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    That's It Market

    4.1 (378 reviews)
    Closed 10:00 am - 12:00 AM (Next day)
    Updated 3 months ago

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    THAT'S IT MARKET ATMOSPHERE

    What's the vibe?
    Divey
    Moderate noise

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    I seen this skull on my social media feed by the water in SF when they were lighting up the Bay Bridge
    Juan V.

    Some foods seems like it has already been mastered but out of nowhere comes food which either got created or just a fusion of the same dish .Some just hack or tweak the dish. San Francisco is always on the cutting edge of art, technology and food. No other neighborhood in San Francisco has the innovation of the Mission District has created. Sandwiches in the Mission District have influenced sandwich spots in Brooklyn . San Francisco Mission District also draws inspiration from countries of Latin America, Europe, and Asia. There is a place which has tortas which are another way of saying sandwich in Spanish . The sandwiches at this Mission District spot was shown and enjoyed by the late Anthony Bourdain . It's located on Mission street on the corner of 23rd street and it's called That's it Market ( on Mission street not Market street) . On a Spring stroll on Mission street I landed at a place which was always a corner store for me to grab a beer and a sandwich. This place has definitely has gone very viral since the late Anthony Bourdain episode . If you know the Mission then you know this is the place for a kitchen sink torta. They have the Hawaiian Torta and the Mixed Torta. I came for the Ultimate Cubana torta. This massive sandwich had everything to help you with a hangover. It was savory and had lots of combinations of flavors from beef Milanesa, Ham, Hotdogs, Chorizo, bacon , avocado, queso fresco and sour cream. When it comes to sandwiches this is a true San Francisco giant. On a Spring stroll also known as an "expedition" to a corner store in the "Mission"where inside the have a grill and a "kitchen" making tortas like the Cubano Torta which showcased on national" television" Been going to this corner store in The Mission for "years" among "peers"one day I saw episode with were Anthony Bourdain "appears" and having his Cuban torta with a few "beers"

    Becca H.

    This is a hole in the wall kind of place! It is located in a bodega/corner store. It's specialty are tortas (mexican sandwiches). They give you a bunch of different options for protein. It's a really big sandwich and I recommend stopping here for a yummy sandwich!

    Torta Cubana. Packed with protein!
    Denzel T.

    I recently checked out That's It Market during a venture into the Mission. I've passed by this place often and I always wanted to try their tortas to see if they live up to the hype from their advertisements. I ended up going with the Torta Cubana which is loaded with several types of meat including hot dogs, Milanesa (I went with beef), bacon, ham, and fried eggs/chorizo. This artery clogger was certainly a whopping sandwich! I'd say it's enough food for two people (I ended up saving the other half for leftovers). The sandwich was tasty and filling. I'd probably do without the hotdogs next time since I don't think they added much. The salsa available on the side here is great. Your options include a spicy red salsa as well as a salsa verde. The atmosphere of this spot is unique as it's literally a food stand within a corner store. There are a few stools available to sit at the counter and eat if you'd like. The cashier for the store took my order and my food came out relatively quickly. It was a unique experience that felt a bit more like NYC than the Bay. Solid sandwich overall, I'd recommend checking them out.

    Ultimate Cubana Torta
    Su T.

    Love this place and come here all the time! Hospitable people and super cozy little market with a few chairs around the grill. Go-to convenient store for nice quick pick up of candy, chips, and some buzzballz on occasion. The tortas and quesadillas are amazing and super hearty! It's made fresh! You can call ahead of time and pick up in 15 minutes! I don't think you can complain, especially for the price to portion and quality!

    Famous Cubana Torta

    Omg I finally made if. I order a torta cubana. It was worth it and delicious . Stop by and say hi to Veronica she is the one who made my food

    Tortas getting prepared
    Nyla K.

    I love a good torta and we were headed to a more popular taco spot down the road but stopped here instead. Wasn't super clean but it is a liquor store and restaurant in one. Don't be fooled, you order with the cashier, not with the person preparing the food. Only bar seating available and was a little surprised they didn't have burritos on the menu. 4/5 Cubana torta with chicken - it's huge! Unless you're super hungry you can split this with someone. Very good and bun is crunchy and very tasty. Red and green salsa available. 3/4 Steak taco - the beef was a bit dry and overcooked but I still preferred the torta over taco. You can buy a beer and drink it so long as it's in a bag. Also very good value for money. Was a cheap lunch for 2 ppl!

    Inside the Ultimate Cubana Torta. $18, and a thing of glory. Come hungry, or bring six friends.
    John N.

    That's it, folks. And it's a helluva "it." Specifically, the Ultimate Cubana Torta will give you the meat sweats and then some. This gargantuan sandwich (I'm not kidding, it's the size of a small loaf) is packed with beef, chicken, eggs, chorizo, ham, bacon, lettuce, a divine aioli, jalapeños, and (for some reason), hot dogs. Somehow it all works, complete with a wonderful complement of spicy red and mild green salsa, served counter side. And yes, the legend is true...the late, great Bourdain once graced this countertop. You can almost feel his presence as you bite into (if you can fit your mouth over it) a sandwich that defies explanation and reigns king of any torta you've ever had. Bring a buddy to share, or six.

