Aroma Beach may not be as beautiful as other beaches I've been to in the Philippines and beyond, but it'll always be dear to me because of the memories I have of swimming and picnicking here with my family and going to bonfires at night with my uncles and his friends when I was a child.
We often walk to this beach from my parents' house to get some exercise in the morning. It's about a 2 km walk each way and then we swim in the West Philippines Sea to cool down. The water must be in the high 70s to low 80s, so very pleasant. The water is clean and clear but the sand can be rocky, so best to take water shoes with you. No need to worry about getting cold.
If you come early enough (around 7 am) you can catch the guy who sells Taho (soy pudding with caramelized syrup and tapioca pearls). So good! Otherwise, bring your own food. We often bring pandesal and other good stuff to the beach if we decide to have our breakfast or lunch here. You'd see people grilling pork belly, fish or Filipino BBQ skewers in makeshift grills on the weekends.
This beach has so much potential! If only the past mayor of San Jose hadn't ruined it by letting these karaoke bars set up shop on the beach a few meters from the water, and if only the current mayor would make it a priority to clean up the beach, this beach would be the jewel of San Jose, Occ Mindoro. On a positive note, the new Mayor is in the process of moving all the karaoke/restaurant huts that are on the beach to the other side of the road.
The people of the island of Mindoro have decided to ban single use plastic bags. This too can be only good for this beach! read more