Dr. David Goran is as professional, knowledgable, and friendly as anyone that we have every met. Dr…read moreGoran and his staff thoroughly tested my wife and I, and after fifty years of both of us wearing glasses we underwent corrective surgery and were freed from having to wear said glasses. We still need reading glasses but those are a far cry from the $500+ spectacles that we used to buy. Dr Goran's follow-up is just as thorough and as professional. What a chance at changing your look and your life contact the good Dr. and his staff. You will be pleasantly surprised.

Dr Reed is a true professional and is outstanding in his field of Opthomology. Not many are aware…read morethat he was chosen and a featured dentist in, "The Best of the Best," in West Michigan!" He is all that, and he is also humble!

Could not schedule until 3 months out to get eye exam appointment. I get to office to see Dr Reed,…read moreand Zoe at front desk said they had not verified my insurance, and that is my responsibility, not theirs. I did not want to pay $350 out of pocket with insurance; I said I would have verified it before I scheduled. They had me sit to side while I called insurance company. When I first called, they were checking people in and all I needed was the NPI number, but they couldn't stop to give it to me. So after they dealt with all the patients, Zoe gave me NPI number, went to back to check with clinical supervisor, Di, and came back and said that I would have to reschedule. If she would have given me 1.5 minutes to make the phone call, I could have submitted the NPI number and have had an answer ASAP. Instead, I had to wait for them to talk with 3 other groups of patients and then tell me I'd have to reschedule. I heard them telling another group of people that it would be at least two months before they could see the same doctor I needed to see. My husband and mother are both patients of this practice; I remember there being an issue with my husband coming here previously with them billing incorrectly; it was incompetence on their part. My family and I will no longer be coming to Shoreline. I could tell that Zoe was frustrated, but she tried to be nice. It's not her fault that standard procedure is not verifying insurance before the patient arrives, but it would have been helpful if I could have had that 1.5 minutes to call, enter npi #, and find the info they needed--that was automated. She did tell me that pre-verification by calling insurance company was a HIPPA violation, but I've never had that issue with any other office. I've always had doctor/ophthalmologist offices verify or call insurance if they were not able to verify electronically. Post appointment, I checked current HIPPA laws, and they have not changed; verification of insurance can be done via phone on a secure line. Shoreline lost 3 patients today.

I had a few problems with my new glasses: frame not in stock, I left town, etc. The staff was…read moreSUPER HELPFUL, really going the extra mile to take care of me, get my new glasses just right and in my hands. I'm very pleased with my new prescription and new glasses, Great customer service.

From the owner: Located in the heart of Manistee, Michigan, Coastal Woods Vision is your local eye care provider…read more Led by Dr. Pamela Lynch and Dr. Brian Allen, our team prioritizes quality, patient-focused services ranging from medical eye care managing diabetes or macular degeneration, specialty contact lens fitting, including scleral lenses, InfantSEE exams to ocular emergencies.

Best place ever! The staff is friendly and the place is spotless! Dr. Boss is very thorough in her…read moreexams, covering all the bases, not to mention she's a funny lady! I will recommend this establishment to anyone who needs all their eye care needs in one place !

From the owner: Crew and Boss Eye Associates, dedicated to providing the highest quality of eye care to patients in…read moreBig Rapids and Howard City, Michigan. We strive to provide a full range of services: prescription eye glasses and contact lenses to cataract surgery

Super thorough and friendly. I felt that they cared about me and listened to me. They took the time…read moreto answer all my questions. I'm happy to have found them.

From the owner: West Shore Eye Care provides comprehensive, personalized care and unique eyewear for all lifestyle…read moreneeds. Since 1985, our staff has been committed to providing the best in medical eye care as well as a clear explanation of your condition and answers to your questions. Our optical gallery offers a large selection of designer eyewear and sunglasses. Our certified staff will help you find the proper lenses and frames for your unique needs. It is our mission to Improve Lives Through Better Vision.