Jack is a prince of a man and I look forward to doing business with him again. He has a beautiful…read morestore and he's a prince of a man. Thank you for helping my son and I with his watchband. So glad that you had the OEM screw part that we needed. You really made our day. Thank you for your generosity as well. See you soon Jack. Your store is beautiful and you're a beautiful guy too. Craig and CJ.

Creative and artistic! Excellent! Saved my wedding ring which did not fit after 54 years of…read moremarriage.

Sea of Silver might be one of the nicest jewelry stores I've ever been to…read more As one would probably imagine, this shop is focused on sterling silver jewelry. The showroom features a quite a large variety of styles from a number of different jewelers, including the owner himself. I was impressed by the quality of the pieces on display: this was not mass-produced fast-fashion silver jewelry, but carefully crafted pieces of wearable art.There's a combination of silver with and without stones. I was particularly impressed by some of the silver and amber pieces on display. Michael the owner was incredibly friendly and helpful. He was happy to show me a variety of rings and a necklace that were extraordinarily tempting (and I barely resisted because I'd made a recent purchase on Etsy.) He showed me his own beautiful pieces which combined some traditional motifs I was familiar with his own unique style. Sea of Silver is not super inexpensive, however, given the work that goes into hand-made jewelry (not to mention the rising cost of silver), I don't think the prices are unreasonable. If you were to make a purchase here I am certain you would have a piece of wearable art that you could wear with pride for many, many years. Will be returning. Highly recommended.

Michael and his wife fixed my gold necklace that I broke on vacation. I want to make sure everyone…read moreknows about this gem of a store in a fabulous location. It's nice to have free parking in the mall for drop off and pickup. Go check them out for all your jewelry needs!

AJ was amazing!!! I came into the apt not really knowing what to expect and she was so…read moreknowledgeable. She really helped me figure out what my dream ring would like. Brilliant earth had such a wide variety of rings and bands. Thank you AJ!!

One of the Worst Experiences I've Ever Had - DO NOT RECOMMEND!!!!!…read more The entire process with Brilliant Earth has been a nightmare. What should have been a simple resizing turned into a months-long ordeal that has completely ruined special time in our lives and STILL end up with NO RING. To summarize a very long and frustrating story: On May 12, my boyfriend dropped off my engagement ring at the Santa Monica store (originally purchased at the La Jolla location) to get it resized. We were told the process would take a couple of weeks, but the ring wasn't ready until June 13, more than two weeks later than promised. When we went to pick it up, we were shocked to find that they had completely altered my ring, changing the metal from yellow gold to white gold. It was an entirely different ring. This wasn't a miscommunication, it was a major mistake caused by incorrect instructions submitted by Dimitri Nardini, the associate at the Santa Monica location who processed the ring. That error alone turned the entire experience into a disaster. We had to send the ring back and wait again. Even worse, no one from Brilliant Earth reached out to notify us of the mistake. We had to chase updates ourselves, doing our own follow-up just to get any answers. Dimitri did not reply to follow-up emails from my boyfriend asking for clarification and support. There was zero communication or accountability from him. We had to follow up ourselves not only with employee of the store but with corporate just to get basic answers. The lack of professionalism and basic courtesy was astounding. On July 3, we returned again hoping to finally pick up the corrected ring, but the craftsmanship was just awful. The side stones were asymmetrical, the prongs were all different sizes, and it looked sloppy and poorly made. See three attached photos below, which I took in store. Once again, we had to escalate the issue ourselves because the sense of urgency in communication to us as paying customers was nonexistent. Eventually, we got someone from corporate involved, Jillian J., Customer Experience Associate, Resolutions, hoping that corporate oversight would fix the problem. It didn't. We were sent photos of the "corrected" ring, on July 28th, and the quality was still terrible. The attached photos ("professional" photos at warehouse) show the ring after corporate stepped in, which is honestly a joke. If this is the standard Jillian and the corporate office signs off on, it says everything about how little this company actually cares. She might want to reconsider whether she's in the right role, because we saw no resolution and no urgency to fix what had become an exhausting, months-long issue, other than offering empty words of sympathy. Brilliant Earth markets itself as a premium brand, but what we experienced was sloppy work, poor internal communication, and total disregard for the emotional importance of an engagement ring. I would rather go to Kay Jewelers. This review could easily be three pages long if I outlined everything in detail but I've wasted too much time on this company. I would NEVER RECOMMEND Brilliant Earth to anyone. They've wasted our time and energy. They have caused so much heartache. Lost memories. A complete disappointment from start to finish. Sidenote: I originally (and accidentally) posted this review under Brilliant Earth's West Hollywood Yelp page, but that location had my review taken down. Apparently even West Hollywood doesn't want to be associated with the disaster that is the Santa Monica store. Though the fact is, my review applies to the entire company and brand.

