Just came on here to gush about Habit ..All my ladies there are so real and hilarious. The vibe is so sick. I've been seeing Amy since the Cane studio was open. And that experience was next level. You even got a complimentary tequila shot from a crystal decanter. There is nothing more beautiful than being able to laugh through a Brazilian. These are the only women I want touching my golden pyramid. I've never felt more fresh and confident. Halleluh. Bless. read more

BOOKED APPOINTMENT BUT NO ONE WAS THERE WHEN I SHOWED UP. I arrived for my appointment on time only to find that I could not find the code to enter. I checked my email multiple times and never received the email with the entry code for access. I called the business 3 times, messaged them through the appointment portal, and waited 30 minutes outside and no one responded or picked up the phone. Extremely frustrating as I drove 45 minutes to come to this appointment. I would NOT book with this business as they are negligent and unresponsive. They have no accountability - my appointment is noted as confirmed in the portal but no one was at the business when I arrived. Screenshots of my phone records attached along with time stamps. read more

Habit - Waxing Near Me - San Francisco, California

Briana is amazing! She is so knowledgeable and great about explaining every step of the process. Hands down, best waxing experience I've ever had. read more

Habit - Waxing Near Me - San Francisco, California

Carrie is the coolest lady ever! Her adorable place is beautiful and stylish! But most important - wow, she waxes so well!!!!!!! Search no more! read more

See all

Loved the decor of this place, apparently each room has a different theme? Today I was in the SHIPS room with Briana, my waxing technician. I had a brazillian and my underarms done, the whole experience went very well overall. Briana was engaged, professional, and really easy to talk to--our conversation made the time fly by. Every so often she'd check in about what was going to happen next or ask me to shift positions, which helped put me at ease because it really emphasized that she knew what she was doing. Definitely recommend, will be back! read more

Habit - Ships galore! - Waxing Near Me - San Francisco, California

A year later and I still love this place for easy to schedule appointments, clean and hygienic rooms, and quick and efficient service.

THE BEST! I have lived in many places around the world and have waxed in many of those places! But Carrie rocks!

I get my sugar wax with Briana Hodgin, she is simply the best. I hated waxing prior, she has made the process quick and pain-free! Very much appreciate how great she is read more

First-time getting anything done, and I chose a Brazilian sugaring. My friend recommended Eboni. She was great!! Professional, friendly, and chill. I was very at-ease. It felt like sticky putty. And before I knew it, she had finished. I highly recommend! read more

I was a regular client for the last year, plus. Spent over 1200.00 in services at Habit, and have always enjoyed my various service providers and sent them countless referrals as I am also in the beauty industry at a salon down the street. I had to accommodate a client who is going to be late for a service the same day I had a wax scheduled with Amy. As soon as I found out about this conflict I called habit immediately to push back or move the service, 10 hours prior to said appointment. Ebony answered and handled the situation, mentioning that they ask for a 12 hour notice, but saying nothing about any sort of charge that would be applied to my card. I was gracious for the flexibility and went about my work day. 3 hours later I have a charge on my card for 85.00 and a future appointment has been marked as a no show, which is of course false and impossible. When I called back for clarification Ebony answered again, told me she couldn't resolve it and that neither my service provider or the business owner was able to talk to me, and proceeded to hang up on me mid sentence when I was asking her why she never mentioned I would be charged. As someone in customer service myself I would never hang up on my own client and definitely not on someone else's, and I always always communicate when any sort of cancellation policy will be enforced prior to running a charge. I have never cancelled or rebooked a service here before, and come every 3-4 weeks on the dot. I have tried to contact Carrie the owner and Amy my service provider both via email and calls and no one is getting back to me so maybe this will help deliver the message and help anyone reading this avoid getting faulty charges and "no shows" marked for appointments that haven't happened yet. Plenty of other waxing and sugaring options in the neighborhood who will treat you so much better. read more

