I had such a wonderful experience at the deli thanks to Rhys! From the moment I walked up to the…read morecounter, he was friendly, personable, and truly focused on providing exceptional customer service. He took the time to answer my questions, offered helpful suggestions, and made sure our order was exactly right. What impressed me most was that Rhys was working the deli department by himself, yet he remained patient, attentive, and genuinely kind throughout the entire interaction. Despite being busy, he never made me feel rushed and treated every customer with professionalism and care. It's clear that Rhys takes great pride in his work and understands the importance of creating a positive customer experience. Employees like him are the reason customers return and recommend a business to others. Thank you, Rhys, for making our visit such a pleasant one!

I had a good experience at this Safeway. The store was clean, comfortable, and easy to shop in…read more Everything was organized well, and it was simple to find what I needed. I also liked the fresh smell inside, especially around the bakery and produce areas. The staff was friendly, the checkout was easy, and the location is convenient. Overall, this is a nice Safeway and a good place for regular grocery shopping.

I must admit this store has had some issues especially during Covid times. Ok that's over. I have…read morecome back and have been finding new and interesting products on the shelves. I appreciate the fresh produce. And as for everything, look it over. I have found "old" stuff available even in Costco. In the mountains, it's a long drive to other popular markets. This is convenience. Usually Ben Lomond produce may last longer than the farmers market. But, I try to take advantage of all. I'm so glad to have much available to me here in the mountains. My friends in other states do not have this much available to them. Love it here

Deli, only: Hit or miss and buyer beware. Expensive and sketchy items. I stay far away from the hot…read morefood bar. The prepackaged food are all leftovers from that food that has been drying out at the hot food bar. The best option is to get a fresh made sandwich.

This is a nice local market with an awesome deli and a few tables and chairs outside. They are…read moresimilar to Whole Foods, but a little smaller and more heavily leaning in the natural/organic direction. As you enter, you'll see the produce section, which is neat and very fresh looking. I bought a pack of avocados and each one was perfect. There are the usual market items (like meats, seafoods, chips, etc.), but few (if any) national brands. They also have some dinnerware, like bowls and such, made by local artisans. They looked really nice, and I was tempted to buy some but resisted. The star, though, is their deli. There's a good selection of premade sandwiches, salads, sushi, baked goods, and some hot food items. You can also have sandwiches made to order. They have a few "signature" sandwiches, but you can also build your own. My only small complaint is they only have vegan mayo. It's not bad, and not very noticeable, but it lacks the creaminess and flavor of real mayo. What we ordered: + Roaring Camp signature sandwich - this is turkey with cranberry relish on your choice of bread (I chose sliced sourdough). It was excellent. + Custom sandwich on sourdough roll - the roll was fantastic; slightly soft and chewy. Sandwich was excellent. + Potato salad - this was very dill heavy and a little runny (vegan mayo?), but after a few bites, it really grew on us. By the end, we were loving it. Everyone we encountered was very chill and friendly.

Outstanding local market in tiny Felton…read more This has a great crunchy vibe. Natural and healthy foods and loads of craft beer ( if you are feeling crafty). Organic all the way for many products here. I got a sandwich for a picnic. What a wonderful experience. The service was friendly and efficient. They don't add a lot of salt and pepper on the same, so feel free to pick up some packets if you are feeling particularly salty.

Great food ! Clean healthy and you get organic for the same price as the infinity inferior…read moreJohnny's. That god for wild roots

Awesome local market with a very wide selection of all kinds of products. I came across a different…read morebrand of potato chip which I hadn't seen before called Hardbite and walked out with a bag of Black Truffle and a bag of Sweet Ghost Pepper. Pretty unique flavors that aren't that easy to find elsewhere. It's right next to Johnnie's Super, so you can park your car in either location and check out both stores at the same time. Pretty convenient! Honestly, almost everything in the town of Boulder Creek is all in that one clump. You could totally grab a drink at Wild Roots or Johnnie's and sip away while checking out antiques at Boulder Creek Antiques nearby. Wild Roots does seem to be a chain as I noticed another one in neighboring Felton. For me personally that's not an issue but if you're a stickler for "local" local then you might want to try other stores.

always the BEST!!!!! Lela…read moreGreat food, always the best service!! It's fun to go the there. They have everything Lela

Great chicken pesto sandwich. Lady at the register was funny. You know when you walk in you're in…read morefor a good sandwich, but there was no bathroom which is kind of odd.

Solid store and the employees are great. The security guard is a bit strange though since I've…read morewatched him just now stand in front of the pokemon card vending machine buying up all available stock instead of guarding anything.

This is a bit of a random review, but I just wanna say every time I'm in Scotts Valley Safeway…read moreeveryone is great... But there is one manager in particular that is always so attentive and kind... I think he is a manager in the evening.. bashdar? Just wanted to say thank you for brightening up my evening lol grocery shopping is not my favorite thing and I'm typically exhausted !!

I'm not going to lie, I try to shop all organic and go to Costco a lot. Johnnies is a solid store…read more A store I don't feel like I have to dress up for. The first purchase I ever made was at johnnies. My only complaint is that they bring back the kids toys at the checkout.

I liked this little supermarket (would hesitate to call it a proper supermarket but I'll respect…read moretheir own naming convention) quite a bit! In particular, they had the Vita Coco Pressed Coconut Beverage which I like better than regular coconut water because they blend additional coconut meat into the drink which enhances the creaminess and overall taste. It was really affordable at $2.99 for 16.9 oz. Normally I see the same product reaching $4 or more at other stores. I would imagine it's not that easy to drive Hwy 9 to get down here, so I'm not sure how they're able to sell it for that cheap, but the product tasted fine and was well before expiry. Perhaps the rent is just much cheaper for stores there? I would most definitely stop by again the next time I'm on Hwy 9 for a quick snack and drink combo!

Beautiful and clean store, nicest Nob Hill i've ever been to. Lots of cute plants options and…read morelittle trinkets while getting stuff for the house. :) very clean restroom as well!!

Entitled woman enters the store with two dogs in tow. Clearly not trained service dogs…read more No employee confronts her. CA health code violation - these aren't service dogs. Emotional support animals do not qualify. C'mon Nob Hill - put a big sign out so people can't pretend ignorance. I like this store but the employees are pretty apathetic. They need training.

Great selection. Improving all the time. Lots of in house specials and the best local sausage…read more I'd love to see a bit of cold cuts and such like turkey and ham. Lots of great sales and regular staff who learn your tastes and help you out with recipes and such. Would be cool to see some pasture raised variety and organic too. Variety is cool. Oh and they have great marinades and seasonings. Can't wait to see what future improvements they make as I notice they're upgrading equipment. Yay!

OMG. Wear hair nets and beard covers for God's sake. So gross. I won't purchase anything from…read moreeither the butcher or the deli at this store. Yuck.

This place..it was just the coolest. Balanced nicely in between all these trees and the ambiance…read moreinside and outside makes this place. Great location and all around great vibe. Everyone needs to experience this place. Seems a little bit different then when I came here before, but told they are trying to perhaps restore it to what it was years ago. Friendly people. When in the area, you should make a stop here!

This spot is awesome! I love what the owners of this business are doing here and hope more people…read morecontinue to support this place. The owners are super friendly and make you feel right at home. The outside is super cool and vibey as well. Right now there is no real menu, and everything is tip based. Come support a local business ran by some really cool people!