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    Previously Pink

    5.0 (1 review)
    Open 10:00 am - 6:00 pm

    Previously Pink Photos

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    7 years ago

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    Frances Jaye - Explore & connect at Frances Jaye!

    Frances Jaye

    4.1(7 reviews)
    42.6 mi
    $$

    I totally agree with Niki that Frances Jaye is like an even more unique Madewell. The vibe is super…read morecool but not so cool that I felt uncomfortable there. I didn't really browse the clothing but I could tell that the things I saw looked well-made and fashionable. A quick check of the Frances Jaye website let me know that they appreciate and support sustainable and ethical brands, which is always awesome to see. The prices may be higher than your average mall, but you get what you pay for. They have men's and women's clothing, accessories, home goods, cards, books, and gift items. I particularly loved the Holland shirts that were modern and stylized. I ended up buying a fancy wick trimmer as we seem to have a surplus of candles these days, as well as two cute holiday cards featuring cat illustrations, because #crazycatlady I loved this little shop and will absolutely stop in every time I'm in the area!

    This store is my dream closet…read more It's essentially an even-more-unique Madewell, with carefully curated items. Everything is a bit pricey, but it's clearly well-made and styled. They have amazing jewelry, clothes, and accessories here. I got a really cute star choker that I wear constantly. I always stop in this store when we're visiting downtown Holland but haven't been able to purchase anything else.

    Photos
    Frances Jaye - Visit Frances Jaye to add a touch of Michigan to your wardrobe.

    Visit Frances Jaye to add a touch of Michigan to your wardrobe.

    Frances Jaye - A panorama of the shop's interior

    A panorama of the shop's interior

    Frances Jaye - A portion of FJ's men's apparel

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    A portion of FJ's men's apparel

    Previously Pink - womenscloth - Updated May 2026

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