Carrie Maxwell is one of the raddest humans I've had the pleasure of meeting. Everyone that works at Habit is incredibly friendly. The rooms are not only impeccable when it comes to cleanliness and organization, but the decor is to die for. I want Carrie to be my interior designer on my next home. I appreciated that Carrie started our service with a mini consultation as I was a first time client. We talked about the services I had during my appointment and she recommended that we try a new service on my next visit. read more

So I have only ever had Briana and Carrie for services and they are both amazing. The both have really awesome personalities and are fun to talk to. I feel like I made some new friends while getting waxed lol! Briana I always go to to get a Brazilian and she is awesome and does a thorough job. I went to Carrie for the first time to get my brows done and she was fantastic. What I enjoyed was that she asked me how I like to have my brows look and made sure I was happy afterwards. When I was concerned that they were to thin, we did a light tint and it made all the difference in the world. Plus, the tint wasn't super dark that I looked like Groucho marks. It was pretty much the exact color I normally use to fill in my brows. And I absolutely love the shape. It was exactly what I wanted but wasn't able to articulate. Nothing better than great conversation and leaving looking fabulous and confidant !! read more

I never thought I'd say this but I actually get EXCITED to come here. When you find your way through the hidden red door and up the stairs, you're immediately greeted with a heaping glass of red or white wine. The aesthetic of Habit is so charming, cozy, and welcoming, you almost forget where you are. I've been seeing Gray Ann since coming here and absolutely adore her! She is such a gem to talk to, and I'm always out in under 30 minutes. So happy I found Habit. read more

I came to Habit for a Brazilian and brow; my experience was soso. I personally find sugaring to be weird, on certain areas it is less painful and more painful on others. This spa has a preference for sugaring which is not my thing, it also tends to cause more ingrowns, although that may be just me. Others have commented they like that you are offered a drink when you arrive but drinking before waxing actually makes it more painful. No biggie because I didn't accept the drink, but I could smell alcohol on my estheticians breath which bothered me. She made my eyebrows way too thin, a less natural look than I go for. Overall the wax was just OK. If someone asked, I would say if you like sugaring go here for a wax but go somewhere else for brows. All in all not for me and I won't be back. read more

I am ashamed to be writing this review so late. The truth is that I have thought about it every day since I had my first experience at Habit. There is no hyperbole when I say that I think about Habit on a daily basis. Every To-Do list has "write review for Nycole" at the top. So let me break it down quick. I'm going to probably get weird/ too personal/ and creepy so avert your eyes if you're not prepared because... FINALLY IT'S HAPPENING. Partially because I have an appointment there in 3 hours and 9 minutes...but mainly because HABIT IS THE SHIT. Let me get more specific-NYCOLE is the shit. She is the only person I can credibly vouch for but I'm sure others are just as magical. I'm serious-I said magical. She is magical. I never in a billion years thought getting follicles ripped from my snooze could be a rainbow making, unicorn riding experience...but it happened. Nycole is the most fantastic person I've ever had near my lady regions. Sorry boyfriend. I've never had anyone take so much care and responsibility for making sure I left 1,010% happy. She knows EXACTLY what she is doing. You don't want anyone who is clueless down in your business because that's just dangerous! People pull all sorts of hairy shenanigans (excuse the pun) when they're just trying to get the job done. It's not uncommon for patience, cleanliness, and precision to go out the window when someone wants to move on to the next client. Not with Nycole--she spent so much time and care into making me feel comfortable and secure. She answered all my stupid questions and tried to solve all of my super sexy problems. She paid attention to detail and even wrote down key "points" for me to remember after I left. THEN!!!! This freaking fantastic person, took the time to send me an E-Card reminding me about the points again because she probably sensed I listened to zero of them. It was sensational. My mother doesn't even send me E-Cards. I don't know if my enthusiasm is clear enough in this review but if the message is getting muddled, let me summarize: GO TO HABIT AND BOOK NYCOLE AND ENJOY BEING WAXED. You deserve it. I'm actually excited about getting to go there in a few hours. The countdown begins. 2 hours and 53 minutes until I'm in the clouds on a unicorn prancing around with a lady part wax job fit for a goddess. read more

