether you need an inexpensive little gift of earrings for a teenager or want a spectacular piece to wear for life's big events. Never pushy, the staff will help guide you to the perfect choice for a gift and beautiful wrapping is always free. Customers are loyal for good reason and all will find something unexpected and unique in this gem of a shop. read more

This jewel box of a store has held treasures for decades. Whenever I am looking for a special gift, I know I will find it here. Jewelry, artful scarves, wallets and a few handbags in all price ranges are available. They beautifully gift wrap your finds. read more

A great selection for discerning buyers. No pressure from the helpful and friendly staff.

I was in to pick out a birthday gift for my wife. The wonderful woman who helped me not only had great recommendations based on my taste, but also took interest in me as a person, not just a customer who need help. Please, please consider Folklorica for an excellent selection of jewelry at every price point. read more

Absolutely loved meeting Don, the owner of this charming jewelry star in Newton Center. He kindly walked me through his collection of jewelry. Most of the pieces have cultural significance and Don is a history buff so we spoke about some historical events from around the world. I found a pendant here for a dear friend who has just achieved something big. I highly recommend stopping by here when looking for a gift for a loved one. I will definitely be back as I love to support small, local businesses. read more

LOOOOOOOOOOOOVES. Penalized one star for pricing only. The selection of artisan, unique, one of a kind, conversation-piece jewelry is truly mesmerizing. The amount of color, sparkle, and interest crammed into this place is also mesmerizing - how did they get all that in there? The amount of sparkle-per-inch gives Shanghai's population density a run for its money. Mostly focused on jewelry, they have some hidden gems by way of scarves. Gorgeous, brightly colored floral wool wraps not unlike some I saw long ago at a market in Southern France, luxurious, high contrast tie--dyed silk oblongs... As I said, would've loved to give 5 stars but I just have to, have to take one star away for pricing - and maybe I'm biased since I make jewelry myself and sell directly to customers so don't have the middle-man markup. But for all the loveliness and artisan quality of its clearly hand-made pieces, some very similar items are available for considerably less on Etsy.com. Granted, on Etsy you have to pay shipping. BUT STILL SO YUMMY! read more

The most under-rated jewelry store yet. Don't be deceived, just because they're located in Newton Center doesn't mean they are over-priced and lame. Folklorica has a great selection of beautiful, hip, unique jewelry from local and more well-known designers. They cover all the bases from modern to funky, hip to simple. Semi precious ravishing jewels to chunky stones and simple silver. Prices are very reasonable and people are friendly. Also a small selection of Buddhas and zen home decor. Cute little place definitely worth your visit. They are conveniently across from the Newton Center T stop. read more

I struggle to give this place one star. The service is horrible. It is overpriced and the people who work there are beyond rude. Some of the jewelry has the potential of being nice but I would rather buy dirt from a rock. I've been in there four times and keep hoping that it will be different each time I go in. It's not. So disappointing. Four dollar signs gives it a high-end rating but I don't find anything high-end about it. read more

TINY store. with more than 3 people inside, including the salespeople, it makes walking around browsing a little difficult. The new jewelry marketing trend is to upsell to independent women. as we all know, most of us gals ain't waiting for some dude to hook us up, and the jewelry industry wants to encourage that. Folklorica appeals those women looking for something a little funkier with a high pricetag hiding behind it's high quality. i stopped by on saturday with my partner in crime and in comparison to the other boutiques on Union street, we liked Folklorica's window the best. I thought some of the jewelry was kind of cheap, fad-y stuff, but most of the selections are really fun and predominantly in gold (you know it's coming back) and i was in the market for some gold earrings and was very pleased. there were about 12 people stuffed in the store and i think the staff were a bit overwhelmed but they were very nice and not stuffy about opening up cases. prices ranged from very affordable (for cheapy stuff) to eyebrow lifting (gold and silver jewelry from boutique jewelry designers). definitely a highlight on union street. read more

I lovelovelove this store! I'm particularly obsessed with artisan jewelry (as I make it myself) and this place gets my vote for stylishness, affordability, and an impeccable selection. I visited for the first time on a rainy Saturday afternoon with a few dollars left over from my tax return, looking for a nice pair of everyday earrings. I settled on a gorgeous pair of Jane Diaz brushed gold hoops, and literally wore them daily until yesterday, when my darling boyfriend presented me with two more pairs of Folklorica earrings (Marlyn Schiff and Sorrelli) for my birthday. He did an amazing job of selecting the jewelry himself, but I must admit that he'd be hard-pressed to find something I didn't like from this place. The Folklorica "look" runs the gamut from sleeky and dainty to bold and artistic and everything in-between. The sales staff is helpful and knowledgable--and though perhaps a bit out of the way if you don't live imminently in the Newton area--is definitely worth the trip. read more

