Specialties
MVMT LAB, Minnetonka, Minnesota, est. 2023
MVMT LAB opened as an independent fitness studio in September 2023, after four years as a franchise location of a worldwide chain. Wanting to expand its offerings to better meet the needs of its clientele, Becci Powers-Johnson, the owner and founder of MVMT LAB, set out to forage her own way. She partnered with Eric Mattson, the head coach, and her daughter, Kelsi Johnson, to build a community around functional fitness.
We’re a circuit-style group training studio and continue to refine our process through programming and technology since our independent launch. MVMT LAB now offers group fitness, semi-private personal training, personalized programs, and specialized classes for kids, teens and active aging adults.
What is the mission of MVMT LAB?
To enhance our members’ lives through physical movement; fostering community as we become healthier, stronger and better versions of ourselves together.
History
Established in 2023.
I (Becci) was drawn to this business originally because it combined my passions for fitness and entrepreneurship. In 2019, these passions led me to open a franchise location with the help of Kelsi, a certified personal trainer, who was working toward her clinical doctorate in occupational therapy at the time. We were fortunate to bring on Eric, whose expertise has been invaluable.
As we grew, our head coach, Eric and I began to see how going independent could better serve our clients and transform our business. With my daughter Kelsi's help, we devised a plan to become independent. We wanted to continue building a community around our clients’ particular interests. MVMT LAB is centered around cultivating the sustainable, lifelong fitness they’re working toward. The insights from Eric and Kelsi, now a licensed and registered occupational therapist, continue to be instrumental in the success of our workout design and functional focus.
Meet the Business Owner: BECCI P.
At MVMT LAB, my purpose is deeply rooted in my journey of resilience and adaptability, navigating the challenges of launching a fitness studio amidst the Covid pandemic. Driven by my personal experiences and inspired by the unwavering positivity of my mother throughout her cancer journey, my mission is to empower others to live their best lives with resilience and joy.
Honoring my mother's memory and driven by a desire to make a meaningful impact, I am committed to creating a supportive community where individuals can thrive physically, mentally, and emotionally. With a focus on individual preferences and needs, I offer diverse programs and personalized guidance to ensure that every member can achieve their fitness goals with confidence.
At MVMT LAB, we believe that true longevity is not just about living longer, but about living better, stronger, and with purpose.