We had a great experience several times with Choice Lending. We have purchased a home, refinanced that home, taken out a HELOC on our home, and are working on purchasing investment properties with them and every time they were quick to respond, very helpful, explained things wonderfully. Would highly recommend Choice Lending in all scenarios. read more

I'm a Real Estate Agent in the High Desert. I have had the pleasure of working with Dwayne Sheffield, he is a senior loan officer, (very knowledgeable), he explains in detail the loan process and answers question the buyer may have. I've known Dwayne for over 20 years he is personable, kind and genuine he answers the phone and calls back. Dwayne looks for the best loan he can find, he goes above and beyond to fit the needs and concerns of each person! I look forward to working with him and making more happy homeowners! read more

Rudy Flores helped us refinance a few years ago and reduced our payment from $3500 to $1600 per month. He and Choice Lending wer a blessing. We are currently refinancing to consolidate bills and credit cards. Again, Rudy helped us when we help the most. Ask for Rudy Flores. He will help with a viable solution that will help. Honest and forthright. Highly recommended by our entire family! read more

This is a GREAT lender! I received the very BEST service from Dwayne Sheffield. This guy answered my MANY questions that came with being a first time buyer with no issues. He returned my calls and followed up on his own. But most importantly...Me and my Fiance got pre-approved for a GREAT rate which is instrumental in making our dream of home ownership come true! Dwayne was highly recommended by my Uncle in which he helped him buy his first home a couple of years ago. My Uncle let me know that if he should ever need to get another loan he would definitely contact Dwayne first and I can clearly see why. Just an overall Pleasant, Easy going person to deal with and I believe he will be THE Loan officer we will use in our Family for a long time to come! A + + Service from a courteous, relatable and trust worthy individual.....everything you want from someone in this field. Many thanks for everything Dwayne!! :) read more

If I can rate this business a no stars I would I reached out to Daniel Dempsey for help for a equity loan for one of my client and for my father and all I been getting is run arounds and lies that I would get a call back. He says he's going to get back to you and he never does. It got to the point that I would text him and call him multiple times I even called the office left a message and never got a call back. He ended up blocking my calls and never heard from him. I don't recommend this company at all. Save your self the frustration and go with another lending company. read more

Ben and his associates are First Class. Our mortgage application was as easy as these things could possibly be. Communication was excellent. Also, and maybe most importantly, we had a question about another issue and Ben gave us honest advice. He could have easily taken our business and had another loan started. However, he told us what was best for us (which meant he actually LOST business), that took us in a different direction. He recommended someone who could help and it worked out perfectly. Really great when you find someone who you can trust! read more

Rudy Licona is the worst! As a first time home buyer, I didn't fully understand the process and this person wasted me and my family's time. He didn't seem interested in my business and I soon felt he was giving me the run around. I later realized, I lost out on the opportunity to get some nice homes due to this person's lack of work ethic. I called to confront him and he dodged all my calls. I immediately stopped working with him after the recommendation from my realtor and went with another lender that helped me get my dream home. Another bad review was left for this person and I can totally understand why. read more

Going to Choice Lending for our pre-approval was the best choice we ever made. Ben Lee and Rudy Licona were so accommodating and got us scheduled to see them quickly. I was nervous about the pre-approval process, but Rudy was very kind and reassuring. Ben was efficient and got us pre-approved within an hour of being in his office. They referred us to our awesome realtor, Bruce Kallen, and we were on our way to buying our home. Throughout the process, both Ben and Rudy have been extremely available and responsive anytime I've had a question or concern. They have held my hand through this completely foreign process and made it seem simple and easy. My underwriting took less than a day and we were ready to sign loan documents as soon as the inspection was cleared. Altogether, our escrow took 15 days from offer to close. That is incredibly impressive. If you want a team that cares about you individually and goes the extra mile to provide you fast, efficient and honest service, you can't find better than Ben and Rudy at Choice Lending. I can't recommend them enough, and I will go to them for all of my future home lending needs! read more

Choice Lending has never failed me or my family. Mike Lynch is a constant professional and always has the right answer. I have so much respect for true professionalism that they deliver. read more

I used CLG for the purchase of a home for the second time. The process was flawless. I expected nothing less from this great group!

