In general German owned grocery store Hofer has it strong and weak sides.
The prices are v-e-r-y good fx. for getting essentials like eggs which are definately cheaper than at Interspar. Another item I got there and am probably the most happy with is my Austrian Sim card and phone number. The pre paid cards they offer from HOT come at a good price and credit balance can be purchased both online and via Internet banking. Usually the staff is helpful and super quick as well.
Hofer's Achilles heel is the variety of groceries which could be better especially at this particular one which is quite small and I couldn't find basic stuff like strawberries and bananas. Some items were only available in large packages so a stopover at another store to find some leftover things from the shopping list was a must in my case. Another thing is that you can only get a trolley for a 1 Euro coin deposit which personally I'd rather skip but ofcourse it depends on who you ask. read more