Very colorful shop. Lots to choose from , wide variety of choices , high quality men and woman…read morerange . My favorite gorgeous blue polo shirt . Very friendly and helpful staff Maria Auckland:)

Very disappointed in the customer service in the Newmarket store. Sent an email to…read morefeedback@superette. No response.

This is my favourite store in Dress Smart. Aspect are the outlet for Ralph Lauren, Polo Ralph…read moreLauren and Oroton and the prices are very good here. Often the Oroton products are discounted by 50% which is amazing, considering it is such beautiful product and you can pick up a $600 bag for $300, a steal. There was one time they had an additional 20% off in store for the weekend and I got a $400 bag for $160. You will find the full Oroton range here, bags, accessories, lingerie, clothing, sunglasses, jewelry and belts and if you don't mind it being last season then this is the place to come. The Ralph Lauren ranges are for men, women and kids. They always have lots of shirts and polos but I find it really hard to get my size. You need to come in frequently as they are always getting in new stock then that way you have better odds of finding your size. It is like that with all outlet stores and for the discounts it is worth the frequent visits to check out the racks.

This store is frustratingly located on route when I go to and from uni every day of the week,…read moretherefore I sometimes accidentally spend a little bit more than my intended weekly budget when I get distracted on my way down to the bus stop. They have a unique range of cute and girly dresses, blouses and bottoms which all go well nicely with each other; however sadly a large percentage of the stock is made out of my arch nemisis, also known as polyester. Considering this fabric is the norm in the shop, prices aren't that cheap, so generally I stick to the sale racks or hunt down the few pieces made out of cotton. The service here is great though, much more friendly and tailored than a lot of the other places in the area.

I visited this tiny boutique for the first time today. I find you never know what to expect from…read morethese High Street stores. I either feel extremely uncomfortable in them because everything costs a million dollars or I'm very excited because the things are beautiful. I didn't really know what to think in here. The clothes weren't cheap. There were some gorgeous little dresses - they looked especially beautiful on the mannequins. For the first few minutes I felt quite ignored... which is weird, because in such a small space I sort of expected to be greeted straight away. As soon as I started sifting through the sales rack someone hurried over and started giving me details on the sale and asking if I wanted to try anything on. I took a fancy for two dresses, both orange and stunning. They were $90 each marked down from $180! Bargain alert. I didn't end up getting either of them (my conscious kicked in and asked "do you really need these"?) but I'm glad I discovered the shop! I'll definitely be popping in frequently to check that sale rack!

I'm so close to four stars with this one. There's just something holding me back…read more There's something about Route 66 that's a bit...barn-like. Last time I was there, I was jeans shopping, and the fitting rooms looked a bit like stables or perhaps the entrances to miniature saloons. It was all a bit yee-haw. Okay so from the name you'd expect more than a little Americana, but I just don't think it was working. This shop has been around forever and perhaps it's hard to keep things fresh. Still, the range of jeans is really good and it's hard to think of another shop that offers the same. Also, they have some super cute tops that you can't find elswhere. The service was a bit pushy for me, and sadly the cutest, plainest jeans were also the highest priced, with the cheaper options all given over to many "effects". I like my denim plain.

When I was in my earlier teens, Route 66 was thought to be the coolest place to shop. My friends…read moreand I used to frequent the store so often the staff must have got sick of us! Though not really my style anymore, as it mostly stocks urban/streetwear, Route 66 is still a great place to go to find a good pair of jeans. In fact, Route 66 refer to themselves as the 'ultimate jean store', and with over ten different denim labels in store at all times - this is a pretty accurate statement. Levis are what I first associate Route 66 to - sturdy, ever fashionable jeans that just keep on going, and with the helpful knowledgeable staff that work in the store, it's easy to find a pair that suit you. Though undoubtedly stocking good quality brands for men, women and children, what I always liked about Route 66 was the store's decor. As per their name, Route 66 always has props associated to roads, travel and America in general. The old school traffic lights in the entrance are just one example of this. Heading in to winter if you're in need of a new pair of jeans, this is definitely a good store to keep in mind!