Habit - Zip it ;) - Waxing Near Me - San Francisco, California

Carrie is awesome. Made me feel very comfortable the first time I went to her, gets the job done quickly and as pain free as one possibly can. She's also just a cool person to chat with, I've found my new wax place. She's very conscious of COVID and takes every measure to ensure she and I stay safe (wears a mask the whole time, temperature taken at the door, hand sanitizer before I can enter, meticulously cleans after each visit, etc.) read more

Can not believe how good this place was. The dark and almost hidden entrance is a great contrast to the warm welcome you'll receive inside. I did get a little confused when I'd entered into the waiting room, 'is there somewhere to check-in?' I asked another customer. She was quick to assure me that someone would come soon, even going further to help me find someone if I had needed. (I was a little early, so I waited.) The people I met there were so positive and upbeat, I got the sense that they really love coming here, for the various services. Everyone I saw, left with a skip in their step. (In fact, I did too!) My therapist Carrie was running late. I had only booked my appointment 15 minutes beforehand, she hadn't been able to see my booking due to being with another customer. When I met her, she gave me such a generously warm and apologetic greeting, despite it not being her fault. She even insisted on lowering the price for me and refused to let me over-tip. The wax itself (full Brazilian) was executed in record time, only 15 minutes! Despite the speed it was pretty thorough and relatively comfortable. The conversation throughout was a very pleasant distraction. The most important things to me during such a treatment is to feel comfortable and clean. I had no issues in either department. The bathroom has everything you need to get ready, the studio itself was surprisingly clean despite the lush decor, leaving only perhaps the waiting room as being a little dusty. I would not hesitate to return to Habit, especially for an appointment with Carrie. It was a fantastic waxing experience, thank you so much. read more

Clean, friendly staff, and good place for wax. You feel very comfortable here and they do a good and thorough job. read more

I booked an appointment for a Brazilian with Briana at Habit. Let me begin by saying that she's an excellent waxer! Briana was very professional, she made sure I was feeling comfortable and kept a fun light conversation going (which I appreciated as it was a great distraction from the Brazilian). She was very through and had me in and out of the salon in 30 minutes. I will definitely be coming back for a Brazilian and plan on booking an eyebrow wax as well! read more

I have been going to Eboni for my bikini sugaring for over a year now, she was at CANE sugar and now I followed her to Habit. She's truly amazing at her job and I am always happy with my results. She makes you feel so comfortable and I just love her energy. read more

Believe the hype. This place is incredible. Kind people. Great location. CLEAN, and super cool decorations inside. The waxing is done with care.... and honestly, it was the least painful Brazilian I've ever had. It is rare to find a place that will switch and adjust which wax is used based on the location, hair type, skin, growth direction etc. Normally, it is just "you chose xxxx, so that's what you get". Here, they adjust the 'formula' to give you the best results with the least amount of pain. Don't hesitate. This is a great place. read more

I haven't lived in SF for almost 9 years, and the last time I was at Habit was probably 7 years ago, but I can honestly say that every sugaring experience I've had since then had not come close to anything that Carrie, Amanda or Bronwyn have done. They are legit pros at sugaring, not to mention the type of women you want to be forever friends with. If you had a bad experience somewhere else and are hesitant to try again, come here. If you are brand new to having hair ripped off your body, come here. If you just want to have a glass of wine and hang out with stellar women who do good work and are fun, come here. Seriously miss them xoxo read more

Bronwyn is awesome. Painless waxing after months of neglecting my self care. She used a mix of waxes based on my hair type and the growth. Thankfully I don't have that much hair but what I do have can be hard to remove at the root and I need it done properly to prevent ingrowns. Bronwyn was great. I can feel that she really removed all the hair at the roots! I'll update in a month or so with growth and seeing her but she is now my regular go-to. I'm also looking forward to booking nails, massages, facials and waxing at the same place since they have 3-4 different people running their own businesses specializing in different treatments! Woohoo! read more