Lovely staff that were more than happy to take work surplus items. Great vibes, great conversation…read moreand even better service. Big thanks to Deb, Daimein and David

David was fantastic! Excellent and communicative service. Cool selection. Many thanks.read more

I love this jewelry store so very much. I have been a fan and coming for almost 20 years! It is a…read moresmall family run business and they are friendly and fun and knowledgeable and have the most amazing selection of antique and current jewelry and they make their own amazing pieces too. They are reasonably priced and wonderful. I love supporting small, locally owned shops and this one is a favorite!

I've visited Nobel a couple of times now. Every time I have paid far too much for what i get. These…read morefolks will rip you off. I do not recommend this store. There are a number of far better jewelers in the vicinity.

Tony and family are the best - honest and helpful, and long time Santa Monica residents and…read morebusiness owners. If you are looking for a Breitling, Movado, Tag or Seiko...they have great selection and outstanding prices. I love The Jewel Shop. Bought several watches from them and each interaction has been excellent. Very friendly personal service. Tony is the kindest man and is extremely knowledgeable about all watches. As a Santa Monica resident, I'm extremely grateful that we have such high quality, personal businesses like this one around. 5-Star Service!

I love The Jewel Shop. A beautiful store with a great selection of watches in stock. Very friendly…read morepersonal service. I'm so happy with my Seiko 5 GMT Sports Watch that I purchased here from Tony. He is the kindest man and is extremely knowledgeable about all watches. I've been back twice for adjustments (free of charge) and Tony made sure that my watch fits perfectly. As a Santa Monica resident, I'm grateful that we have such high quality, personal businesses like this one around.

Incredibly rude woman who asked if I can afford real jewelry, or am I just shopping for fashion…read morejewelry. She talked down to me and was so rude I had to walk out. She will lose so much business treating potential customers like this. My dog passed away last week and I was feeling quite fragile, it took a lot of strength for me to be out. Her cruel, condescending attitude was upsetting. It's no way to treat anyone. I hope she reads this and learns the importance of being kind to strangers. You don't know what they're going through in their lives. I see I'm not the only person who has experienced this rudeness, reading the other reviews.

Really enjoying my excellent gifts from Moondance. Bradie is so kind and helpful. Gorgeous…read morefashionable jewelry to fit every budget. Excellent customer service. Thank you!

My husband and I designed our wedding rings with JK Diamond Co back in 2023, and it was such a…read morewonderful experience! From the beginning, the team was professional, attentive, and truly excited to help bring our vision to life. I had my heart set on a natural salt and pepper diamond with beautiful inclusions, and they went above and beyond to source a variety of options for us to select from. The entire process was seamless with clear communication, transparent pricing, and timelines that were honored exactly as discussed. It made designing such meaningful pieces feel easy and stress free. Now as a preschool teacher, I am definitely not the most gentle on my jewelry. Recently it was time to replace a small diamond in my delicate eternity band and reshape my engagement ring band. The repair process was just as smooth as the original design experience. Scheduling a drop off and pick up was quick and convenient, and the team was incredibly friendly and helpful. It is clear they truly care about their work and their customers. They are never pushy and always focused on helping you create something beautiful and personal with their expertise. We're so lucky to have found a jeweler we trust for our most special pieces and will continue to design with them!

Paul is a straight up guy and very easy to work with. From my first phone call with him, I knew I…read morecould trust the man.

Took my mom to Love Weld for Mother's Day and it honestly turned into such a special experience…read more The woman who helped us was incredibly knowledgeable, warm, and genuinely a pleasure to talk to. I really wish I remembered her name because she absolutely made the experience even better for both my mom and me. The jewelry is beautiful, the entire experience feels elevated and fun, and the atmosphere makes it feel more personal than just shopping. Everything felt thoughtful from start to finish. I can already tell this is going to become one of our favorite traditions. Can't wait to come back. 100/10 experience.

Emma has attention to detail and really enjoys what she does at Love Weld. The atmosphere is great…read moreand I enjoyed myself for a solo valentines date.

Went in on a Sunday because my ring was stuck on my finger! Musti removed my ring. Rescued!…read more I returned Monday to have my ring resized and found myself surrounded by beautiful works of art hand crafted by the owner himself. Amanda the young woman was kind and knowledgeable of each piece

So glad to have met Musti and his front desk helper Amanda! I was looking around for a reputable…read morejeweler that could help me shorten a few sterling silver necklaces from 26 inches to 21 inches and I happened to stumble upon Musti's shop on yelp and gave him a call. I asked to see if they were able to do the service and they said they could so I stopped by the same day and he took a look at my necklaces and took care of it for me on the spot since had some extra time that day. Musti's service was very efficient and he charges very fairly according to what service is needed. Musti also mentioned that he does a lot of custom work so now I'm planning to go to him for that as well. I'm happy to have found a reliable jeweler in my area where I can go and trust that any jewelry work I need can be done with high quality. I did not need anything else that day but the store is well decorated with many display cases of his work as well. Parking is available on street and in the back in the plaza lot. Musti will now be my de facto jeweler for anything jewelry repair and custom work related! Please make sure you to check out his store!