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Marietta, GA

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Bel Fiore Bridal

4.3 (144 reviews)
Closed • 10:00 am - 5:00 pm
Updated a few days ago

Bel Fiore Bridal Photos

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The Day
H W.

I went in with my mom and my aunt. I first started my search in the sample section, our specialist immediately recognized the style I was drawn to. My mom wanted a traditional white, the first dress I tried was my moms selection. The dress, was beautiful but not for me. The first of my picks from the minute I slid it on was perfect and beautiful. That chills moment. It was out of my budget but fortunately my grandmother offered to pay for it. However, she wanted to see it in person, so the second appointment confirmed that it was THE DRESS! It was everything and apart from needing hemming and the shoulders shortened I basically could wear it off the rack. My whole experience with this shop from start to finish was amazing. I would strongly recommend this boutique especially if you are on the plus size. Worth every penny and the customer service is top notch.

Ashley H.

Sadly I'm updating my star rating to 3 stars rather than 5. Everything about my first review stands true but after visiting Bel Fiore for the third time now, I'm realizing that Daniel was the reason behind the original 5 star review. Daniel is no longer with the company and that said, I didn't receive the same 5 star service that I received when I bought my dress. Upon buying my dress, I was told that alterations would run approximately $500. When I went in for my fitting, not only were they running about 30-45 minutes behind but I get to the end of my fitting and the alteration specialist tells me that it'll be $1,329. I was completely floored by that amount. I simply said, "Wow, I wasn't expecting the alterations to be that expensive" and the alterations specialist said, "well what about $1,250?" I wasn't there to haggle with the alteration specialist. I have an aunt who does alterations for a living - it's hard work which is why I typically wouldn't complain...but....$1,329?!?! Needless to say, I paid the $25 pinning fee and left the store with my dress. One of my bridesmaids referred me to a different store that charged me $625. They're not only doing all the alterations that Bel Fiore was going to do but they're also adding boning for more structure and a few additional adjustments. I leave this review to remind brides that you DO NOT have to get alterations done at the store. There are plenty of highly qualified alteration specialists that will do a great job at a reasonable price. I have an amazing referral if you need one! I've also added a photo of my dress so that you can see there wasn't a TON that needed to be adjusted. I needed the top taken in, bottom hemmed,and bustle.

Rose gold belt among others.
Ashley J.

Okay--now that my experience is complete here... I feel like I can share my experiences. I came here twice to try on wedding dresses, once with my future SIL and once with my mom. Rhonda was my associate and I thought she did a great job. I picked out dresses I wanted to try and she also found a few based on my interests. I found my top dresses on my first visit and when my mom came in town I showed her my favorites (along with trying on new dresses since they were having an Essence of Australia event that weekend). Their dresses are organized by shape/style and most were reasonably priced IMO. I read other reviews about this store carried the same dress for more than other stores. I found that with MY dress and I went with the lower $ store. However--if you really like the store & associates--tell them and I'm almost certain they can give you a discount. I found that they will work with you on things. Fortunately, I found THE dress for me; but unfortunately, it was not here. I already fell in love with THE one and this was the last store I visited--so they never had a chance. However, this is where this place shined again for me. They provided great service, so when it came time to look for accessories I called this place up--looking for a rose gold belt! They are one of the few stores that actually had one. When I felt I had looked around and was ready to order--they could not guarantee the belt would arrive in time for my wedding. The sales associate called her boss and and was able to sell me the sample. She went above and beyond to help make my dress perfect with the sash. I had my heart set on this one and she made it happen. Definitely stop by this store if you are searching for a dress or accessories! And I'm attaching pictures of the belt in case you want to order it and they don't have a new sample yet! Thanks Bel Fiore for helping make my day!

Jess S.

Great experience! Definitely recommend. Staff is helpful, nice and encouraging. They make me feel welcome and special at each appointment. They have a good selection for normal and plus sizes. Also plenty of free parking.

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5 months ago

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3 years ago

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Thank you for the review! Your support mean so much to us!

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4 years ago

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Thank you Amanda for the review and the 5 stars!

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Ask the Community - Bel Fiore Bridal

Review Highlights - Bel Fiore Bridal

“However, she wanted to see it in person, so the second appointment confirmed that it was THE DRESS!”

Mentioned in 6 reviews

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I cannot say enough good things about my experience at Bridals by Lori. From the moment I walked…read morein, I was met with the most incredible energy and support from Darian, the manager, along with Ashley, Janae, and Lauren. They were truly a hype squad in the best way. Atlanta traffic can be a doozy, and I arrived about 30 minutes late to my appointment. Not only did they still graciously fit me in, but they immediately made me feel welcomed, calm, and celebrated with absolutely no stress or judgment. From the moment I opened the door until they walked me downstairs to the outlet section, I felt so genuinely cared for. After explaining my vision and timeline, they completely understood what I was looking for. They pulled gowns that aligned perfectly with my ideas and then built upon them. We realized that ordering a gown from upstairs would not work within my timeframe, so they seamlessly pivoted and helped create multiple beautiful looks using their outlet selection. I tried on so many stunning dresses, and the care, honesty, and enthusiasm they brought to each one made the experience feel truly special. What stood out most was how far they went to make sure I felt supported. They stayed later than they had to on a Friday evening while closing, never once making me feel rushed. I came to this appointment solo without my bridal squad, and yet I never felt alone. If you are looking for a previous sample at a discount, their outlet is absolutely worth checking out, and I am sure their made to order gowns upstairs are just as stunning. If you are in a time crunch, I cannot recommend their in store samples enough, especially with seamstresses on staff who truly know how to make each dress work beautifully and efficiently. While I ultimately found my dress the next day somewhere else, I cannot stop thinking about how positive, thoughtful, and memorable this experience was. If you want a bridal salon that truly listens, is honest, understands your vision, and treats you like you matter, this is the perfect stop.

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Bel Fiore Bridal - bridal - Updated October 2026

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