I have been coming here for years, the best waxing place I have ever been to, always clean, calm, and everyone does an excellent job. I have been going to Carrie for years and she is amazing and has a real gift, but entire team will also does a great job. I highly recommend Habit if in the Bay Area, it's the only place I will go to. read more

One of the best waxes I've had (in 25 years!) super clean, not painful at all (tweezing usually is a non-starter for me), and really nice.

I have followed my girl Brianna here and I couldn't be happier! I trust Brianna explicitly with my brows. She has also just transitioned me from waxing to sugaring. She always does a very thorough job. I have also seen Carrie for sugaring and she is amazing as well! Beautiful ambiance and always a great experience with the best in the business! read more

I was born with a Frida Kahlo unibrow, so it is imperative that I get it waxed on a regular basis. Thanks to Daily Candy SF, I found Carrie, the best waxist in San Francisco! Carrie is great because she provides sound guy advice while shaping your brows. She also puts pressure on your skin after every rip and pull, which helps to minimize the pain. If you don't have a high threshold for pain, she will offer you wine so you can booze it up before your waxing. I always leave Habit with two (not one!) perfect-looking brows! I miss you Carrie! I'll make sure to book an appointment with you the next time I'm up north! read more

Ok, so I feel like the high school outcast who is raggin on the prom queen but here goes. This is not for the faint of heart... Some things I noticed about Carrie over several visits: - She is averse to touching you and makes you pull your own skin apart when waxing. Can't she just wear gloves? If you're paying $60 for 10 minutes of pain, you think she'd do all the work. And I am the kind of person who showers before a wax! - There was bleeding. Is that normal? Shouldn't three different kinds of fancy wax prevent that? - I had to wait 10-20 minutes on 3 of 4 appointments. - The last time I came she spent 5 minutes on me, and I didn't realize until I got home that she was skimpy and missed the sides down below on my bikini wax. I saw Amanda once and she was good, and more friendly then Carrie, but still painful. She charged me extra for what turned out to be a "modified bikini" where some places would have just charged me for a bikini for the same amount of hair off. That was fine, just unexpected. Pros: You can book online. Carrie and Amanda are decent at what they do. That place waxes all of the Marina so you can expect it to be a crowd favorite. Cons: They are not the best. I don't find Carrie to be that friendly or that comforting or that careful. Amanda, I would have to try again to make a fair judgement. I think my friends still see her so that's a good sign. Maybe I am still mourning over my old aesthetician who moved away, but that's my 2 cents... read more

After my first visit to Habit, I had to ask myself, "why didn't I do this sooner?" I red many reviews on Yelp before booking my appointment and the reviews were very informative and accurate so thank you, ladies! I loved the fact that I could book an appointment online. It's instant, you know when and with whom. Once I got there, strangely enough, I too had trouble finding the door. I don't know why, the street number is written right above it, but it was as if the place was shrouded in Harry Potter's invisibility cloak. Or that I was just a bit nervous, it being my first time and all. The room I was shown to was super cozy and comfortable, I almost forgot what I was there for while I was waiting for Nycole. The best part for my first visit was the consultation. Nycole very patiently, professionally, and cheerfully answered all my questions and discussed various aesthetic and style options which I found super helpful. I got sugaring and was glad for it, it was not nearly as painful as I had feared and my skin looks and feels great. I haven't tried other places so I cannot compare, but honestly I cannot think of any reason to now, now that I have developed a Habit. read more

