Title: A Dismal Experience at the Southfield Road Location (on the southeast corner of 696 and Southfield Rd.)
I rarely take the time to write reviews unless the service is exceptionally atrocious, and my recent experience at the Southfield Road location (26820 Southfield Rd) certainly qualifies.
On October 17th and 18th, 2024, I encountered a series of disappointments that left me questioning the competence of the staff. Upon entering the store on the 17th, I was ignored for a staggering 7-8 minutes before being approached by the so-called manager, Manny. His greeting was lackluster at best, and when I mentioned my concern about possibly receiving a defective iPhone 16 Pro Max 512GB, his response was a brusque referral to phoneclaim.com. No assistance, no empathy--just a dismissive attitude that suggested I was an inconvenience.
When I inquired further about my insurance status, Manny's annoyance was palpable as he begrudgingly requested my identification. To my dismay, he discovered that I did have insurance, but that was the extent of his involvement. After a frustrating encounter with Asurion insurance that left me without a replacement or repair option, I had to turn to Apple for help.
The following day, I returned to the store hoping for a smoother experience while activating my replacement device. This time, I was assisted by another associate who, despite his best efforts, was unable to activate my phone. Once again, Manny was called upon, and instead of stepping up to assist, he sent me packing to yet another AT&T location due to his own inability--claiming he was a "relatively new manager."
This lack of support and professionalism is utterly unacceptable. At the Birmingham location (33729 Woodward Ave, Birmingham MI 48009), my phone was activated within minutes, proving that the issue lies not with the system but with the staff at Southfield Road.
It's disheartening to note that my dissatisfaction is not an isolated incident; I have encountered subpar service at this location repeatedly over the years. This latest experience was the final straw, compelling me to warn others. Don't be swayed by the glowing reviews; it's clear that customers are encouraged to leave positive feedback regardless of the service received. Save yourself the headache and head to Birmingham instead--it's worth the drive. read more