Cee Vee's Liquor and Deli is a place I really wanted to like. It's been around for at least 3…read moredecades and I had never been inside until the other week when my brother was getting a haircut at "Gentlemen's". I had some free time and decided to finally pop in for a visit. But first, a little history. Once upon a time, Cee Vee's used to be called "Couch Potato Video Store". That's right, it's a mom-and-pop video store back in the days of The Warehouse and Blockbuster. Ya'll remember VHS and DVDs, right? Just as Redbox and Netflix became a nationwide sensation, such local stores began to decline. The owners of this shop must have seen the writing on the wall, as their signage began to change around the mid to late 90's. They branched out to become a liquor store and a deli, eventually phasing out the video store entirely and solely to the convenience store route. In 2005, a tragedy occurred where the store owner and a young clerk were gunned down in a robbery. It rocked the local community, as the two were very well-known and popular. The store since has new owners, but the specter of this remains. Cee Vee is located on Palm Ave., in the same plaza as Jenny's Diner, I Love Sushi, Ramenkoko, and The Green Frog. The plaza itself has quite a few food places that came into being long after Cee Vee's was there. The problem with the plaza itself is that more "unsavory" types tend to hang out at night. Sometimes homeless, sometimes spill-over partiers from The Green Frog. So visiting the spot at night is a tad dicey. So now for my visit itself. The inside is actually quite big for a Liquor Store, and their selection of goods is better than I'd expect. Their soda selection was surprisingly impressive and they even had some hard-to-find Japanese Selections like Ramune. The outside signage mentioned Craft Beer; so of course I was intrigued. At first, their beer selection seemed fairly basic, but then I found their "Beer Cave" against the far wall, and decided to peruse their selection. Sooooo.... yea.. Their "Beer Cave" turned out to be a large walk-in cooler with shelves of beer. I was a little confused, though, as none of their "Craft Beers" were any I had ever heard of or were familiar with. And there were NO local Craft Beers at all. No Hangar 24, no Ritual, and not even anything from Stone. This was puzzling. I finally found a couple of selections I was somewhat familiar with and checked out their offerings when I noticed something peculiar....they were all past their expiration dates. One was even 6 months past its date. Needless to say, this was concerning. A quick look on Yelp revealed many others reporting the same thing. That made me remember something. I noticed that the temperature inside the Beer Cave was *very* cold; almost uncomfortably so! What i suspect is going on is the owners aren't on the ball enough to rotate out/change their inventory and are trying to keep what they have colder in an attempt to keep it "fresher" longer since it doesn't seem to be selling well. Either that, or nobody's buying these off-brand craft beers and they are trying to extend the shelf-life of their inventory hoping it will sell. Either way, it seems rather shady. This place really has a lot of potential, and one of the owners I talked to seemed really proud of their Beer Cave. But I really think it needs some work. They need to feature quality offerings from local places and beyond that people have heard of, and they really need to rotate out their expired inventory before they get sued. If much of their beer selection is expired then it makes me wonder if they let the dates on their food and soda selection lapse too. If you're visiting here, keep an eye out and if you see this going on, try to have a polite conversation with the manager or owner about this. If they are open to feedback, then this place could really rise up and become great. Otherwise, they will continue to remain at 2 stars. Food for thought! And not expired food either! Final Note - I don't really see it as a "Deli", despite the name. I didn't see any deli located inside. Maybe a vestige of one of its previous incarnations.

My absolute favorite place to go to. Everyone there is always so nice and they always have what I'm…read morelooking for. Brandon especially he has gone above and beyond for me on multiple occasions. This store is and always will be my go to.

Julio is one of the coolest people you can ever run into. Not to mention I don't even have to say…read morewhat I want. He has everything waiting for me on the counter when he sees me walk in the store!

Your average liquor market/store. Employees are friendly and…read morehelpful. The prices are a little high, but to be expected Because it's a liquor market/store.

As someone visiting from the East Coast, I had been searching high and low for a particular…read more"unicorn" tequila that seemed impossible to find. Not only did BevMo have it - ONE BOTTLE AT THAT, but the experience was made exceptional by the store manager! He was incredibly knowledgeable, insightful, and genuinely engaging throughout the process. It was clear that he knows his products inside and out, and his enthusiasm made the hunt even more enjoyable. In a world where great customer service can be hard to find, he stands out as a true asset to the company. Thanks to his expertise and willingness to help, I was able to purchase a bottle I honestly wasn't sure I'd ever find. If you're looking for a store with outstanding service and a team that truly cares about helping customers, I highly recommend this BevMo location.

