We took ALSA from a clean Estacion de Autobuses in Malaga to Seville's Estacion de Autobuses de Armas (dated and doesn't even have taxi stand outside; we had to drag luggage down stairs to street level ). The bus interior was clean and there's free wifi + behind-seat TV screen entertainment The driver was professional, polite and greeted us at door. We were provided with earphone and bottled water upon boarding. Didn't get that riding on competitor buses. The seat number is on window. From our limited experience (we also took bus from Malaga to Granada) we feel ALSA has the best on board service traveling by bus on day trips or from one city to another in southern Spain read more