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    ELOREA

    4.5 (78 reviews)
    ModeratePerfume
    Closed • 12:00 pm - 7:00 PM

    ELOREA Photos

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    Jessica Z.

    I came here today to try a sample of their hazy blue perfume paired with their GIT drink, which was some type of lychee tonic/refresher. I was there to experience all the scents and picked my favorite. Hazy blue was light, floral and airy. The GIT drink was also light, mildly sweet, with some semblance of fruit extract. It looks absolutely amazing, as it also has a piece of lychee on top. Everyone there were super nice and accommodating and I enjoyed my experience a lot.

    Hazy Blue refreshment and scent card
    Raymond A.

    The sip and scent experience is for you, if you enjoy fragrances meant for everyday wear. Take your time on the fragrance palette and then make your way to the drink bar for a pairing of which ever fragrance(s) you prefer for a drink meant to compliment it. Service is friendly and helpful. Definitely recommend.

    I sniffed all of them & I didn't get a headache LOL
    Pamela L.

    Born in New York, Rooted in Seoul. A Luxury Brand Fragrance inspired by Korean culture. Michelle Choi, a YouTuber I follow and watch is the new spokesperson for ELOREA. When I wear a scent, I wear it for years and so it's really hard for me to like any other. But I have been curious about ELOREA for 2 years now and today I had a chance to check them out. What makes this shop different from all the rest is that you can sniff their scents and sip one of their amazing concoctions from their drink menu. You can choose whichever one that fancies you but each drink is created from each of their signature scents. Drinks I tried... - GIT (Lychee Aloe Refresher) - JANG (Soy Sauce Foam Coffee) - CLOUD DAZE (Rice Creamsicle) All the drinks were a 10/10 Shout out to Jason for patiently answering all my questions and showing me the different scents. I sniffed all the fragrances and I did not get a headache. Lol. Jason gave me a little cup of coffee beans to sniff. It erases the previous scent. Who knew. This was a little gift for myself on Mother's Day but I couldn't help but get one for my handsome son as well. I got the GIT and the HAZY BLUE for him. The scents are light and intoxicating. Three locations: - New York - Los Angeles - Seoul

    Christine B.

    admittedly didn't come here for the perfume but rather the cafe, but let me tell you how brilliant it is for a perfume store to have a cafe and for them to create drinks for each of their scents!! I tried their matcha (which is associated with their scent 'heaven') and found it to be pretty good. Not the best I've had, but still a solid cup of matcha. They also put flower toppings on the top to tie it in with the scent, which was a nice touch and made the drink look so pretty. The scent my drink was inspired by was lovely and makes me wanna come back to browse their perfume collection (and get another cup of matcha!)

    Angelo B.

    Something most people probably won't realize is that this standout perfume store has a cafe tucked in the back with drinks inspired by each fragrance they offer. The sales team understood their products very well but what really blew me away was how thoughtful the drinks were. I got a mocha and it was an insane representation of a scent I tried!

    Bae Frais and Earth drink
    Jessica L.

    This is a nice cafe hidden inside a perfumery. I loved how they themed their drinks after their perfumes, and the bae frais tea was amazing! I got a little dizzy from smelling and sampling different perfumes, but that's because I'm sensitive to smells. I ended up purchasing the Earth scent! Definitely worth a visit.

    Whitney D.

    What a zen feeling place. Not to mention it smells very good. As it is a perfume store but In the back they have a coffee shop where you can do a pairing get a coffee or some sort of drink that goes along with its scent. It's a very cool way to pair scents with coffee and it's a cool experience. The people who work here are very nice and helpful. I had the smoked misugaru mocha which paired with the earth scent. It had tastes of ginger and other earthy tastes to it. First you smelled the paper they give you then you sip on your coffee. I highly recommend this place.

    perilla oil drink
    Sharon J.

    Cutest concept perfume shop with a cafe tucked inside inspired by Korean flavors/scents. The idea is that you can sip and smell the scents. Each scent also has an accompanying drink, and there is a free drink with every purchase! Workers were so kind and helpful. I got the perilla oil drink and it was very delicious and refreshing :) Love the perfume as well!

    Inside
    Ro W.

    We were greeted with a big smile. Everyone in the store was super friendly. I went in to see what the store was all about and left with an unexpected purchase. I cant wait to wear my new fragrance.

    jasmine cream top matcha, blue grapefruit spritz
    Angelina L.

    i got the jasmine cream-top matcha, which was pleasantly floral from the jasmine tea! you can tell how much thought went into curating the menu & pairing each drink with a specific scent. the space itself is stunning & (of course) smells so good as it's located inside a perfume store. i adore the concept of each drink corresponding to a specific scent & they even provide little perfume samples with each drink!