I never fail to find something I like when I walk into Folklorica. I'm shocked that anyone would criticize the craftsmanship or pricing of any of the merchandise here. Folklorica sells handcrafted jewelry from a variety of artisans, both local and not, as well as some high end leather goods and the like. Sure, some pieces are quite expensive, but many are also affordable, even for a grad student like myself. The sales help has always been friendly towards me, but never pushy. read more

For such a small shop, they definitely have a great selection. Unfortunately, I had little time to browse, but I know that I will be going back with my wife. The assistance was prompt and courteous, no pressure to get more than I wanted, and the selection is varied. My wife has to wear 14k or better in her ears, and they have a grouping of earrings that have gold posts... This is the beginning of a beautiful friendship ! read more

I LOVE FOLKLORICA!! I'm a very, very picky shopper and I always tell my peeps to check this place out whenever they need to buy a gift for me. They have something in every price range ($14 stretch bracelets, $500 necklaces and anything in between) and everything has a little something about it that makes it unique, the kind of thing you wouldn't find at another store. I recently moved away from Boston and I make it a point to come to this little gem boutique whenever I'm back in town. They also have some beautiful accessories like handbags and scarves, but those seem to appeal to women a bit older than myself. Definitely at the very top of my shopping list whether shopping for myself or anyone else. read more

Folklorica is great. Some unique pieces that you don't see everywhere! I purchased a beautiful necklace that I am able to wear at work and dressy. The prices vary vastly between more expensive pieces and very affordable ones. The women who helped me was very informative about great colors and sizes of what looked well. Definitely try these guys out! read more

Cute little place that is definitely fun to browse. As others have said they have some very expensive stuff but also some cute, more affordable pieces for everyday. It does get rather cramped in here when there are more than just a few people in the store, however, which kinds of detracts from the whole experience. Sales staff seemed very willing to let you browse. read more

Really cute jewelry and the saleswomen have "I know what your mother would like for her birthday" written all over their faces, so it's easy to get in and make your selection. Prices are just right. Some bridal-type jewelry, I see a lot of young girls in there for proms but I can also brag about their every-day earrings, necklaces, etc. Well worth a visit. read more

Folklorica - Jewelry Near Me - Newton Centre, Massachusetts

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Original...priceless. Why pay for anything else? Always, find new unique and tastfull gifts. I don't go here with my wife, if you get my drift. read more

My absolute favorite jewelry store ever! I discovered this little gem years ago when I lived in Newton and I still make the trip to burbs just to get my Folklorica fix. Its so bright and cheery, with jewelry covering every part of the store. I always feel like I walked into an amazing jewelry box!! I've never walked out of here empty handed. I'm always excited to see the beautiful, unique pieces from artisan designers. The stock is never bland and always updated with interesting finds. I got a Jeanie Payer ring from this store five years ago, and I wear it almost every day. I always get compliments on the jewelry I purchased at Folklorica. If you're looking for a statement necklace, or just a simple pair of studs, you'll find it here. There's something for every taste and price range including fine jewelry pieces, and fashion jewelry on the cheaper side. Whatever you choose, the store always offers up great quality pieces that are worth the money. I've learned it never hurts to splurge here. They also have lots of other good gift options- home décor, scarves, candles, etc. The service has always been stellar. The sales women are kind and helpful, and never in-your-face. Even when I want to try on about 2 dozen different things, they're always patient and have great suggestions (they also have great taste!). I never had anything less than a fantastic shopping experience here. Love, love, love it! read more

The folks at Folklorica have an eye for studio jewelry. If you love unique, handcrafted pieces, this is a must. The prices are high, but if you don't like wearing the same thing as the hollywood starlet du jour and her Lucky-reading minions, then Folklorica is for you. read more

Still loving this place. I bought one breacelet in particular that has become one of my favorites. It was stetchy (i.e. too big). I did not realize that when I bought it. I think it was too googly-eyed at its beauty. When I realized it much later, I brought it back and they fixed it within 1-2 weeks for about $15. I was and continue to be happy. Also, every time I am in there, there is so much to look at and items regularly get discounted :)! read more

I love Folklorica! Always something new and interesting - whether I'm buying a gift for someone or just poking around for a little bauble for myself. The staff is courteous, knowledgeable and very helpful. It's a winner! read more

I,love this place! Great selection of very affordable jewelry! I always get compliments on everything that I have bought here! They have a fantastic staff of salespeople! They are sooo helpful and know their stuff! I have bought many many gifts here as well as they have beautiful scarfs and accessories. read more

I have been going here for years and years, and they always have the best jewelry! Not to mention the entire staff is so friendly and welcoming. It's hard to walk in the door because I know once I do I'll defiantly come out with something. I mean that in a good way. read more

