Indy's premier media strategy group that specializes in online/social media platforms. Firebelly is behind the Web sites, brand recognition and online community growth of Indy staples like Yats, Mo's Irish Pub and the Indianapolis International Film Festival.
I know I sound like an informercial for these guys, but what they've done for some Indy institutions is really amazing. For example, the coverage they garnered for the film festival helped establish the obscure event. Gov. Mitch Daniels even declared the week of the festival "International Film Week" because of Firebelly engineered pr and the quirky, pan-Asian mascot they conjured to be its multiculti mascot.
The company's work with Yats is even more impressive. Take a look at their zany Web site, www.yatscajuncreole.com/, where Firebelly captures the restaurant's festive atmosphere and owner Joe Vuskovich's candidness. President Duncan Alney recently helped facilitate Steve Dolinsky's review of Yats during its expansion to Chicago. (James Beard award-winning Dolinsky's online alte- ego "The Hungry Hound" reviews food for an ABC affiliate, often with interactive features.) read more