Aside from the free wifi, Rowena parade feels like a time capsule of Milk Bar that used to sit on every major Melbourne suburban street.
It's probably now more of a romanticised version of a Melbourne Milk Bar, but that's not to say it's not authentic. Rowena is still in the same Greek family (given away by the large Greek mural on the wall) - you can often see several generations sitting at the tables and behind the counter.
It still functions as a Milk Bar - you can still buy milk there, but it's probably not the place for your weekly shop. That said, they definitely do have the essentials - and they also stock a some great homemade take-away meals - and when I say homemade, they genuinely do seem homemade.
I'm a big fan of the Rowena burger, which has caramelised onion just right. My only gripe with their breakfasts is they don't butter the bread - which seems to be to some people's taste, but not mine.
The service can be variable. Very much depends on the people on the day - That said, it's always friendly. You just sometimes need to put up a smoke signal to get served. Also, they won't split bills, so if you've got a large group, be prepared to sort the maths out yourself.
Out the back there are some longer tables and a sunny garden. You need to walk though the kitchen to get there - which initially feels a little weird, but rest assured it's common practice. read more