Love this store! The staff is amazing (especially Jill). I feel that personal shopping touch when I…read moream here. Jill used my name when I was there, she made recommendations on past shopping visits (I love linen and she remembered), and was friendly and attentive. In addition, Jill was helpful, but not pushy. The store has a great mix of affordable and upscale pieces. They carry some unique brand such as Emerson Fry and LJC Designs. This shop is a must if you are in the area! At the store they are doing a great job of wearing masks and providing due care during the pandemic.

From the owner: The ultimate in women's clothing, shoes and accessories. Stop by to experience boutique shopping as…read moreit is meant to be - fun and personal!

Bricyn and Beth were amazing when I visited this location this past Christmas. I had moved from…read moreCalifornia with my boyfriend and was trying to send a gift home. They were phenomenal and not only did my package arrive safe and sound but also before Christmas!!

From the owner: Women's clothing store that offers a curated collection of chic, unique women's clothing, jewelry…read moreand accessories. Your boutique features Style Experts, skilled associates who offer outfitting advice, fashion tips and tricks, previews of new collections and more and it's always complimentary.

Shellz knows what's up. They have all the typical brands that ladies wear around here: Jodiful and…read moreUmgee. And all the popular garments, bags, accessories and Tennessee swag that you'll find elsewhere. They do a good job and they know what sells. The lighting in here works, the music makes you want to shop. The prices are appropriately marked-up. But for none other than the fact it's got the same offerings, I'm finding it just like any other ladies boutique. I'm a unique treasure hunter not a brand diva. I didn't stay long.

This review is regarding the Shellz store on Main Street in Jonesborough. I doubt it's different…read morein Johnson City, but I haven't been to that location. That said, I LOVE the clothes and jewelry at Shellz. The sales associate was friendly and helpful, too. My daughters and I visited Jonesborough recently and spent quite a bit of time there, trying on clothes and oohing and ahhing over everything we saw! I am NOT a shopper normally, but it was so much fun finding things I liked and could wear. I appreciate that the owner didn't buy only for size 0 teenagers, too! My only sore point is that we don't live very close and there isn't an online shopping option! Hope that will be coming soon!

I am so excited that we have a JJill in Johnson City. The staff is most helpful.read more

I am so excited about having a J.Jill store in Johnson City! I have been a loyal J.Jill customer…read morefor over 15 years and am thrilled to have a store so close by. The shop is lovely, and the merchandise is displayed beautifully. The staff could not be more welcoming and helpful. I'm always pleased with my shopping experience at J.Jill in Johnson City and look forward to many more! Beth Chisenall, Bristol, TN

An adorable little community space in the heart of downtown Elizabethton. A boutique store, a…read morecoffee shop, a bakery & catering kitchen and an art studio with classes for kids, teens and adults! What a perfect mix of small businesses situated under one roof. The owner has big dreams and doesn't mind sharing her excitement for the future of 37643.

Such a cute spot. A great place to pop in and look around you'll definitely find something. I like…read moreto go there and find a little gift for friends and then something for myself too!

Some of the dresses are really cute and mostly affordable, but the workers are extremely rude!read more

My Experience in the store last around 15 minutes. During that time two female workers sat on the…read morecounter talking and playing on their phones, which I had no issues with at first. I walked through the whole store looking through most of the racks and not once did they acknowledge I was there. Once I got to a rack near the counter I even asked how they were doing and neither one even looked my way. I was pretty hard to miss since my 6'5 husband was with me and we were talking the entire visit. I never write reviews but I felt very disrespected to the point I didn't even purchase a dress I had found because I did not want to force them to interact with me. Also size selection was disappointing, even hard to find a medium. Everything was mainly XS or S.

Loved finding this unique boutique and coffee shop on our visit! There were all different kinds of…read morebooths to shop and the atmosphere was great.

Cutest little shop in town! Spoke with the owner about her dreams for this growing town and got…read moreexcited about watching it unfold. This 5,000sqft space will soon become a venue for receptions, parties, banquets, trade shows, etc. Can't wait for my next trip to see the progress.