When I first happened upon Darimeya not so long ago, I thought I had discovered a hidden gem. The small store was - and is - relatively empty, save for about 7 racks of clothing, a smattering of jewellery and a couple of the sweetest shopgirls you can imagine. Nothing is terribly expensive and the designs are highly original (indeed, the Korean designer Darimeya creates the prints herself and only produces a limited amount of each style). Turns out, Darimeya got her start on Portobello Road before moving on up to Topshop and then to two of her own boutiques (Ken Church and Brick Lane) and elsewhere.
So you may now recognize the name, but that doesn't change a thing. The clothes - predominantly dresses and only coming in 1 size (around an 8-10) - still have a unique, handmade feel and I love popping into the store to see what's new. read more