Pretty cool unique jewelry and gifts. The place is the size of small shoebox, but it is packed with intricate pieces and different gift items. I know I will be going here today to buy my MOM a late Mom's Day Gift. As long as its from here, she won't mind. read more

Fantastic place! They have a wonderful selection but be warned, the place is small but chock full of goodies so give yourself at least an hour to browse. The gifts I have given from this shop are aways received with such excitement and once the box is opened, the parise is never-ending. Drawback - return for store-credit only! read more

Tiny little store packed with great gifts. Fantastic selection of jewelry. Great place to get a unique present for a birthday or wedding. Its a little on the pricey side and the staff can be a little cool at times so I am giving four stars. read more

Folklorica is the perfect place to find a gift for friends, family or even yourself. They have the most delicate, beautiful necklaces and bracelets, as well as unique scarves, bags, and greeting cards. I always go here for gifts for my sister and mother and these gifts are always met with delight. The man who runs Folklorica is a friendly, welcoming type of person and his employees are quick to help you as you enter the store. Free gift wrapping is a plus, too! read more

A little something for everyone. Great staff amazing owner. A must-see for everyone. Every time I leave I feel like I am up-to-date on my fashion trends. read more

Folklorica has very unique jewelry, and is a great place for gifts! The staff is always helpful and there is such an array of choices-- always something to get for yourself or a friend, and always something for any outfit. Plus, they bring in new things often, all of which is beautiful and unusual. read more

stopped in while waiting for some teenagers to arrive on the T at Newton Ctr. (Store is directly across from station). Artsy, beautiful jewelry, and I fell for an evening bag-had given one away recently, and love the replacement, gunmetal silver, beaded, great shape with a chain....FUN place, nice, friendly saleshelp. read more

Folklorica is a shoppers paradise for gifts and yourself! It has jewelry ranging from $14 to top designers from NY. Also has affordable scarves, purses, unique gifts for men and selected art for the home or office. The thoughtful, talented staff and owner are very knowledgeable and helpful. Great for gifts and buying for your self. Highly recommend a visit! read more

Love this store! Great range of prices (from the nice teacher gift to a serious splurge) and beautiful things - always! Super helpful and nice staff - a pleasure to shop here! read more

If your spouse is not hitting the mark on holiday gifts send them here. Neither I nor my daughters have ever been disappointed with anything we receive from this wonderful store. read more

My boyfriend had tried his best in the past to find the right jewelry for me and many times missed the mark. So 3 years ago I suggested we go to folklorica together to pick out something I'd love. I left with a beautiful pair of understated gold earrings that look like little branches - people always comment on them. So I made it easy for dave and said, "for every gift you want to get me, go to folklorica." I don't think they sell diamonds, which for me is a plus b/c I don't want to support that industry. Funky, unique, elegant stuff! read more

This place is full of junk and terrible customer service. I will never go back. Who ever thinks this place is anywhere near good, then they obviously have never checked out the other stores in the area. Everything is overpriced because I have seen some of the same things in other stores in Brookline that are much cheaper. Only three words to describe this place: over rated junk!!! read more

I have loved this store for years. If I am shopping for my pearls and signet ring friend, my hipster co-worker or my ever-stylish cousin, I can ALWAYS find something. If I am ever stumped, Don and his team will pull something just right from an obscure corner of the shop I managed to miss in my marathon browsing sessions. I try to make it there when I travel home, but it's best around the holidays when the whole of Station St. seems to sparkle around this little gem. read more

We had a custom engagement ring designed and made by Adamas, and Anto was amazing to work with through the entire process. The design process was an exchange of ideas, and Anto created a ring that was exactly what we wanted. He truly cares about the quality of his work, but won't up-sell you on unnecessary things. We even went back for wedding bands. We highly recommend Adamas to anyone looking for a personalized experience. read more

I love Folklorica. It is my "go to" store whenever I need something special, or just want to browse. There is a broad range of prices, so you can always find great gifts. They have a lot of interesting and unusual pieces. I love the creative displays and the logic of the format. The staff are always very willing to help and advise, but aren't overbearing. The owner, Don, is a wonderful guy, who has great taste. The store also has accessories, and some art, vases,etc.as well as jewelry. read more

Folklorica is truly as good as it gets! I love their selection of fun and affordable pieces- I always find what I'm looking for and usually more! However, what sets this small shop apart is the service- they will consistently go above and beyond to meet your needs. Like something, but need another color, no problem... Need something shipped quickly, no problem. They remember you and what you like and are always helpful when trying to pick something out. Truly exceptional service in a locally owned shop- it can't be beat!! read more

I have been shopping here for many years. It is my favorite jewelry store! I always get complements whenever I wear something I bought from Folklorica. It is a great place for gifts as well. The prices are reasonable and I can always find something for any age (for my daughters as well as my mother). The staff are also very helpful. I've brought in clothing and they have helped me pick out jewelry to go with the outfit. read more