First to review! Boom!
(Of course, it's because up until now, no one had added a Mittenfest business listing to Yelp, I myself guilty and probably a more culpable culprit than the rest of you alls.)
So, a quick FYI before reviewing.
(read: this is a Yelpy public service announcement... )
If a business or event - and event not meaning someone's super bowl party or birthday or whatever, but event as in something large-scale and public in nature that occurs each and every year and contributes to the cultural landscape of MKE - is not already on Yelp, you... yes YOU... can just add it. It's super easy on desktop and even easier from your phone. I added a biz listing for a bar on Friday night that wasn't even on Yelp at all and did so in like a minute flat.
Internetninja.
Alright, now that that's out of the way, Mittenfest! First to review! Bam.
I love Mittenfest. It's a great annual event for a great cause that showcases and highlights a few of things about Milwaukee that make me love this town so hard.
+An outdoor street festival in the middle of winter? Check. Embrace your Milwaukeeness and your midwesternness and just get down with the snow and cold. It's good for you and it makes you feel alive.
+Get a bunch of people together, donate $$/food/clothes for Hunger Task Force and drink some extra crafty beers and enjoy barrel aged Old Fashioneds and value-added Valentine coffee while catching rad local bands and catching up w/ friends? Yes please.
+Local artists/crafters selling some locally-made wares? Bonus.
+Goodkind's bone broth forever, please and thankyou.
+A solid community vibe, stellar people watching, great drinks, and a general "down to hang" attitude despite weather. Someone said it best when they said this yesterday: "Any excuse Milwaukee can get its hands on to be outside and drink, it will gladly take."
So yes. This event is a super-fab annual gathering of good times and good cause that aims to either embrace Milwaukee winter or give it a big fat proverbial middle finger, whichever way you prefer to look at it.
In the last few years, popularity of this street festival has soared and with humble beginnings now having grown into 2700 "joins" on Facebox, there's no denying the fact that the festival's facing some growing pains. This is normal. Lines (sometimes long) are normal and should be expected at an event of this physical size (small-ish) and attendance (large-ish). A couple thoughts or potential bits of insight for the organizers as they navigate this growth...
-set-up: Brandyland is perpendicular to the street, so there's really no doing anything about having a line cut the festival square in half unless you could use the sidewalk as a line instead. For the most part, people are courteous about lines and not cutting, but the organization game could definitely be upped a touch all things considering. Using natural boundaries or DIY stanchions could be helpful insofar as queues go, too.
-I feel like a jerk calling this out, but $9 feels pretty steep for those OFs given the size and the wait. I know costs associated w/ putting this thing on are certainly there: Burnhearts probably has to pay the bands and pay for the permits and port-a-potties but, keepin' it real: the price on those puppies definitely made me stop at one when I otherwise might not have.
-Is it crazy to suggest pushing this whole shebang a little further? With the good MF does for a solid cause coupled with its local popularity, seems to me that this winter festival definitely has the potential for growth, both in physical size and scale of offerings. If the City permitting office would allow Burnhearts to close Logan from Potter to KK, food trucks or other restaurants could come hang to provide more food, you could offset lines by having more beer choices, more port-a-potties, a larger area for artists/vendors, areas that are more "family-friendly" in nature, etc... just spitballing here, but seems totally plausible to me should it be something the organizers are interested in.
Thanks for hosting this thing year over year, Burnhearts! I may be wrong on this, but I believe Mittenfest is MKE's only outdoor winter street festival at this point. People clearly love it and rightfully so; the concept is great, the cause is stellar, it's quality local art and libations, and it's a great excuse for community to come together and drink outdoors in boots and parkas. Well done. read more