Affordability: 5 Customer Service: 5…read moreLocation: 5 We decided to visit this Pavilion Discount Beverage store location, while we were visiting the North Myrtle Beach area. It was very easy to find as it's conveniently located on highway 17. This location has a huge selection of beverages, and we were able to find everything that we were looking for. The staff was very friendly and helpful while we were trying to find our favorite beverages.

Very helpful staff who gave a great reccomendation. I walked in not knowing what I was looking for…read moreand left with an excellent bottle of wine

Outstanding selection, great prices, and clean store with friendly staff. I'll go out of my way to…read morevisit this ABC store.

From the owner: We've been in business since 1968.read more

Price is double for the same thing I drink in Ohio. The place was empty and that might speak of…read moreprices.

It is wild to say this, but this is the best ABC Liquor Store around. I have stopped in while…read moregoing to Myrtle Beach, but also been to their Bourbon allotted events and it is always so well organized. Not to mention the manager is one of the kindest humans you will ever meet. My husband is a big bourbon fan so he has encountered all sorts of ABC workers and many a times, for whatever reason, the Bourbon fans are just not their jam and they often times are rude to them, but not here at Shallotte. They do lotteries for their bourbon, and did a drawing also in person. Overall, this place is newer, has a great selection, and really understand the meaning of southern hospitality.

The wines at this shop were so delicious and the staff was very knowledgeable and fun I plan to go…read moreback next time I'm in the area

Stopped into Vinofiore and sampled some wines with Julia. The space is beautiful and Julia was…read moreinviting and friendly. The wine was great, we stocked up and took some bottles home as well. If we were local we would take advantage of this cute spot frequently! Looking forward to coming back on our next trip to Shallotte!

This is a really nice store. Absolutely spotless inside with a very, very large selection for a…read moresmallish town like Little River. We were greeted warmly and spoke with the attendant there for a bit. She was very nice. They carry basically everything you'd expect to find at a liquor store, including lots of ready made cans, minis, pints, 750s and handles. One nice find was they had quite a few flavored vodka and whiskey minis for only 99 cents. Prices are competitive, but as expected, they are a bit higher than Total Wine, Sam's Club, and Costco in Myrtle Beach. One nice thing is they charge the same price whether you pay cash or use a credit card. Check out their website as they do list free tastings there. Plenty of free parking out front. Note: this is one location in a small chain all owned by the same owner. They have locations in Longs, Myrtle Beach, Florence and a couple others too. I'd call first if you're hunting for a specific bourbon like Stagg, etc.

I was on my way back home from South Carolina Carolina my friend wanted to buy some of those little…read moreshot things in various flavors. Well she called around and the gentleman on the phone confirmed that had them so were stored in. This was not a huge store but a liquor store does not need to be the size of a Sam's club. They had a great selection on spirits. We were only there for what we called about so we didn't really get into anything else. We purchased 4 of the 4 packs in those shots and then they also had singles for sale as well so we got a few of those. The employee who helped us was and older gentleman but not the same as in the phone. He was fairly nice and pleasant as he helped us track down those shots we called about. Overall it was a pleasant experience at this store and though I probably won't ever be back in the area again, I would recommend it to anyone who was looking to buy some spirit's near by.

1st time here and I'm not disappointed! Today's trip was for bourbon and quite a selection here…read more Was looking the Bulleit Single Malt and they had it! Very knowledgeable about bourbon and whisky here!

So nice and knowledgeable. Also offers and specials in store with unique products for friends and…read morefamily who have no idea what to get them.

I stopped in twice yesterday. The first visit was fine -- nothing memorable, but fine. Geneva was…read morebartending both times. The second visit, however, came with a greeting I've never heard in my fifty‑plus years: "You've been out all day. I can't serve you because I'll be liable if you're over served." I've bartended before. I understand the responsibility. But I was never asked a single question about what I'd actually been doing. For clarity: we had lunch at Michael's Seafood before our first visit. I had one non‑alcoholic seltzer at Island Beverage, and my partner had a four‑flight sampler. After that, we went thrifting and shopping at Goodwill, Lowe's Foods, and Dollar Tree. No drinking. No bar‑hopping. Nothing even close. On our second visit, Geneva gave us water and let us charge a phone -- and I do appreciate that. But being told "you've been out all day" instead of "welcome back" was unnecessary, inaccurate, and frankly insulting. It was an assumption presented as fact, and it was embarrassing. What made it even more absurd was watching Geneva continue to serve patrons who were clearly intoxicated while I sat there with a glass of water. So here's the takeaway: Don't go in twice in one day. Apparently that alone is enough to get treated like you've been drinking all over town. After this experience, I won't be going in on any day. I hope the staff can handle situations like this with actual communication instead of jumping straight to conclusions.

We pleasantly stumbled across this place, looking for some local brews, while visiting for the…read moreweek. They had a more than ample selection of local brews on tap, and all that we sampled were delish. They had a huge selection of wine and even served wine by the glass. There were a ton of games to play while you sip, which will be on our agenda next time. The bartender couldn't have been more friendly and welcoming to 2 non-locals! Next time we are bringing the rest of the crew!

First time in here - Large store with a great selection. The store is very organized and the aisles…read moreare large. The staff was friendly. Love to comeback.

I have ordered things from them that they did not carry and they were very good about it. Also if…read moreyou are a local be sure to mention that at check out. They will give you a discount on some but not all bottles.