Azalia boutique stocks women's clothing from over 20 fashion brands. There are affordable brands…read moresuch as Mink Pink, Lioness, Runway the Label, and Paint it Red (plus heaps of other brands I've never heard of). You can easily get a dress under $100. Then if you want to be a little bit fancy, they have the likes of Asilo and Talula for $200-$300 plus. The girls that work there are AMAZING! They are friendly and helpful. They often give me suggestions if I need an outfit for an upcoming event or even if I'm just looking for something casual. I know some people prefer minimal shop assistant-customer interaction, to those people I suggest you go to David Jones. The store is very small, but is jam packed full of clothes, shoes, and accessories. Over the last few years the shop has undergone a few renovations. The newest is a new change room. It is now bright and spacious. Azalia Boutique also has a great website and social media presence. You can have a look at what they have before you head in store (or you can buy it online). The only negative thing is the limited range of sizes available. Most brands only go up to a L or a 14 now days, and the clothes at Azalia are no exception.

This boutique is one of my all time favorite shops in Adelaide. Yes it is pricey, but there are…read moresome brands in here that I love, Custo Barcelona being one of them. The name of this multi-level shop originates from its history being a Chinese import shop in its heyday. It now stocks trendy clothing for men & women as well as accessories. Club goers rejoice! Be sure to bring your credit card! Style does not come cheap.

23/12/2011 If there's one thing that turns on a…read moresophisticated Aussie gentleman like me is a hot girl, with a hot body, in a sexy hot dress. Miss Gladys Sym Choon provided that for me. A sexy girl in a sexy dress is a certainty to be spotted at least once in a visit to Rundle Mall, Adelaide. Come here on any given weekday and you'll believe me. It's only a matter of time before you suddenly turn your head towards that girl's direction...I remember an American businessman friend of mine that told me, "When I visited Australia for the first time, and I saw how beautiful Aussie women were, I knew it was highly likely that I could get into trouble. And I'm married." This isn't an understatement. I've fallen victim to the lure of Aussie women several times before. I especially loved the music that was playing. It's hard not to like a store when they have a playlist of a Sade song, followed by 'World Tour' by 'A Tribe Called Quest'. Frilly at the top, and skimpy and tight around the waist and legs. The prices are higher than usual, and you can get far classier dresses for a lower price. Miss Gladys Sym Choon still deserves a lot of credit for its designs from the Malaysian designer. Although designs can be simple and of one bright colour (my top two colours from this store are bright red or metallic black), there are other items on offer, and you've gotta appreciate that they've allocated a generous section for menswear too. Though not the best on prices, Miss Gladys Sym Choon do dresses very, very well. It was funny, because once I asked the shop assistant for a sexy dress, he was on fire and picked out five different colours without any hesitation! The other girls downstairs saw what was happening and they laughed when I said, "She's tryin', I'm buyin!'" LOL For those of us blokes who randomly suddenly get a testosterone hit while shopping, Miss Gladys Sym Choon will cause your jaws to drop. Thank you so much. The best way to end my day. I left there thinking, "Damn girl, you looked sexy in those tight dresses. Sexy, sexy, sexy." This store, like the Sade song, "gave me a kiss of life."

I first fell in love with Tree of Life stores in Sydney and then Brisbane, and ever since have been…read morehanging out for one to hit Adelaide. My desires were satisfied last year when this treasure trove of trinkets and colourful fashions and accessories sunk its roots into Adelaide's Rundle Mall. Whilst the window suggests it makes a largely hippy clientele happy, most who step beneath the boughs of the Tree of Life leave just as contented as any wood nymph. One of the sections you really can't appreciate until you're in the store is the fine jewellery located on the western side of the store. There are beautiful pieces of jewellery here, designed to give as gifts for those special occasions or a delightful self-treat. The reduced section is to the back left of the store, and always has unbelievable bargains. I got a Jimmy Hendrix-like orange velvet jacket from this section for $20. The staff are also really nice, helpful and vibrant. When friends had bought gifts from here that didn't really suit, returning the items with receipt was easy, and I snaffled home a beautiful marcasite set of earrings and ring instead.