    Xxel_ _.

    Customer service is on point. Kept getting them on my social media so I decided to go check it out and it's definitely worth it. Walked out with two scents that I wear daily now

    Menu
    Caroline N.

    NEVER tried a black sesame latte before but soooo glad I did! I found this gorgeous Korean cafe in SoHo from my Instagram reels feed. Stunning interior, as it is a perfume shop (admittedly didn't browse the perfumes at all, just grabbed my drink and left). No bathroom.

    June M.

    It is a combination of a perfume and coffee shop. Their drinks option are limited, but you had to try their coffee, so good. I think the menu is updated pretty often so you might get something new every time you come here They don't have restroom, sadly. The seating area is also limited. But if you are looking for a place to stop by in Soho that sells good coffee and nice perfume selection to try on. This place might be a right fit for you. Oh and the staffs here are extremely friendly!

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    Page 1 of 2

    Ask the Community - ELOREA

    Review Highlights - ELOREA

    “I chose the Midnight Dream with the Fruit-based chocolates, which pair with The Forgotten Words Collection.”

    Mentioned in 9 reviews

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    Olfactory NYC - Date with my girls!

    Olfactory NYC

    4.7(241 reviews)
    0.2 mi•Nolita
    •$$

    I dropped in without an appointment and although they were busy still found a way to see me. Miles…read morewas wonderful, extremely knowledgeable about scents and fragrances, friendly and kind. I'll definitely be back with my friends! Great experience and I got a new perfume custom to me.

    My best friend and I were looking for things to do in the city and I came across Olfactory as an…read moreoption. The idea of creating your own custom perfume was so cute to me, and it seemed like a great useful keepsake from the trip! You're able to make reservations online I believe, but since we were going on a Monday, we decided to keep our schedule flexible and do a walk-in when we were ready to stop by. REALLY strong scents when you go inside, almost the entire time actually! The staff greeted us immediately to see if we had a reservation and since we didn't, they walked us through what the process would be like. You first pick out your base scent - there are quite a few to choose from, and I had to eventually step outside to distinguish between the smells a little bit better. After you pick your base scent, you let your staff know what you liked about it, and also scents you generally are adverse to. They then mix together a few combinations and have you once again pick your top 3-4. They then put those combinations onto your skin so you can smell how your own scent mixes with the perfumes. It was definitely hard for me and my bestie to decide, maybe we took a bit longer than most people would! I do wish they had something to help cleanse our noses from all the different scents. I also wish they gave us wipes at the end because we had 4 different perfumes on our arms from the tests! At the end, you get to pick your color for your bottle as well as name it! You only get 9 letters so definitely think ahead!

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    Olfactory NYC
    Olfactory NYC
    Olfactory NYC - Mixing and bottling

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    Mixing and bottling

    LE LABO NEW YORK CITY - NOLITA

    LE LABO NEW YORK CITY - NOLITA

    3.6(108 reviews)
    0.1 mi•Nolita
    •$$$

    Stopped by to buy a sample size of The Noir 29 (my top two favorite) and was greeted warmly by the…read morestore associate. He was helping other customers but still took the time to say hello and made me felt welcomed. I didn't realize Le Labo expanded into skincare and he gave me samples to try. Overall, a super pleasant experience. The sample is $7 and totally worth it. It's a good size to keep in your bag or for travel.

    I first discovered and fell in love with Le Labo a few years ago during one of my many yearly…read morevisits NYC (I was in the Big Apple 4-5 times a year to hang with friends living there). Their product, belief system, and impeccable fragrances made me a fan at first sniff! They've been around since 2006 and have taken the fragrance industry by storm with innovation, creativity, passion, and love for all things perfume. The smells are out-of-this-world, unique & original. I highly recommend the City Collection as well as the Home Collection (candles to die for). There are a few locations throughout Manhattan...however, this flagship/original location remains my favorite. It is after all where I fell in love with their product. Highly-skilled and caring folks who aren't just after a sale but really want you to be your happiest. True artistry. The idea (or brand if you will) was first developed in France by two friends and this location in Nolita was actually their first lab. Their products are an investment in yourself and we all deserve to smell our best! So glad to know they'll be there for me. Visit this store. Splurge. You'll be glad you did!

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    LE LABO NEW YORK CITY - NOLITA
    LE LABO NEW YORK CITY - NOLITA
    LE LABO NEW YORK CITY - NOLITA

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    ELOREA - perfume - Updated September 2026

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