Allison has been a dear helping me fix up my past year's taxes. It's a lot of work but she managed…read moreit well and she was able to hop on calls when needed! Would recommend her!

My wife and I were avid TurboTax users before considering a CPA for our tax planning and filing…read moreneeds (if I'm being real honest, I was probably the person really** pushing our family to look for someone reliable and trustworthy that could act as an advisory for us). After a new home purchase and more chances of us forgetting to do something with our full-time and side hustle income, we knew it was time to find a CPA, and I'm so happy we found Allison after three CPA interviews. Allison was responsive and provided us tangible things to consider as our annual income tax bill becomes more of a challenge. I genuinely appreciate her transparent approach, her "human-ness" in how she looked at our situation, and I'm glad we worked with her this year. Thanks, Allison!

Casey was extremely helpful with my project, organizing financials. Her communication and expertise…read morethroughout the process made it much easier for me to handle.

From the owner: If you're looking for an experienced, friendly, reliable bookkeeper who will take the time to…read moreunderstand your business and its unique needs, then look no further! With over 25 years of experience, I've had the opportunity to wear many hats, from providing excellent customer service to HR to CFO/Controller duties. I know how to juggle the details while keeping an eye on the big picture. In all my experience I’ve found that I really enjoy bookkeeping! I thrive in working with a variety of businesses. And I love the challenge of organizing records, finding solutions, and creating insights that help businesses measure their performance. Whether you're a new or seasoned business owner, I'm here to help you balance the books so that you can focus on running your business. My services include: General bookkeeping Quickbooks training Cleaning up your books Reconciling accounts Preparing financial reports Payroll, quarterly filings, W2’s, 1099’s And that's not all! I'm always available to meet with you in person or online to review your financial performance and help you develop strategies to improve your overall business operations. Call for a free consultation, I look forward to meeting you!

I've owned Harbor Cafe (a local restaurant) for over 17 years, and one of the best decisions I made…read morewas hiring Candace Ebert & Company to handle just about ALL of our bookkeeping needs! Candace and her team of experienced account managers & payroll specialists have made my life as a business owner so much easier, allowing me to focus on operations. They are capable of providing a full A-Z service: paying bills, providing timely financial reports, processing payroll, handling all governmental filings, HR services, bank runs, and so much more. I highly recommend using their services for your small business.

Dont let this short hot chick fool you, she saved me tons of money and manages my business…read more Absolutely the best decision we made to allow this professional firm and thier lovely ladies tend to all our accounting. When it comes to taxes and running a business on the backend this firm is aggressively commited to helping every business they touch.

Great service and professionalism you can rely on. Highly recommended.read more

From the owner: Welcome to Santa Cruz Bookkeeping. We are locally owned and operated out of Santa Cruz, CA, and…read morehave over 25 years of professional experience. We are committed to providing each customer with an unparalleled level of service at affordable prices. Santa Cruz Bookkeeping offers complete bookkeeping services. We fine tune each service to accommodate each client. You can be sure the get exactly what you require for your individual or business needs. Our services include sales tax, invoicing, payroll, and more. As certified Pro Advisors, we provide office training and setup for Quickbooks Online and Quickbooks Desktop. With the proper knowledge and experience, you can rest assured that we are here to help.

Francine has been doing my tax returns for the past six years and I am continually impressed with…read moreher level of knowledge and expertise. I always know I'm in good hands. Plus, she's so pleasant to work with. I highly recommend her. Peggy Dilfer

Francine is a Godsend. As a small business owner I needed a CPA I could rely on. Francine is…read moreavailable, so informative and has saved me time and money. I feel so lucky to have found her. I would recommend her to anyone who needs a great CPA.

I found Lauren of LSH Bookkeeping on Yelp. I didn't have to wait long at all for a response. She is…read morevery approachable and easy to talk to and I feel like that is very important when you have a lot of questions and concerns.... but most importantly, after our consultation, I left feeling confident and excited about finally getting organized. I will definitely be recommending her services to friends or anyone in need.

From the owner: Helping business owners increase profits by an average $3K-$5K yearly…read more Focusing on small to medium size businesses for bookkeeping. S-Corp, Sole Proprietor, LLC

I've trusted Julia to handle all aspects of my business bookeeping and tax preparation for over 10…read moreyears. Fast, professional, efficient, 5 stars all the way!

My former accountant retired, and the new guy who took over his business raised prices six times…read moreover what they used to charge, letting the client base know only after he did their 2019 taxes. The client base immediately fled to find better prices. I was looking for a new accountant. Called this lady. She sounded smart and competent, I was going to hire her. I asked her to give me a price estimate of how much a final tax return (closing return) for a company that is now out of business due to COVID would cost. After getting a quote of $1,700 to do a final tax return, I was shocked. After I told her that it was totally unacceptable, she said that she needed like 12 hours with $100 or $90 per hour, I don't exactly remember, to "set up" the company on her system or some BS like that. The company is dead, out of business, why do you need to charge a horrible amount for set up? This is predatory, and I would say extremely predatory. She also recently moved from "poor" Boulder Creek to Capitola. I bet to look for wealthy clients in a new wealthy area. Terrible experience.

Doris has taken excellent care of my family needs. She is intelligent, knows her trade, and will…read moremake certain to take the time to understand your specific needs and work tirelessly to address them. You really cannot go wrong with Doris!!!

I was behind on my taxes and in a predicament with liens breathing down my neck and was very happy…read moreto find Surf City Tax Services. Cole made everything feel simple and not so overwhelming. I will definitely be recommending Cole and Surf City in the future.

I started a new job recently and wanted to discuss how this would affect my taxes at the end of the…read moreyear. Cole responded quickly and set up a time to chat. I admitted my lack of knowledge in taxes made me nervous, but Cole assured me that him and his team would meet me at whatever level of experience I had. I left the conversation relieved and would absolutely recommend.

Was in the process of buying a house and the home insurance being required snuck up on me faster…read morethan I expected. After wasting a lot of time trying to figure it all out myself, I called Paul and told him what was going on. He said he'd find some options and get back to me. A very short while later I get a video via email of him going through different offers he found all set up for my house, what they included, etc. It felt like buying house insurance in 3019. He answered my questions and got us all set up with a policy (way cheaper than I was able to find on my own btw) and worked out all the details with my loan agent directly. EZ 5 stars!

I switched insurance recently because my insurance seemed to just raise their premium every chance…read morethey got. Paul has us set up in no time flat and saved us a good amount of money.