Cody is perhaps the best high-end fashion store around the Vulcan Lane/ O'Connell St for sharp,…read morediscerning gentlemen. The service, the selection, the quality- it's stunning and just-so. In a stroke of genius, the coat hangers are marked with what sizes are available, instead of chaotic racks and cluttered shelves. Already they are stocked with some great Autumn/ Winter numbers, especially shirts from the Italian Poggianti brand. The staff member was so astute, and yet casual in his demeanor, I couldn't fault him. I forgot we had service like that in menswear stores in Auckland. Well worth the short walk from Queen St to experience the premium fashion of this exceptional little store.

A little store that's been around for a long time. Cody's is an owner run affair that stocks a…read morecolorful range of European fashion for men who like something a little different. Due to its size, only one or two garments are pieces are available in each size. The service is always friendly and as a result it's fun to shop here.

I'd really rather you didn't know about this Dove Shop. So please, go ahead and read this review,…read moreand then erase all memory of its contents. I think it's for the best. The St Helier's Dove Shop only has stock that's in totally pristine condition. Seriously, you won't find a posher op shop in Auckland. It's really nice and not at all stinky. You can pick up the most amazing stuff here, from men's and women's clothing, to furniture, homewares, kids' clothing, and games. It's not a matter of luck finding something you like, or something in good condition, the only gamble is getting stuff in the right size, so I end up buying something almost every time I visit. Also, the staff are really nice and onviously volunteering for a really great cause - the Eastern Bays Hospice. The prices reflect the quality of the stock here, but they're still extremely reasonable, and hey, it's put to excellent use.

As far as opportunity shops go, I have to say this one in St Heliers is pretty disappointing. Yes,…read morethe stock is probably expensive because of the St Heliers location which is definitely quite an affluent area, however I don't really think the quality of the stock matches the prices you pay. It is very neat and organised all of the time, however I'm not ever really a huge fan of the shop attendants who work here, none are overly pleasant and are definitely not the reason why I keep coming back here. Actually, I'm not quite sure why I keep coming back here - perhaps I have convinced myself that maybe one day I will actually find something I like that is not priced exorbitantly above what it should be. I guess I'll just keep looking then...

Do you ever find yourself doing mental arithmetic when you enter expensive stores...? "So, if I…read moredon't buy any food, walk for two hours to get to work every day so I don't have to buy petrol and sit in darkness every night, in precisely three months, I'll be able to buy that handbag!" Well, that is what I found myself doing when I entered Fabric. It's only a small store but it's just full of gorgeous products that are almost (almost) worth not eating for. I love the fact that they have Comme des Garcons (the only store I've seen in NZ that stocks the label) And those Isabel Marant wedges high tops I've been in love with for months. It's a typical High Street store, aspirational but ever so unattainable. I kind of wonder how this store stays up and running as I don't know anyone who actually shops in here. Possibly if i did, the sales assistants wouldn't have been so cold towards me. And I'm still not exactly sure why the floor at the front looks like a swimming pool either.

AS Colour is your one stop shop for all your basics. Famous for their plain, slouchy fit tees and…read morelongsleeves, AS Colour stocks men's, women's and kid's clothing and the quality is great. Although very reasonably priced, AS Colour also offers fantastic deals year around, like their '3 tees and 2 sweats for $110' deal. Everywhere you look people are sporting AS Colour gear, and it suits everyone as well as being incredibly comfortable. I love their guys Shadow Pocket Tees and their Raglan Tees are instantly identifiable - just because they're designed for guys, doesn't mean they don't also look great on girls though! AS Colour is also the ideal place for designers to purchase plain tees, caps and sweaters from - they're cheap and perfect to print, paint or sew on to. So if you're a budding designer or have a business and tees are part of the uniform, make sure you check out the deals AS Colour can offer you!

AS Colour is also known as The Big Little T-Shirt Store, confusingly and slightly misleadingly…read moreseeing as the range is so sparse. The title implies that I would find something like www.threadless.com or www.teefury.com in physical form. Disappointingly, AS Colour specializes in basics- plain tee's, singlets and jumpers. The staff were chatting amongst themselves and stocking shelves but really, what assistance did I need choosing between coloured or striped tops of identical design. The central counter with inlaid computer screens suits top-of-the-line suit and shirt stores but falls short here. For plain cotton T-shirts there are other, cheaper places to shop in Auckland because basics are inherently boring.