    Chicken torta Cubano.  Yummy!
    Inverleith F.

    After a first time delicious Italian Ice from Bernie Bee's, I popped in here to try my first ever torta Cubano. When I said this to the gentleman at the cash register, he was very happy and the woman at the grill asked if I wanted chicken or beef. I went with the chicken, no jalapenos. I went back to the car while hubby was at DiAnda's and dove it. A bit of crunch from the toasted bun and lettuce, tender chicken and some salsa she put on the side. There was a light avocado smear, maybe cotija cheese, tomatoes and lettuce. Overall a nice hearty sandwich from a great local shop. Happy to try another for $10. A big sandwich. The gentleman said that Anthony Bourdain had been there and had the full torta. I can't imagine biting into something that gigantic! Waln the Mission and enjoy the locally owned businesses!

    Dean L.

    Located on our corner of our Sisters of Mercy at Mission and 23rd, steps before the grimy 24th Bart station nightly crackhead flea market. Not inebriated but I'm back to sample the Ultimate Cuban Torta...right?! "World's-Largest", "Bourdain-TV-approved", "had-the-Huitlacoche-quesadilla-drunk-at-midnight" deal. Put our 1 FKN order in, right after a bunch of 49'ers ordered 5, then 3 batches of tortas. Watching our huevo line cook hustle in organized chaos is cool, but not as sexy as watching my fantasy Mami Tita sway to the beat of Gloria Estefan's "Rhythm is gonna get you" while managing 10 huge tortas. He's a BadAss though. Toasted French bread, Chewy beef steak, breaded chix, dogs, bacon, egg, lettuce tomato, hint of chiles, ton of mayo and avo does it right. The sanwich is great, toasty, moist with fats, flavorful and the perfect food if living next door to a dispensary...or a Cross-Fit gym. Every two years should do it if you're under 50. Twenty bucks does it. Get a bottle of 1800 Cristolino while you're at it to wash the grease down.

    Milanesa torta
    Deyma C.

    First time coming to try out the FAMOUS location! Location is nearly 20minute drive from the piers..... it is in a very sketchy area where we seen crackheads everywhere, people shooting up drugs down the block. I do highly suggest of being aware of surroundings especially due to limited parking. We did come on a Sunday and had to park nearly 3 blocks away. Aside from all that. Staff is super friendly. Our cashier did mention the cuban torta does have alot but their milanesa torta is very well known! I must say yes it is somewhat greasy but cook adjusts your torta to your liking. It taste AMAZING! Worth the drive! GREAT STAFF.!!!!

    Ultimate Cubana
    Kevin T.

    Stacked tortas for an incredible price. This is a great pick for a cheap, casual, but tasty lunch to-go. After passing this place so many times walking around the mission and the 24st Bart station, I finally got a chance to try this place out. The prospect of the world's largest torta was simply too appealing to pass up. I was picking up some sandwiches for a picnic and was able to call ahead to put an order down. Service was quick and polite. They take credit / tap to pay. There's a small bar inside to get situated if you want, but I'd say it's a takeout kind of situation. We got the ultimate cubana and the milensa. Portion sizes are massive- each could easily serve 2 meals, and they did. Comes with red and green salsas.

    Ultimate Cubana Torta

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    6 months ago

    Torta de milanesa de res with the toasted bread and the saucy sauce. Gold vibes. What else could you want?

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    2 months ago

    Love their tortas! I always get the milanesa de res - so good :) Absolutely love their bread!

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    3 months ago

    The tortas are incredible. I highly recommend you get the fresh hot salsa that comes with the tortas. So gooood.

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    2 years ago

    Legendary cuban sandwiches bigger than your head, hella friendly staff, quick service.

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    Page 1 of 10

    That's It Market Reviews in Other Languages

    Ask the Community - That's It Market

    What is/are the "alt-meat options"?

    No idea. I only ate there once and I thought that they're so called Cuban sandwiches were just absolutely horrible and expensif horrible and extremely greasy. They were not like any Cuban sandwiches I've had.

    Does anyone know if they sell their Cuban rolls individually?

    Yes they do

    View All 3 Questions

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    Irving Subs - Giants sub ... Love it

    Irving Subs

    4.3(560 reviews)
    2.9 miInner Sunset
    $$

    This is a really wonderful sandwich spot that I have come to love for their kind accommodation to…read morecustomization- be it adding weird, hot stuff (the Tajin spice and ghost pepper sauce really add to the sandwich)- or holding the typical stuff (I'm allergic to onions and really hate most lettuce). The sandwiches are creative and well balanced. There is always a harmonious balance of ingredients. The Ms. Spicy is wonderful, as the Tajin spice is unique and adds to the flavor. Alma's Hot and Spicy was also a winner, as was the Giants. Kudos for having simple sandwiches with the option to make as weird and customizable as is reasonable! I have only ever gotten delivery because it is far away, but I am very happy with the accuracy of the orders and artistry in each sandwich. Thank you!