25/12/2011 5 photos Now, I walked around the whole shop…read moretwice with no attention paid to me whatsoever. I was the one that had to approach someone. When I asked the first shop assistant for help, she told me, "I'm busy. Go ask one of the girls at the counter. One of 'em will help you." How rude! I immediately got a bad first impression of this store. The second shop assistant lady was much more helpful but when she told me, "All the clothes here are made in India because of fair trade," I didn't know how to respond. What the heck do you mean? What are you trying to say here? Was she on some "Third World makes these-First World wears these" power trip? I dunno. ...If only I could work out the meaning behind her words. In actual fact, when she starts our conversation by saying "All the clothes here are made in India because of fair trade," in my head, I was thinking: "....is the fair trade bit of your sentence really relevant to what I need right now? I'm not here to learn about International Politics. Damn it, I just need a nice blue dress with matching blue jewellery for my female friend for Xmas!" Worst, she pulled out several dresses and jewellery pieces that weren't even blue. I specifically asked for blue, young lady. Thus any women's clothing store where I am not being listened to, and pieces are pulled out in such a haphazard manner and not really matching what I want, I knew it's gonna be a looooong day inside this shop. From the outside, this store is so unnoticeable because of it's black sign, but once you walk around inside, there are plenty of Indian "Bollywood-like" clothing and jewellery designs. Most of the customers here are....(yep, you guessed it) Australian women. Nevertheless, the second shop assistant did not abandon me and although she took a long time, she did not lead me astray! We finally found a nice blue dress for $40 and matching blue necklace = a very affordable winner. If you want to feel like a Bollywood Actress in Adelaide, this is the store to go to for conversion.

20/12/2011 Wanna know what turns me on like a fully charged…read morebattery? I'll start by saying that a business called "Whistles" is going to receive 5-stars simply because of the fact that I am a testosterone-filled male. But good heavens, this small shop racks up the sexiest dresses that are priced from $389 (for an amazing blue dress) to over $1000 for the most expensive black dress at the front (whattup beautiful girl....how you doin'?) ... shall I go on? There is usually one left for the best grabs...but if you are lucky enough to find it you'll be the envy of all customers for those precious, precious dresses (more than couple will ask you, "Where did you get that fine dress of yours that you're wearing?! Geez!"). Basically, apart from Rundle Street, Regent Arcade is another place full of "simply the best, better than all the rest!" fashion. Plus, the -sophisticated speaking staff are helpful, attentive and will not snob you off, topping off one of the best days I've ever had, largely thanks to the many beautiful Adelaide women I have seen previously today. So. So Sexy. Yes.

Whistles is an adorable little fashion boutique store in Regent Arcade. With some unique dresses…read moreand tops available for those with an interesting taste in fashion, along with beautiful jewellery and gorgeous shoes, the price of this store is not too much more than any other boutique store. To find something different than what you would find at other fashion stores down the mall, it is definitely worth having a look at Whistles to see if there is anything that tickles your fancy.

If you aren't interested in female fashion in any way, please look away now: this review is going…read moreto get super girlie/ style geeky. As much as I love cute fashion (hint: it's a lot), I am also a lazy, lazy person and love shopping for fashion whilst in my pj's in bed even more. The inevitable result is that I actually physically visit fewer and fewer boutiques and stores in real life. The Birdcage is one of the few boutiques I will actually get out of bed for. And here's why (oooh, I feel a list coming on...) 1. It's around the corner from where I live. So while I *do* have to change out my pyjamas, I don't have to put in too much effort to get there. 2. The act of browsing there is enjoyable. The smallish space has personality, with vintage trinkets and boudoir styling to offset the racks and racks of fashion, as well as spacious change rooms. The visual merchandising works really well - they even organise product by hue which I really dig. 3. The sale rack is ever present out the front. What girl doesn't love a bargain? 4. The prices. Falling somewhere in between fast fashion prices and higher end boutiques, you can easily walk in with $50 and walk out with a gorgeous little summer top, or spend $450 on a splurge piece. I'd say median prices are around the $150 mark and the quality in my experience has been really good (but of course that will depend on label). 5. The labels. It's a well curated selection of both local and national labels, from SA locals to Australoid bigwigs, it's an aesthetically cohesive range that fits somewhere between out and out girlie and on trend. Cameo, Finders Keepers, Keepsake are all stocked here, to name a few. Lots of whimsy going on with short skater skirts and shades that gently meander from cream to pale blue, with the occasional party piece thrown in. 6. Lover. This cult Aussie label is A BIG DEAL to stock. While Lover pieces stocked at the Birdcage are few and far between, it is one of the only places in Adelaide (I think Whistles also stock select pieces but I could be wrong...) to nab yourself a piece or simply ogle it in real life. As a HUGE Lover fan this is a massive selling point for me.

Birdcage has been one of my go-to places to shop for a while now. It's more affordable than Sooki,…read moreand has a broader range than Kitschy. The staff at Birdcage are really friendly, despite being oh-so-purdy and always impeccably dressed. They also don't mind having a bit of a chat and take the time to guide you through new stock, which I always appreciate - I'm a big shopper! If I don't have time to stop by and actually browse, I just check out the sales rack out the front - how handy is it to have a sales rack just sitting there. Sometimes I just want to discreetly carry it away with me as I walk past...

