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Ollivanders Wand Shop

4.3 (66 reviews)
PriceyGift Shops

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Alexis B.

My family visited Ollivander's on our first day at the Wizarding World of Harry Potter last month. When we left Gringotts, we saw there was a short line wrapped around the side of the shop. We asked what it was and learned it was a line for the Ollivander's Experience. We still weren't sure what that meant but after learning it was only a 10-15 minute, we figured why not? We wanted to try everything! It turned out to be what you'd expect it to be. An interactive wand experience. They choose a volunteer from your group and that volunteer gets to relive Harry's experience at Ollivander's! It was very fun. Then, after it ends, you leave the experience and enter the shop, where you can buy your own wand (interactive or a character wand)! Very fun and worth the short wait!

Eve S.

Wonderful experience but limited wand options. If you're taking someone who took a "wand quiz" and wants their exact match, there is a chance that it will not be available. If you're looking for a character wand then I recommend checking their website to confirm it's carried. With that in mind, wands are not inexpensive but you're paying for a souvenir as well as an interactive experience; walking around, doing spells, at different locations. If you want to increase your chances at being chosen for the wand experience then dress in character. After a handful of tries, almost without fail, the kids who were in character were always chosen. That said, Madam Malkin's store carries quality robes/capes as well as an embroidery service. My son adored the experience and could've easily spent an entire day just in the Harry Potter Park.

Mara S.

The shop in Hogsmeade is the one with the "experience" of the wand selection. There's a line outside the door and it looks very mysterious, so you can't miss it. Ollivander is up on the stairs when you first come in and the staff gets you lined up the right way. Then he starts his little shtick, and it was very much in accordance with the book and movie. Ollivander picks one small group out of the crowd to get selected. There were quite a few couples and families with little kids when we got in, and he went back and forth until....he picked me and my boyfriend! I just about died and went to heaven. Afterwards I heard some little kids expressing they were sad but those little kids can deal, this was amazing!! I won't spoil it for you, but afterwards you can buy your wand so that you can activate the spells around the park! They do have cheaper ones that don't activate the spells, but for the small price difference, I would just go for the one that's interactive. It was fun, and I'm ready for Flitwick's class now!

Kelly S.

What a fun place to experience and a must if you are a Harry Potter fan! This place was packed... so many people crammed into this store. Totally worth it for the experience, the wand maker puts on a great performance. So much fun watching the wand maker selected someone in the audience to get fitted for a wand. With so many wands to choose from, it could take some time to pick out the right one. They have the wands used by all the Harry Potter characters.. with so many kids eager to grab the Harry Potter one! This place looks just like the store in the movie! With such a great interactive experience waiting for you... it's a must stop for all .. not just the children!

Wands, wands, and more wands!
Elisabeth P.

Both of the Olivanders wand shops were really enjoyable. I hear it can be quite the wait, but I was there early and didn't sit in line too long. It was a fun theatrical performance with a wand maker talking about the importance of wands selecting the wizard. Someone from the audience is chosen and gets fitted for a wand and you get to witness some ~*magic*~ Afterwards you can browse the wand shop and select a wand from your favorite character or go with one that is an Olivander original. The wand shop has boxes and boxes of wands from floor to ceiling just like in the books and movies. You can select either a collectible wand or an interactive one that can be used at different sites in Hogsmead and Diagon Alley to make your own ~*magic*~

Priscilla W.

The demonstration of a wand choosing a wizard shouldn't be missed. Although it's almost always a kid chosen to participate, it's still a fun presentation to watch. The demonstration itself is less than 10 minutes, but if you do choose to purchase a wand in the shop, you may spend up to an hour browsing through all of them that Ollivander's carries. There are both interactive (perform magic) and non-interactive wands, with famous characters' designs (Harry, Hermione, Ron, Dumbledore, etc), wands based based off your horoscope, and some generic ones. If you do choose an interactive one (roughly $45), you also get a map of Diagon Alley and Hogsmeade of where exactly to stand and the correct spells to recite and movements to follow. Although it's an expensive souvenir, it's so much fun watching the magic happen all around the park.

Marv G.

Cool place, very fun to pick a wand even if they are actually useless. The place was packed. Wall to wall people so it was a huge pain to get around and look. The authenticity of the store was cool and made you feel like you were in the real shop. Honestly, I recommend the non-interactive wand for a souvenir as they are heavier and sturdier. The interactive wands are okay but get old fast. Cool store. Get one regular and one interactive or just get regular and watch other people use the interactive ones.

The wand chose me
Kelly D.

I walked in to the wand shop just expecting to browse around and potentially buy a wand. My friend and i then got paraded into a room with about ten other kids and parents. Ollivander proceeded to choose ME for the want ceremony. I understand that about 5 people probably get chosen every hour for 12 hours of the day, but it was still such a special moment! The ceremony felt so real! I got to cast spells that went wrong due to my wand not being right. But when the wand chose me....it was very emotional! They make it incredibly realistic and I had a great time! I ended up buying the wand, which you don't have to. But to complete the whole experience, and that I could always remember by looking at the wand, I had to get it. Maybe they looked at me and new I was going to buy whatever landed in my lap, but I hope every Harry Potter fan can have a wand choose them!!!

wand of elder
Sydney C.

I've never been a huge Harry Potter fan, but I liked the movies and wanted to visit the Wizarding World of Harry Potter since I heard they opened! Good thing my boyfriend was a huge fan so he could explain to me everything. He was the ultimate Harry Potter nerd/tour guide for our trip. I'm more of a LOTR fan...but Harry Potter is pretty cool, especially after my visit here! We had to go to the ORIGINAL Olivanders Wand Shop in Diagon Alley because that's where it was in the actual movie and books. There were other bootleg shops in Diagon Alley, but it's definitely not the same. Lemme tell you...everyone was trying to get a wand, even at the crazy price they were sold for. The regular wands were about $40 and the interactive wands were $48. The store was crowded with tons of people - Harry Potter fans everywhere or just kids who just wanted a wand for the interactive feature. There were wands everywhere.. You could choose from 13 wands that were unique to every individual. You could choose them based on your personality/birthday. The other 36 were the wands of the actual characters. I wasn't gonna spend $48 on a piece of wood, hell no, but my boyfriend, being the huge Harry Potter nerd he was, bought two at first. He couldn't choose between the wand of Elder and Harry Potter's wand. I stood there watching him decide for the longest time, but hey, it was worth the experience. I ended up convincing him that he only needed one so he returned the other one, thankfully. The interactive wands were the boxes that had a gold label on them. Each wand came with a map, giving you the exact locations where you could use your wand. Each place had a specific spell you had to do to cast the spell. It was pretty cool. There were 16 spells in Diagon Alley and 9 in Hogsmeade. It's a little tricky to do the all the spells sometimes, especially if you're too tall. You don't need to hold the map while you're doing it because there is a circle on the floor that has it on there. I really liked the spell where you could make rain fall from the umbrella. If you want the full on wizard experience, go grab a wand at Olivanders Wand Shop. If you want to have your wand "chosen" for you, you have to go to Hogsmeade. There's a long line for that though, so get there early. It would be nice if the wands worked on the LA location which is opening in April too! I think a wand is worth buying if you're a huge fan. Idk about those $100 cloaks though...

The wand choosing me.

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Review Highlights - Ollivanders Wand Shop

“Ollivander is up on the stairs when you first come in and the staff gets you lined up the right way.”

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Ollivanders Wand Shop - giftshops - Updated October 2026

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