This store was amazing. We used them to furnish our entire new house. Prices were reasonable and…read morethey made us some deals. The delivery men were polite and considerate. We were really impressed!

Good selection with great service. Kind. Accommodating. And willing to help in any way possible.read more

The owners are the worst people! Horrible awful people don't buy from them all their stuff is…read moreshotty and they re-sell used mattresses as new! Gross! They treat their employees very very badly!!!

I am not a fan of furniture shopping and decorating. I know what I like, but to put it together…read moremyself is exhausting. We purchased a second home in Northern WI and the thought of decorating it made me almost dread the purchase. All of that changed yesterday when my husband and I met with Laura at Roughing It. She took the time to understand our style and was cognizant of our price point. Within two hours we purchased multiple furniture pieces and matching accessories that were spot on. She had an opinion, but wasn't opinionated. She also helped us with picking out the right tile and counter tops at a store a few miles away. We had been to three other furniture stores prior and after two hours always left frustrated and even more confused as to what to purchase. Beat shopping experience of all time:)

Basics: High Quality, Great Service Lodge style furniture store…read more Our family recently built a new home in the region and were impressed by the high quality assortment of options to fill our home. "Lisa" worked with us and was perhaps one of the best sales persons I have ever worked with. Understanding our concerns with viewing furniture "in the store" she arranged to come 30 miles away to our home. She came promptly at 9am the next day with a gift of homemade bread. After less then an hour she called the store and arranged for an entire truck full of furniture to be delivered from the showroom that afternoon. By 3pm two men were bringing in rooms full of furniture for us to view in place. During the day talking and waiting for the delivery, I had opportunities to ask a lot of questions... The store is apparently owned by 2 brothers who enjoy hunting and outdoor life. I understand that "Lisa" and other sales persons work on salary. The NO pressure sales approach is wonderful. Not sure we could get better service!

This place is great! Soooo..... much to explore. You definitely can get your hunt on in this…read morestore. From vintage, antiques, MCM, 1800's 1900's all the way to modern day today. Love love love this store.

I truly enjoyed shopping! Very organized. Is a large place. Lots of rooms to go and explore. Each…read moreroom has a sign that says what is inside. They have a room just for books, bikes, furniture, clothing, linen etc etc. and they have room for .50 cents unless is marked down. The employees are very friendly, and they really go out of their ways to show you where things are etc. they even have a man's cave. That is cute because it contains everything you need to fix the house. You need a fan? Go to the man cave room number 2. Anyway, I do believe is a fun place to go and you find good things at a bargain. Sometimes, Is better to buy used than new

We were looking for a new sofa for our vacation home. It's hard to find furniture in the Northwoods…read morethat isn't hokey "cabin" furniture. This store, however, had a nice selection, if small. We found what we wanted, at a fair price, and they delivered the next day. They even took away our old sofa. Highly recommended!

In the spring of 2024, we were looking for a new bedframe for the master bedroom in our summer lake…read morehome. I stopped-into Minocqua Furniture to browse their showroom and found a few bedframes that were close to what I was looking for. Rebecca offered to help me and I pointed-out a couple of examples on their floor explaining that they were close but not exactly what I wanted whereupon Rebecca told me that they could custom make a bedframe for me so that it matched exactly what I wanted. I was delighted and spent some time going over specs and measurements. A reasonable time later, the delivery folks showed-up on my doorstep with my beautiful new bedframe, assembled it and removed the old bedframe. From start-to-finish, these folks were so great - helpful, responsive, resourceful & creative. And, on top of all that, I paid a very reasonable price for a beautiful, custom fabricated bedframe! I would absolutely do business with these terrific folks again.

I went to Furniture & ApplianceMart just to "look" at appliances. David Binkis more than willing to…read moreshow me the ins and outs of all the different options. I was sold on the LG brand. They had a great promotion going on with the purchase of four appliances and 0% financing to boot. David printed off quotes and even showed me the online prices at other retailers, which I could have looked up myself, but he saved me the time. They will meet or beat those prices. After I took all the information home to show my husband, David was quick to respond to questions via email or text. Fortunately, my husband was as dissatisfied with our appliances as I was and we went ahead with the purchase. The delivery guys were very nice and efficient. They didn't leave a mess for me to clean up. I would shop there again as I like sales people who are working for a sale, are full of information, but are not too pushy. Shopping there was fun and I really love my new appliances!

Terrible place to buy furniture. Rhinelander store has the worst reputation in customer service and…read morewarranty on there products. They will take your money on everything they sell but will not back anything on warranty and customer service. I recommend elsewhere to buy your furniture and appliance.

This was the first time in the store. Sue was really friendly and helpful. …read more After shopping around we found the furniture to be a great quality and value. Would definately recommend.

Service and quality were excellent. I found a recliner I liked and they researched and found it…read morefor me. Within a few days I got my recliner. Absolutely loved the recliner so much, I ordered a couch to match. Really happy with North Country Decor, would recommend this store. Prices were great too.

Last year was my first visit to this super friendly furniture store. All of the Amish furniture is…read morehigh quality and sturdy, and there are many colors to choose from and lots of different styles as well. Last year I purchased 2 rocker swivel high back chairs and a table for my cottage. This year I just added two 3-person glider benches to match. They store staff is friendly and helpful. Wonder what will catch my eye next year?!? Just outside of Minoqua but worth the few mile drive! Have fun shopping!!

Holy cow, this place is amazing…read more No junk, expertly curated and arranged, a great variety and top quality make this a great stop for antiques. Everything is clean, nicely presented and in good condition. Lots of good quality oak furniture, cabin ephemera (vintage Pendleton blankets aplenty), artwork and advertising. The owner said about 70% is her own collection supplemented by dealers from all over the state. I scored a pristine 1940's Forest Service propaganda poster for a reasonable price. Definitely check this place out.

The owner and any staff are always knowledgeable and full of info! Beautiful shop with curated…read moredealers and inventory turnover. Something new every time.

In the past year I have bought three beds and just recently a couch and a TV stand with the…read morefireplace.. The people are very friendly and really try to help find the right piece of furniture for you. I brought the furniture on Thursday and I had it by Saturday. Thank you so much for the good service in the wonderful furniture.

From the owner: We are a family owned and operated furniture store in the heart of the northwoods located downtown…read moreWoodruff, WI, we price our mattresses and furniture at an everyday low price. The brand of mattresses we carry are Englander Bedding and Mid America Bedding. Also we have a line of bunk beds from Woodcrest mfg. That range in size from twin over twin, to full over full. Looking for more storage space we also care a line of Lang dressers, nightstands and more that are all made right in Wisconsin. Stop in today and check it out for yourself!