As a first time home buyer there is always skepticism regarding who to trust. In addition, as a combat veteran looking for a home while staying away from business vultures; is a true challenge. However, since the beginning of my search for a home. Choice Lending was an exceptional experience. The aid as well as the customer service felt as if I was being taken care of by family members. The services provided by Cathy and Mike Lynch were extraordinary. I have to say that customer, (and especially) veteran care was fantastic. These folks truly know how to serve those who have served. I was my utmost pleasure doing business with them. Fellow veterans, beware of scams...and go with those who REALLY CARE! read more

Mike Lynch at Choice Lending was such a huge help in getting me my first home! He worked diligently with me, making the process as simple and as clear as it could possibly be. With his help, we were able to close escrow on my home in less than 21 days! I highly recommend going through Mike over at Choice if you want a simple, clear cut process! He made himself easily available to me, always just a text message away. Was so helpful and I truly appreciate everything he did for me! read more

My husband and I refinanced our home through Choice Lending Group. We had an amazingly seamless experience. Rudy Licona and the team went above and beyond to get our deal done. I highly recommend Choice Lending and Rudy. I can say from experience that the transaction was quick and as painless as a mortgage can be. Rudy thoroughly explained everything. We even closed on the day Rudy said we would. Just remember, they can only go as fast as you getting in the required documents. Choice lending and Rudy will be our go to for mortgages in the future. I just can't say enough good things about our experience with our refinance. Please give them a call if you're in the market for a loan. Thank you Rudy and Choice Lending! read more

Thank you to the team in Victorville for helping me close escrow at the very end. I have never seen a team like this work so hard for someone to make things right. Thank you and a big thank you to the CEO. I will definitely come back for my future loans read more

Horrible service by Rudy Licona. First off Rudy doesn't even have the courtesy to return calls in a timely manner and is extremely unprofessional. I left several messages with his assistant and on his personal cell. As a first time home buyer I had so many questions that were left unanswered. When i tried to reach Rudy with updates he responded days later or not at all. Extremely unprofessional and very little customer service. This was so discouraging after hearing good things about Choice Lending . I am now working with my local credit union who's agents update me regularly and are on top of their work unlike Rudy Licona. read more

When looking for a lender or broker, I looked high and low. Not many high desert area reviews worth a darn. So, I figured, "Choice" sounds logical since I'm making a choice out of a shot in the dark. This was the first call I made. They are a direct lender, and have mortgage brokers. The best of both worlds, offering you the flexibility some of us need. Now let me preface my review in saying that it's been a few years since we've purchased a home. We had a terrible experience first couple go arounds. We previously went with a mortgage broker both times, who were referrals from friends and family. Yeah no, didn't work out so well and we were completely taken advantage of. So back to the story. I called Choice and the man who answered was Steven Taylor. He's a branch manager of the Rancho location, but happened to be in Victorville that day. After dealing with problematic credit issues, talking to multiple credit counselors, I had confidence in Steven but was sure we couldn't buy a home yet. He stayed late and met with my husband and I that night, knowing a loan probably wouldn't be in our future. Steven stayed late and met with us that same night, knowing we still didn't look like qualified buyers. He pulled our credit and went through it line-by-painstakingly-awful-line. The coaching then began. He knew financially we could afford to buy a beautiful home, but we first needed to clean up our credit. He walked my husband and I through the process of credit disputes, and even gave us sample letters to use. When we left that night, we still couldn't buy a home, but we knew what we needed to do so we could buy one in the future. I started the dispute process the next day, and behold, less than 3 months later, we turned our credit scores around and raised our scores over 150 points with each bureau. Our scores have continued to improve since then and we couldn't be more pleased. Steven offers the most full service broker and lender solution I've ever seen or heard of. He checks in with us from time to time, and we've gained not only a business partner for lending, but we've gained a friend. He's a huge supporter to us in our home buying process and he'll always get referrals from us. Because of Mr. Steven Taylor, we'll always be back, and will always be sending referrals his way. He's got our full loyalty and confidence, and Choice Lending has our business for the entire time we live in California. Although he works out of the Rancho office primarily, he will be in Victorville anytime you need him. He lives in the high desert area, and is always willing to meet out of whatever office is convenient for you. Without Steven, we'd still be back at square one, not able to buy a home again. We are so grateful to have found him, and this upstanding lending organization. Bottom line, if you're looking for a real lender, who's honest and won't play games with you, you'll find exactly that at Choice Lending. And if you're looking for superior service, ask for Steven Taylor. He'll exceed every expectation you have about lending organizations. read more

