This is a must see stop in Wall, SD!…read more I was worried it'd be too much of a tourist trap. And it is touristy. But it is cool and historic, and the prices are surprisingly reasonable (certainly better than Cracker Barrel, and at least Wall Drug is a one of a kind!). I was there for the food, but the rest of my family enjoyed wandering through the shops and playing in the outdoor area. They really do have free ice water and $0.05 coffee. Mind you, the water is icy but not especially tasty (well water?), and the coffee is pretty blah, but it was charming that they maintain those prices. I had the fish and chips, and then I had a chocolate frosted donut for dessert. The fish was three small pieces, and one piece was over-fried, but the fish was flaky. It came with a pre-made, hyperprocessed tartar sauce, but one smell of that, and I decided to stick to ketchup. The fries were fine. My husband had a buffalo hot dog (he said it was fine) and the broccoli cheddar soup (he enjoyed that). The kids ordered off the kids menu. Condiments are all in single serve packets except the ketchup, which comes from a dispenser. You order at the counter, then you find a seat. There is seating for 530, which I imagine would be rough in the summer, but we were there in March, so there was plenty of seating and a very short wait to order or get food. They call your number when the food is done. I think I waited about 10 minutes, which gave me time to get drinks and read the brochure with the history of Wall Drug. There is a person who clears the tables, so you don't have to bus your own table.

On our way to Badlands National Park, we finally gave in to the endless Wall Drug billboards. There…read moreare so many you almost have to stop, and honestly, they worked. The place is massive and feels like it sits halfway between a classic tourist trap and a legitimate retail stop. Some sections were actually really fun to browse, and I enjoyed exploring the variety of shops. That said, seeing a lot of made-in-China merchandise was a bit of a deterrent for me. The dining options were on the pricey side, and the food quality was just okay, nothing memorable or to write home about. Overall, it's one of those iconic Americana roadside stops that's worth visiting once in your life, especially if you have time to spare and enjoy quirky travel experiences.

Helpful convenience store with a gas station on the way to the badlands! Restrooms are available…read moreand some cool merchandise like real (dead obviously) rattle snake heads and tails to take home.

Gas is about 30 cents more expensive than you'd find in Rapid and there was no changing table in…read morethe restroom.

A fantastic time!!! My party of three loved walking around this 1880 town from the 30 buildings to…read morethe homestead, petting the goats and camels, and browsing through the gift shop. Our only complaint was we were too early for the costume rental. The staff were so friendly, informative and just great to talk to. Shout out to the sheriff and his wife! It was great chatting with you!

Step back in time to the 1880s and explore this settlement between Murdo and Rapid City…read more Whether a quick pit stop to refill or you have time to explore, you'll have fun! Great for families to stretch legs and learn some history, did I mention, there are some extra seasonal characters added, so keep and eye out and enjoy! You'll be greeted by the goats (do not pet) as well as Morgan and Fred the resident cats (welcome to gentle pets). In the 1880 reenactment area there are also donkeys (do not pet). On the site, there is a gas station, clean bathrooms, and convenience store. Great to stock up for the drive. If you have more time walk through the gift shop (full of souvenirs, local jewelry, local art, snag some unique SD finds like horse haul bracelets). Just past the gift shop you have the museum/showroom and then you step out into a period reenactment of the settlement in the 1880s! It was really cool to explore. Also, pet friendly if they are non-aggressive to the resident friends and on-leash.

I love anything Harley, traveling through from CA and was hoping to find a Badlands Harley top with…read morebling... The selection was blah and prices were high, super disappointed.

I was hoping for a unique tank top shirt from here. Especially from the Badlands…read more But the selection was everything else including babies. And no bikes on display. A very nice store. Super clean.

Friendly staff, really good coffee!!! Great find in a small town!! Hours of operation are unusual…read morebut well worth stopping if you want great coffee.

Lovely coffee shop. They have a full coffee/espresso menu and know how to make drinks well.read more

I paid $1040.00 for a bracelet. The appraisal value for replacement is $695.00 retail price…read more I returned it to get my money back but I'm out the $83.00 appraisal and $42.00 to ship it back

Purchased one ring and one knife this summer (2025). Ring is great but I returned the knife with no…read morehassle. Alhough thier post office misplaced my return shipment of the knife Natasha refunded my purchase price and will wait for the post office to find the package. I can't ask for better treatment than that. I hope the package is found so Gold Diggers doesn't "eat" the loss. Thank you Natasha and Shar!