Lousy attitude. My son tries to return an unopened, still-in-box inflatable, with receipt. Store…read morerefused. Yes, sign says no returns, but unopened? Don't shop here.

I have a hard time believing the other reviews. Perhaps that is someone local that has an axe to…read moregrind because our experience was 100% the opposite. Super polite staff welcoming us with a smile upon entry. I had five children with me and they were super patient and accommodating. Very helpful to my fishing naïveté as well as we selected poles and other items. Happy to purchase from them and happy to return when we visit Eagle River again!

Indeed under new ownership! Small but charming store with very helpful attentive staff…read more Has everything the serious fisher could need. Not sure why the previous owner inspired such low ratings but I saw only good things here!

Under new ownership! You'll struggle to find a better selection anywhere in the northwoods. Custom…read morecolors, high end tackle, they have it all! The new owner and family were extremely friendly and helpful when I stopped in. Glad I did! Guides choice will be back to the top of the list when I'm looking for bait in ER

You get what you pay for. If you want your reel in like new condition or better from skilled…read moreindividuals who take pride in their work, service, and dedication look no further than Mat Hegy and his team. Was called about one of my reels that may cost a bit more to repair and took the time to listen and consult next steps. Everything from the shipping, bubble wrap packing door to door. There is a reason they repair nearly all reels, makes, and models from most eras nationally and worldwide.

Had (4) bait casting reels reconditioned, they feel better than new! Definitely recommend Mat's…read moreReel Repair.

Had a great experience here. We rented 9 snowmobiles for a bachelor party and they were awesome!…read more The sleds were in great condition and very new. All of them had less than 4,000 miles on them. A couple only had 300 miles. They had plenty of gear to purchase in their shop for very reasonable prices. Things were a little disorganized but everything was fine. There are awesome trails in this area! Make sure to get the two stroke---they're so much more powerful than the comparable 4 stroke.

Experience was they had horrible customer service and then when I asked about a axel hood and cv…read moreboot told me I should just order it my self

Everything you need here and so helpful and friendly too! On your way into town, easy drive in and…read moreout.

Tldr: great time, go back there early spring for longer tube trip…read more I can't say enough about how great of an experience we had doing the lazy river ride down from here. The staff is amazingly accommodating and make you feel right at home. My small group of 3 had an appointment, and a longer than expected breakfast. The staff was super friendly and very easy going. The trip is an easy 2+ hour and my only though is it could be longer. The place seems to be located somewhere in the middle of the path. So it is not the type where you start off, or end up by where you are tubing, you get driven and then picked up. They have a pro shop which has basics things that you may have forgotten if it is an impromptu tube trip. We lucked out on a party cloudy Saturday with80 degrees. They also have canoeing and even paddle board yoga. The tubes have a little head rest which is nice when laying belly up. The tubes also have connectors so they can tie up nice and easily. They have 2 can holders for your beverages. As with all river trips, no glass. I would also suggest pony up for the extra cooler tube it really rounds out the experience.

Go. Go. Go. Book it! Great site with a caring staff that loves to have fun. Owners are engaged in…read morethe day to day operations.

SUPER SKETCHY! DO NOT RENT FROM! Terrible experience. Called and notified us that they would drop a…read moreday off the reserved 3-day rental due to poor weather conditions. Both parties agree to reconnect the next day to review a possible 2-day rental if weather conditions improved. He then calls the next day to ask why we didnt pick up the rental the prior day (that they cancelled), went back against his word said he would be billing for all 3 days as it was our fault for not picking up the rentals AND his "system" would not allow him to refund or change any reservations. We fully canceled the rental due to poor and shady business practices and rented somewhere else (Go to Tracksides instead). Boat Sport calls back 45 minutes later now wanting to negotiate "a new deal" and would now (again) honor a 2-day rental and not charge for Friday but we had already gone with another rental place. Next day places a charge against the credit card for thousands of dollars for a 3-day rental and full deposits. Called and they would not discuss details. Talked over us and stated everything was documented, it was their policy and he was entitled to all the money even though no services were rendered. Kept changing his story - flip flopping and didn't keep his word. SUPER SKETCHY! DO NOT RENT FROM!

The workers in this shop need to keep their political views to themselves. They also need to stop…read moretalking when someone indicates they don't appreciate the way a conversation is going. Being disrespectful is unacceptable. We used to get everything from there. From snacks to gas to boat parts. We will never set foot in the store or at the gas pumps again. We also will be spreading the word.