This store sells some amazingly cheap casual dresses. There are two racks out the front with ankle…read morelength dresses for $13. That sucked me in. The rest of the store is mostly formal dresses and gowns, which are all decently priced, but nothing like as cheap as the casual clothing. The dresses range from $100-$200, and there are some really original styles in here that I haven't seen anywhere else. I love looking at evening gowns, so I had a ball going through this small yet jam-packed shop. Further to the pack is a gorgeous range of children's bridal wear. There are dresses for flower girls, pale pink and while affairs with full skirts of tulle, as well as little suits and vests for the page boys - so very cute! The $5 dollar rack at the very back has a random mixture of items - a pair of shiny blue basketball shorts? Just one pair. Very out of place. The rest of the rack holds women's tops and skirts and some shorter dresses. For $5 I was tempted by several things, even though none of it was my taste. I will keep this place in mind if ever I need another formal gown! Or need to dress up some children for a wedding...or for any reason at all.

This store is an explosion of disposable fashion. It is so full of clothing there's little room for…read morepeople. It's clothing style is mostly casual and party dresses, with a few more formal dresses. It's pretty much all dresses, with some tops and skirts being devoured by the masses of cheap dresses. CHEAP. So very cheap. I think it is aimed at a younger market of girls - teenage - who buy something, wear it once, then come out to buy something new. It's actually a feasible thing to do when each dress costs $10. There's some good stuff hiding in here though. Some of the styles are quite original, if you like patterns and lots of colour (which I conveniently do!) You'll have to be patient though - it takes effort to haul your way through the tightly packed racks, especially if you want something above a size ten (again, my suspicions about all the teenagers they're marketing at who are mostly a size 6.)

NK Fashions is a hit and miss store. You might be lucky to walk into the store and find a dress…read morethat you like and find it in your size and walk out happy. It's happened to me twice. A beautiful black dress for only $30. I couldn't ask for much more. Unfortunately it's not always like that. The store is incredibly small. More than one person in the store and it gets crowded! No joke, it's insane! It's also really hard to look for clothing items. Everything is on a couple of racks and really close together. You have to search through everything until you can find something. Considering how small the store is it's very well stocked. It's just too much of a hassle to shop there. They also only tend to keep sizes 6-8. If you're lucky you will find a bigger size, but it's pretty rare.

Koko Design sells female fashion, with the main focus being on dresses. They come in every length…read moreand colour, from more glamourous and shiny party dresses to decent, everyday, casual wear. Most things are sold in one size only so you'll at least be able to own something unique, which can be a bit hard sometimes when you go shopping in Rundle Mall. They have a nice - fairly small though - selection and something for almost every taste I'd say, at reasonable prices. Sometimes they also have a sales rack out at the front. Worth having a browse.

I was first drawn to this shop because of the eight manequines in the window and its brightness…read more They were all dressed in cute skirts and dresses (very girly). I walked in and soon realised that most items were one-off pieces, even better I thought! There were cute, pretty earrings and other accessories which caught my eye. Looking around at the price tags shorts and skirts were around $40-$60 (not too bad), and dresses were around $100. The clothing sold here is for young women who like bright, dressy-casual pieces. If you are looking for a warm welcome and some assistance, you might struggle; the shop assistant looked at me twice and didn't smile or say hello. The shop could also use some music to add a bit of atmosphere. Although I have given this shop a 4/5, I would give the service about a 2/5.

I had quite a different experience to Jessica in relation to customer service. I found that the…read moreyoung shop assistant was very friendly, she immediately greeted me when I walked in and asked me after an appropriate amount of time if I needed any help. The shop window looks fairly nice and the overall of the store itself makes you think they sell cute but decent dresses, skirts and shirts. This is only partly true because a lot of the items are actually quite extravagant and very colourful. I didn't really find anything in there that stood out but saw a few nice dresses. Most clothes come in one size only and you'll find a lot of going-out dresses, not much that is very daytime-oriented or casual. Good for a browse though, and with most items ranging from $20-$100 it's reasonably priced.

This is a cute little shop which stock's young women's clothing such as dresses, tops, accessories…read moreand other girly things. The selection is good, but I have never bought anything from here, although I'm sure I'd find something if I needed a new dress. Lit & Iris is a bit hidden, so if you haven't already I'd recommend coming in and having a look if you're interested in something different.

Finding this place was a mere coincidence after buying something from the gift shop next door…read more However, with just one look in the window I dragged my boyfriend in there to gawp at the pretty dresses. The store is small but there were a number of girls browsing around. They have some beautiful cocktail and casual dresses at reasonable prices (around $50, $60). They also had a collection of all types of accessories including bags, wallets, hats and jewellery. I also recognised a couple of clothing items I have seen in other boutiques down The Parade or O'Connell St which were a good $10, $20 cheaper. As my wallet has been completely wiped out from the Christmas rush I couldn't buy anything, but will be back to fill my closet for weekends, evenings and work.