Habit is very highly recommended. I have been getting my legs waxed for a decade and the quality of the products and training of the staff are exceptional. Gray Ann is my go-to and having been blessed with South Asian follicle genes, I can say that she gets it. This place does not double dip (new wooden stick for each application), uses a special wax for the bikini area (the thin blue wax vs. honey base wax for the legs). All instruments used are clearly sanitized (with that toaster oven heat contraption that beauty places have), they offer complimentary beverages and is overall a clean, yet comfortable experience. I will not go anywhere else after discovering this place including Stript, European Wax Center, etc. read more

I'm not one to write a Yelp review. Ain't nobody got time for that! Unless you have the worst experience ever. And I indeed had the worst experience ever. What can I say... the owner Carrie and I had a long argument over e-mail when it could've been solved over the phone, which would've taken 5 minutes. Instead of trying to calm me down when I freak out over a problem I had, she acts as if she's better off without me anyway and responds in a way that stressed me out further. I've never had an argument with anyone the way I did with her. She's crazy! I can't support a business with an owner who can't handle problems with her business well. No business is perfect, I get it, but you need to deal with these problems. You change to make people happy. Clearly, some people just aren't fit to handle customer issues though. She needs to go back to Customer Service 101. I know plenty of salons who don't have a receptionist, but they'll still personally call back customers throughout the day, between, in between, and after sessions to deal with issues before they get out of hand. Aside from that, my right eyebrow is still butchered from my last visit there anyway so I'm definitely okay with not returning. If you don't mind possibly dealing with a Soup Nazi type environment for waxing (that may be hit or miss depending on who you get), then I would pass on this. If you want a salon that genuinely cares, then run away and go elsewhere! read more

Sometimes I can't rely on Yelp for a good service place. If there are too many good reviews, I can't just choose one, so I prefer the recommendations of personal friends. So I asked my Facebook friends for suggestions on good Brazilian places in the Marina, and a couple of them recommended Habit. Then a few other friends told me I should try sugaring instead. I was skeptical, but I made the appointment anyway for a sugaring Brazilian session. Sara was my girl, and I have to say that, as someone with zero pain tolerance, I actually didn't mind sugaring quite as much as my usual wax Brazilians. Compared to the hot hard wax, sugaring is much gentler on the skin, and due to the direction in which the hair is pulled, it actually doesn't hurt as much. Now that I've seen the sugaring light, I'm NEVER going back to waxing. I even pre-booked my next appointment, and that's NEVER happened in my life (usually I try to stay away from waxing for as long as possible because I can still remember the pain). Love Habit and love Sara! read more

Ahoy, matey! A friend in Seattle raved about sugaring. I combed through Yelp and decided on Habit. I booked my appointment online and decided on Amanda, based on my time availability and what Yelpers had to say. If you are booking online, you will be asked to enter your card information. But don't worry, they will not charge. Unless perhaps you cancel without notification? A few days prior to my appointment, I received a friendly email reminder about my scheduled appointment. You will also be emailed the door code to enter Habit. So here I am with a light breakfast in my tummy with two ibuprofens in my system. I traveled BART and Muni for one hour to get here. Bring it. I enter the door code into the padlock, walk upstairs. Dead silence. Is anyone here? I poke my head through one open door and in the next open door, I see a cute blonde. Her name is Amanda...and she will be ripping my pubic hair out at 10am on a Saturday. She walks me into a nautical-themed room. The decor is breathtaking with ships galore. And if you couldn't tell I enjoy nautical stuff, peep my helm tattoo. I undress and she gives me the 101 on sugaring. I am excited and terrified. My palms are clammy. Amanda is friendly and chatty but not overly so. If you make any noise to indicate a more painful hair removal spot, she always asks if you're okay. Although I asked for sugaring, she does use a mix of hard and strip wax, depending on area and hair strength. I definitely appreciate that. After all is done, I want to give her a big hug. Gosh, would that be weird?! Amanda gave me a warm wet towel to wipe down any leftover wax (barely any) and a cloth with (I believe to be) coconut oil. All in all, a SUPER experience. I will have to return if I am back in San Francisco! read more

