Specialties
RUSSO is a Strategic Branding Agency - and as a branding agency, we are believers. Here we believe in the promise behind the brand, and that by changing the conversation we can inspire and motivate consumer behavior, regardless of industry, size or location
History
Established in 2001.
Launched in 2001 by CEO Jaci Russo and Chief Creative Officer Michael Russo, brandRUSSO has grown to include a diversified client roster including experience with a wide variety of industries from coast to coast. Our branding process, Razor Branding™, permeates all levels of marketing, advertising, digital and social media giving us a unique advantage in first identifying our client's target audience, then developing messaging, strategies, and creative that builds awareness, loyalty, and advocacy.
Meet the Business Owner: Jaci R.
Jaci Russo is a co-founder and CEO at brandRUSSO.
Before becoming a brand strategy guru, Jaci hustled as a Junior Talent Agent at Creative Artist Agency (CAA) in Los Angeles, California later working for media mogul, Barry Diller.
Today, Jaci leads strategic operations at brandRUSSO, helping businesses throughout the country discover their unique promise behind the brand. To fulfill RUSSO's mission of helping businesses understand the power and effectiveness of branding, Jaci hosts Brand Builders Workshops and contributes to brandRUSSO's Razor Branding blog and podcast. In addition, Jaci is a sought-after public speaker, providing information on how individuals, companies, and organizations can improve their brands and better stand out from the competition.
Jaci is a die-hard Saints and Ragin' Cajuns fan, avid supporter of civic and local nonprofit organizations, and mother of 4 along with her husband and co-founder/Creative Director at RUSSO, Michael.