Whether you are expecting a baby, or have small children already, this mothercare is a one-stop…read moreshop for all your needs. Its very large and consists of two floors, the downstairs being Mothercare itself and the upper level being the Early Learning Centre. The store stocks a huge variety of all baby/children/toddler items including cots, pushchairs, and clothing for both the little ones and expectant mothers. There is also a Clarks shoe shop to the left hand side of the store where trained shoe fitters will be happy to help you kit out your children's feet. Shop staff are friendly and helpful, and always willing to demonstrate products. The only slight downside is the parking, which can get a bit crowded on busy weekends - however there are other car parks opposite for the stores across the way - Argos, Wickes and Next.

A great place to start buying stuff for the young ones. The…read morecustomer service is great and really helpfull.

I always want to carry everything home from Carry Me Home- one of the cutest kids stores in London…read more The shop stocks some great childrewear designers like Oh baby and Beauty and the Bib. If you don't have children but your friend has just had a baby then you HAVE to head to Carry Me Home for a cool present. The 'Been Inside For 9 Months' sleepsuits are so gorgeous that I am planning on buying one for a friend who is due any day now. The fruit shaped bibs make meal times a little less messier and are so stylish! If you cannot get to the West End store the owner also has a stall at Spitalfields market on a Sunday. The website is excellent but a little dangerous to my bank account because I always see something I want to get for my son or friends' babies! Carry Me Home will also personalise vests and bibs which make perfect presents. custom

Took me a few minutes to find (on the 2nd floor), but once there all was good…read more I'm not a baby clothes aficionado, but this store made my life easy. Their selection is really well procured: cute, unique and a thoughtful array that felt the opposite of generic. I wanted a unique gift that had some character and I felt like the store owner had a bunch of options that fit the bill. The owner (don't recall her name) was very helpful, not pushy, and pleasant. Also, I don't know what baby clothes are supposed to cost but I thought the prices were quite reasonable for the quality.

As per usual, I had left my shopping to the last minute and needed a present for a friend in…read moreIslington who had a new baby boy. While browsing Upper Street I stumbled upon Maggie and Tom, a small shop specialising in natural and organic baby wear. I don't really believe in buying babies expensive things as they are just going to vomit down them and then grow out of them in a couple of months, but as a special present I thought I would push the boat out on this occasion. It helped that the outfits were super cute too! The lovely lady in the shop kindly wrapped said outfit in tissue paper and tied the package up in a pretty bow, consequently making me look much more organised than I actually was. My friend was really pleased with the gift, baby George just looked at it and dribbled, but I'm sure deep down he approves of his new outfit's green credentials!

I'm an aunt! My sister just had her first baby and I am now the giddy aunt of an extremely…read morebeautiful little niece. She didn't find out what she was having so everything we'd bought during her pregnancy was neutral - as soon as we found out it was a girl I went into shopping overdrive and, although you can get some really gorgeous little boy clothes, there just seems to be a wider option (and far too many pretty things) for girls! JoJo Maman Bebe is going to leave me bankrupt if they insist on making such gorgeous baby clothes and then over-charging for them. Ok, I'm new to the world of baby stuff, but is £18 really appropriate for a teeny-tiny new-born-baby vest? You can get a pack of 5 for about a tenner in Sainsburys or Mothercare. Still, despite the pricey pricey price-tag, I cannot deny being a huge fan of JMB's range of clothes and the quality of their products. The Autumn collection is now well underway and their selection of corduroy skirts, hooded coats and patterned tights are just so beautiful, how is a brand new aunt supposed to resist? Well, I'll tell you - she doesn't! She just keeps on buying. JMB, you lose one star for the prices, but the range is just stunning and my niece is simply worth it!

I would come in here regularly as I walked to my old flat. I would pop in, comment on all the cute…read morestuff to myself and then leave after glancing at the price tag and realising I could get it delivered the next day from Amazon for a lot less. It makes me sad that I think like this. I want these guys to do well but to be honest I think people have more sense than money. At least, I do. This is Broadway Market and I see the shop buzzing with buggies and wealthy white mummies most days so obviously there are more people with little sense or a lot of money. They do have the most adorable selection of fancy dress costumes for kids, it makes me want to steal a child and dress it up. As Tristan mentioned, it's great for gifts for new mums and first birthdays but be prepared to dig deep.

One of the best baby shops iv been to filled with loads of leading brands and when leaving the shop…read moreheard even better new that they now have website you can order from staff are very friendly and will do all they can to helps. storngly recomend people to shop here www.babydirectwarehouse.co.uk number 01268 543329

Oh my! If you have a baby in the family you MUST visit this shop! Its couture for babies. The…read morelittle clothes are so cute and unique. I cant wait for the next baby to be born into my family so i can come and buy something.

It's not my normal territory, you know, Mothercare. Because I'm not a mother, and I don't really…read morecare, which generally absolves me from ever needing or feeling the urge to go into this shop. This all changed the other day, when my brother and his wife had their first child, a beautiful little girl called Peggy. I started to care. I understood what this care thing is about, and I became a mother. As I said it all changed. No wait... I just cared, I didn't become a mother. So anyway,now ticking one of the boxes, I entered Mothercare alongside my brother, to buy a Moses basket and some other baby related items? I always assumed (not that admittedly I thought about it much) that Mothercare was just a big impersonal superstore, much like a massive Sports shop, where essentially you would be left to your own devices, and things would be scattered around everywhere just waiting for the recession to seal the last nail in it's coffin. But actually it was not. Inside, it was surprisingly tidy and well kept, and the store assistants were empathetic and friendly to new, anxious mothers and fathers, as well as enthusiastic and helpful. As well as baby clothes, Mothercare is a prime place to get all your practical motherly/fatherly hardware, such as prams (which are on display like cars in a showroom), mobiles, cots, and nursing bras. I wouldnt recommend this shop as a cool place to hang out (obviously), but I would to mothers and fathers who want a serious shop for their little ones, and a friendly face to help them do it.

This Mothercare is situated in the lower level of Churchill square, near ELC and a discount toy…read morestore. It always seems very jam packed with stock to me. Good displays of highchairs, pushchairs and cots etc so you can have a good look see before buying. Products also sold are toddler's clothes, shoes, toys and a small selection of books. This shop also provides a very valuable free service of a changing and feeding room at the back of store, free to use with running water, nappy disposal and discreet area to breast feed. There was until recently an Olan Mills photo studio in this store which closed in December 2008 due to financial difficulties.