I needed help planning a wedding. After calling multiple stores, I came across BevMo! I called…read moreasking if they provided any help in planning and all I knew was that I wanted wine, beer, and some cocktails. I spoke with Hector, he immediately set my fiance and I up for a private tasting, we were able to try some reds, white and even champagne. During the tasting/consultation, we went over all the detail we didnt think about. Ex. Delivery, Champagne toast, cocktails options, mixers, garnishes, kegs, the quantity we needed for our guests. I told Hector that I didnt live nearby and I would have trouble coming in to pay for my order. The team was able to create an invoice with a payment link to my email. It was a huge weight off my shoulders not having to worry about this part of the wedding and everything on my order was delivered on time for my big day.

This is one cool old school sign and that got my attention to pull over. I purchased our office…read morepool Lottery tickets here. They have a good selection of beers which I purchased an IPA, Buzz Ball, and some chips. Prices on everything has sure gone up because those three items cost twelve bucks.

Excellent service The vive is good as soon as you walk in…read more Both cashiers have positive attitude

IPA selection is strong They need 61 one more letters for a…read morepost They need 61 one more letters for a post

Been shopping there for years, all the men who work there are very courtesy and well manner als0…read morevery, very respectful thank you guys for your services. Roy big boss shot caller Danny also thoughtful of mama Val and Nala my service dog. Also David who's pretty good with his job. Then there's Junior who I met first keep being the young man that you are God bless you all stay safe.

Good liquor store. It has all the liquor store essentials. Junk food, lotto, alcohol, smokes and…read moreeverything you expect to find in a liquor store.

Very unprofessional the white lady behind the called me a beaner wet back to go back to my country…read moreall because I ask for my receipt I called to talk to owner or manager he on vacation.

Clean place ! Service was awesome !…read more And they have a huge variety of drinks and snack.

These reviews are actually insane. They definitely don't deserve a 2 star rating. Every time I come…read moreto this liquor store I'm greeted, and whoever is at checkout is nice. They have a big selection of liquor as well. Always clean and well stocked.

Ambience: You walk in and the place is a small market with "The Green Shack" nestled inside. Looks…read morelike there are 4 businesses in one location. Definitely a hole in the wall! But, aren't these the best places for some food? The menu can be a bit overwhelming if you're new. There are a lot of options. But, to an adept foodie you quickly find what you've been craving. I ordered 3 sandwiches: The Joker & The Thief: -the pastrami is cooked in their Joker sauce. I had it on a toasted French roll. Added mayo with some pickles! I also opted for "The Thief" which is added cubed BBQ Brisket for +2$ dollars! I smacked that thing down in the car so quick. What I mean to say is, I took the first bite and all the flavors came together perfectly. I could not put the sandwich down. I ate the sandwich so fast I may have lost a little oxygen to the brain as I inhaled the sandwich. Now, I'm contemplating how I can come back to order another sandwich one I live 5hrs away. I still have 2 more sandwiches for the ride home. One is the Green Shack sandwich (Turkey, Avo, & Bacon) and a chopped sandwich Don't judge me.... Yeah I'm an under cover BIG BACK. Anyways - This is a must try if you're in the area. I came in on a Friday and there was a wait. But it was definitely worth it. As I walked out I found $15 on the sidewalk. Keep your head on swivel there is a lot going on in the neighborhood. I give the place 5 Stars well deserved. "I'll be back!" - Terminator Voice

Ordered online. Food is excellent fries are super delicious and elote is spot on with taste…read more Service is fast and easy when you go in and it's a busy store a little loud because the front counter is busy.

Owners are super courteous!! Our family had driven from the Bay Area and got in pretty late to our…read morecheck in at the Doubletree hotel. This one is pretty close to the hotel and we arrived just before closing and they welcomed us in to get our necessities. It was literally minutes before they closed and they were so accommodating. We were extremely grateful.

I love the selection and prices of the liquor here!! It is in a sketchy area and the parking lot is…read morevery rugged, but the staff are very friendly! It's hard to find liquor in the area, so definitely recommend! The beer selection is not that great if your looking for smaller brewing companies, but they have all the major brands of beer! I will be back!!

This is the best smoke shop in Highland! I get a free…read morelighter with my purchase of a carton of cigarettes. The prior owners were fantastic! The new owners are too! I am a regular customer as I live up the hill from the shop. Just don't raise the prices anymore, please!

Customer service needs improvement. The lady that is usually there is not friendly & often is rude.read more