I called on behalf of a client that I had a Power of Attorney for in getting a Rate & Term Refi. Got bounced around to a couple of people before getting to speak to one person. Don't remember her name, but she didn't seem very interested. Having been in commercial real estate for 11 years, I do know something about residential mortgages and lending, but this woman talked to me like I didn't know squat about loans even though I was talking to her in the typical lender lingo. After the phone call I was left questioning if I really wanted to do business with that person. read more

So far so good! Everybody here, including the gentleman handling our paperwork has been top notch. If you use this place for your escrow and financing needs as for Mike! He'll take good care of you! :) read more

We got pre approved for our second home mortgage through Choice with Robert Bulmer. He was amazing. He is very honest and upfront about his thought process and how things work. He worked well with us and our agent. Choice was professional and fast. They really treat you like a person instead of a number here. read more

I had an awesome1st time buyer experience with Choice Lending. They were very professional, efficient, thorough and made my house buying experience wonderful. I fell out of escrow the first time and had to start all over, Urgghhh! what a disappointment. But the staff at Choice Lending were very encouraging, once I got another over accepted they picked right back up and continued the process. I was so blessed to have such an awesome team and would definitely recommend Choice lending. read more

This lending corporation was absolutely excellent with me from start to finish. They kept me constantly informed and provided an excellent service throughout the loan process. I would recommend them to anyone who is trying to buy a home. Upfront they are honest and trustworthy, and if they say they're going to do something, they come through. It was my pleasure dealing with such a professional business. Thanks Rudy for all your help!!!! Thank Ben for me as well for his upfront honesty!!! read more

Great service from start to end. Dwayne S. showed great personal interest in finding the best possible loan. Very satisfied with there service. read more

After trying to deal with another lender to get my VA loan approval and having them take 3-4 days to answer calls back or emails I was referred to Ben and his staff by my realtor and I was so glad I did I was treated with the upmost respect and wasn't given a run around as I had before I felt the other lender didn't care too much due to it not being a higher dollar amount but Ben had Rudy take care of me and he did just that Rudy got me pre approved right away and I was able to start shopping and placing bids and my offer was accepted and escrow was done quicker then I thought it would my kids and I are happy and I can say the process was easier then I expected thank you so much Ben and Rudy I will definitely be referring anyone needing a loan to you guys read more

We received an approval letter from Choice Lending. Three weeks later Jim at Choice Lending said they could not do the loan. As a Realtor we depend on lenders to do what they say they are going to do. Their performance was not professional. I'll never use them again. read more

I cannot say enough about the service at Choice Lending. The communication is far above what you would expect working with a lender. We knew what was going on through every step in our loan process. Always received calls back quickly, all issues were handled professionally. They turned a 45 escrow with Fannie Mae AND VA into a purchase that closed in 28 days. Thanks for everything! Your staff is the best!! read more

I'm a Real Estate Broker and I have used many loan officers over the past 12 years. This company is by far the best. They have competitive rates but the service is what really sets them apart. I refer everyone I can to them. read more

ABOVE & BEYOND!!! Choice Lending, but more specifically Rudy Licona, helped me get into my first home when it just didn't seem possible. (Single modest income with two people, two dogs, and an extensive list of "must haves" including safety and security brought the price range even higher than anticipated but he went ABOVE & BEYOND to make it happen!!!) A year later the FHA insurance rates and interest rates had dropped just enough to make it worth my time to refinance and I received a timely phone call to start that process which just saved me over $200 a month!!!! Did I mention that he kept me in mind and called me to start the process? ABOVE & BEYOND!!!!! read more

Mike was so great! We walked in and told him that we wanted to refinance our home and he reviewed everything. He told us, "No, problem!" It was the most pleasant large financial transaction that we have ever encountered. I can't say enough about how professional and prompt Mike's service was. His quick response and friendly manner was so refreshing! Thank you, Mike and Choice Lending! read more