    In the city and decided to drop by this spot off a friend's recommendation and it did not…read moredisappoint. Friendly staff and highly recommend to order online as it can get busy on a weekend afternoon. Pictured: the Masonic -- a grilled chicken breast sandwich with their signature house garlicky mayo and the usual sandwich toppings. There are many ways to customize as you please. The sandwich was extremely fresh and flavorful but the star was the Dutch crunch bread. Definitely one of the best I've tried and just elevated the sandwich as a whole. 10/10 might have to grab two next time I'm in the city!

    Photos
    Irving Subs - The   Turkey Bacon  Avocado  Lettuce Tomato    Pure awesome

    The Turkey Bacon Avocado Lettuce Tomato Pure awesome

    Irving Subs - Turkey, avocado, bacon, lettuce, tomato on Gluten free bread. Yummy.

    Turkey, avocado, bacon, lettuce, tomato on Gluten free bread. Yummy.

    Irving Subs - Giant's Sub (left) 
 Fratellino (right)
 with Potato Salad
 Yum :)

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    Giant's Sub (left) Fratellino (right) with Potato Salad Yum :)

    The Boys’ Deli - Sanfranpsycho Sandwich

    The Boys’ Deli

    4.5(519 reviews)
    3.0 miRussian Hill
    $$

    The Boys' Deli is a small market stocked with snacks and grab-and-go treats, but the real highlight…read moreis the sandwich counter in the back. Service was efficient and friendly, and the ordering process is straightforward. You choose a base sandwich, pick your bread, and customize it with their selection of veggies. We got the Sanfranpsycho with all the veggies and it was phenomenal. Highly recommend the Dutch crunch bread. Everything tasted incredibly fresh and well put together, exactly what I look for in a great sandwich.

    The restaurant we planned to grab lunch at was closed, so we walked a few blocks and ended up…read morefinding this deli. Ordering takes a minute to figure out. You start in the back toward the center to place your order, then move to line up on the left side to pick it up and add toppings to hot sandwiches. After that, you bring everything to the front to pay. Quite few people, us included, were a little unsure where to go next. The sandwiches made up for it. I got the tri tip special with garlic butter and swapped the Swiss for pepperjack. The meat was sliced thin and really tender, and the garlic butter a perfect addition. I'm not usually big on sauces, but they have a good variety of house options if that's your thing. We'll definitely be back. I was also happy to see they have another location in San Bruno.

    Photos
    The Boys’ Deli
    The Boys’ Deli - Sanfranpsycho Sandwich (No Bacon)

    Sanfranpsycho Sandwich (No Bacon)

    The Boys’ Deli - Sandwich with all fixings!

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    Sandwich with all fixings!

    Dolores Deluxe - Call Me Serg

    Dolores Deluxe

    4.6(77 reviews)
    0.4 miNoe Valley
    $$

    Came by around closing time, but everything was still super fresh and honestly so good. The bread…read morewas amazing, warm, soft on the inside, with just the right amount of crisp on the outside. I got the breakfast sandwich which was delicious, and my friend ordered the turkey sandwich which they also loved. One thing to note is that they don't allow substitutions or modifications, so just be aware of that going in. It's more of a deli/grocery-style spot, so there isn't much seating, just a few tables and chairs outside. But it's super close to Dolores Park, so we usually just grab our sandwiches and head there to eat. The chocolate chip cookie was also a standout. It's more of a brown butter, dark chocolate situation, rich but really well balanced, and the perfect sweet treat after the sandwich. Since we came right before closing, they even gave us the last cookie for free, which was such a nice surprise!! The staff was friendly and made great conversation. Would definitely go back.

    Dolores Deluxe has some interesting sandwiches here including sandwiches with pork shoulder, pulled…read moreBBQ chicken, carmelized eggplants, etc. What makes this place further unique is some of the bread options. For example, some sandwiches are served on a crunchy focaccia bread. My only critique is that the sandwiches are kind of small for the price you pay and the meat portions are small.

    Photos
    Dolores Deluxe - Market

    Market

    Dolores Deluxe - Ode to Barber (rotisserie chicken breast, homemade toum, lebanese pickles, crispy potatoes, parsley + sumac on acme green onion slab)

    Ode to Barber (rotisserie chicken breast, homemade toum, lebanese pickles, crispy potatoes, parsley + sumac on acme green onion slab)

    Dolores Deluxe - Slower start to our Thursday morning

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    Slower start to our Thursday morning

    That's It Market - beer_and_wine - Updated May 2026

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