I struck up a conversation with a small business owner who was sharing a few business challenges during a networking event. I had never met this individual before nor did we have a mutual contact. As he asked me questions (buying signal!) about how I worked with other business owners, I invited him to the next step which led to his asking me for my card. At which point, I told him I could do one better and offer him a taste of coaching with a 30 min complimentary session. I pulled out my phone with my calendar and invited him to set up a date/time! In prep of the call, I created my 3 pricing options using your bonus pricing training and scripted it out with the 'ask' questions. I stuck to the script and as I reviewed it today following our prospect session - he chose my 6-month executive coaching program. I landed another client at a price that represents the value created. Thank you, Nikki, for sharing your insight with me and for helping me to feel more comfortable and confident with the ASK! - Jen O'Hare, Certified Professional and Executive Coach read more