Second time (in a row) we've used Choice Lending. Not only was the experience seamless, but it was expedited for us due to a personal situation. Thank you, Aaron, for such a amazing job! read more

My husband I were introduced to Maria Gulati (Mortgage Loan Officer) regarding a Pre-Approval for a mortgage loan. First off, it was a Sunday, so the fact that Maria was more than willing to spend her Sunday helping us get Pre-Approved for our very first home was amazing. We found the perfect home for us before we got pre-approved. It was happening so fast but Maria was very organized and told us exactly what we needed to do. Not only was she helpful, she was so informative and taught us a lot in a very short amount of time. She was accessible all the way until almost midnight when we found out our offer was accepted!! Maria kept in touch with us and if we had a question for her she always got back to us the same day!! She even provided additional information to be helpful-never doing the bare minimum. She is professional, fast, efficient and very knowledgeable, two things that are so important and comforting to have when you are buying your first home. I have already referred some friends! Thank you, Maria for being such a huge help! You are an important part of our home buying process, we are forever grateful! read more

This is an overdue review for Rudy Licona at Choice Lending Corp. If you ever had to sell your home and find a new one at the same time, then you understand what a feat that can be. It is pretty stressful with its complexities. And timing is such a crucial component. In October of 2015, my husband and I had to sell our condo because we physically could no longer go up and down the stairs in our home. After a few unsuccessful trials with other realtors, we were fortunate enough to have found an excellent and honest realtor, John Slear with Coldwell Banker, who helped us sell our home and find a new one fairly quickly. Fortune struck twice at the same time when he referred us to Rudy Licona, a loan consultant with Choice Lending Corp., who helped us close escrow without any complications on the purchase of our new home. We were hesitant at first because of our previous horrific experiences of getting ripped off and left without a home, but Rudy Licona and Ben Lee proved us wrong. They were very professional, caring and supportive of any decisions we made along the way. We were also doubtful that they could even help us because of our situation of both of us being retired without much financial assets and a lien on our condo, in addition to us going through a disability case. What a stressful time that was! However, they did not turn us away or tell us that they could not help us. More importantly, they did not take advantage of us. Instead, they listened to our needs, helped us find the best rate, and closed as quickly as possible with the sale of our condo and the purchase of our new single family home. From the moment we opened escrow with Choice Lending Corp., Rudy was there every step of the process. He was available to answer any questions we had. We appreciate that we were not just another number to him. Even after we closed escrow, Rudy continued to check in on us. We have done more than three real estate transactions before and this was the first time ever that we felt cared for as people and not considered just another business transaction. If you speak with Rudy or Ben, you will immediately feel that they are upfront and honest. You won't feel pressured to do anything you're not comfortable with. Rudy truly reinforced our belief that there is still good people in this world. We were so comfortable and impressed with Rudy that we refinanced with him again a year later when rates were still dropping. Once again, he helped us close with the best rate possible for our situation, which continued to save us money since we were both retired with a limited income. To others, this may have just been another good deal, but to us, Rudy has impacted our lives for the better by being more than a broker. He treated us like people and not just clients. He was available whenever we needed him and he continued to help us improve our financial situation. Thank God that our roads crossed. We highly recommend him to anyone. Rudy, we can't thank you enough for being there for us! read more

I highly recommend Choice Lending Corp. They are very efficient and thorough. We are first time home buyers and Ben and Rudy were very informative. Any questions or concerns they were always available with patience and guidance. They made it easier, now that we can look back. If we had to do it over again there would be no choice except to go with Choice Lending Corp. What a great team! Scott and Nancy Hampton, Chula Vista, CA read more

Choosing Choice Lending when we decided to purchase a new home was the BEST decision we ever made! After a bad experience the first time we bought a house with another lender, our realtor recommended we used Choice and had us contact Ben immediately. Ben, Rudy, and their entire team worked quickly and professionally throughout the entire process. We had an extremely difficult escrow with our buyers, and they worked with us and were ready to go once the nightmare was over. If you are looking to buy a home, Choice Lending is the way to go! We were treated with the utmost respect and compassion. Thank you! read more

My husband and I are purchasing a home and their service has been above and beyond what you might expect somewhere else; unquestionably above the rest. Very personable, approachable, and welcoming and their employees are very knowledgeable. read more