"Wax on, Wax off," but only at Habit. Since my move to SF I have been a slave to Yelp for its guidance on where to go for most everything. Suffice to say, my grooming has slacked. So I chose Habit from the Yelpers and had an appointment with Carrie. The entire experience was so delightful. Carrie was amazing, her groom room is crazy chic cool, and the waxing was almost a secondary element to our chatting and super hip atmosphere. When I left, it took all my good manners not to pull down my pants to unsuspecting bystanders and show them Carrie's amazing handy work. So instead, I called all my friends and let them know that this is the place to get a party in your pants. I definitely have an extra bounce in my step. read more

Coach Carrie! Team Hairless! I was going write that Carrie is the Mr Miyagi of waxing...Wax on, Wax off....calming, inspiring and amusing with every rip, tear and pull of your body hair...However she is much cooler than that! She's the hair removal coach that can transform you from beast to bare or saint to slut and make you laugh throughout the painful process. Teenwolf would have loved Carrie. read more

Habit was booked, so I strayed back to international orange, and remembered why habit is the best place in town for waxing: 1) the booze 2) Carrie and Amanda; if it didn't seem slightly pervy, I would totally ask them to go get cocktails and talk smack 3) Carrie says it's the special wax she uses (although it could just be the booze - ibuprofen combo I like to rock), but I swear it doesn't hurt as much as other places Go. Say hi for me. read more

I LOVE LOVE LOVE LOVE LOVE Amy. I've never had as an amazing sugaring job as with her. It's ALMOST painless...as close as it'll ever be to painless, I think. I mean, it's always going to hurt to get your woohoo de-shagged, but I mean, she does it in a way where you just don't freaking notice that she's all deshagging you. I also love how nice and friendly she is as she's taking care of the goods. She's a great conversationalist and even gave me a much needed pep talk and I'm really appreciative of it. If you've never been sugared, hell if you have ever been sugared to, you need to get your goods over to Amy and have her take care of you...she'll do a fabulous job! read more

Even tho' I have been a faithful regular here with Amanda for quite some time, I just wasn't sure I was ready to divulge this ..uhhh...side...of myself on Yelp. However, this is the best possible place one could ever get one's privates inspected in a Victorian parlor under fluorescent lamps while warm liquid wax is applied. The atmosphere is professional, artistic, and soothing. Amanda is superb at making people feel comfortable. She starts by offering a glass of water, wine, tea...and then directs you to the wipes (should you need them), a towel for privacy, and then lets you disrobe while you listen to swell tunes. Today she had some Cat Power playing. Perfect moody selection for a gray San Francisco kind of day. As stated by others, the wax is top-notch, the service is fast, detail-oriented, meticulous...Amanda keeps a conversation going and I have never once felt exposed, or uncomfortable.Every 6 or 7 weeks when I make that trip to Brazil, I look forward to our chats! If there were 10 stars available to give, I would happily hand them out for Amanda, and the environment itself. Absolutely the best anywhere! read more

I've been coming here since 2009...and still Habit is the best hard wax and sugar in town. I now see Grey Ann (who is def my spirit animal) who does a brilliant job...or maybe it's because she always has a cocktail waiting for me. :) She's extremely professional but also hilarious & down to earth. Her chillness and fun conversation always helps distract from any pain (although, I find it doesn't hurt) or awkwardness that might come along with a Brazilian. Habit uses high quality products, which helps so much in the pain department; there is none (or very little, I swear). Trust me, it's well worth the price tag. I've had both hard wax and sugaring from Grey Ann, she's the best. It's strange to say, but I totally look forward to my waxes! read more

Going to Habit is like sneaking into a friend's cooler older sister's bedroom and reading all her Flipside magazines while trying on the awesome boots she got from Shellys with the skull and crossbone buckles. Then she bursts in stinking of clove cigarettes and thrift store incense and tries to hit your friend with her backpack, but you both run out laughing and screaming. Except when running out of Habit, your junk is all smooth and soft. read more