Since the mid 90's, 105.9 the X (WXDX) is the only place that those who are looking for modern and…read morealternative rock can turn to in the Pittsburgh area. Over the years, the X has went from being a good, solid alternative station with mornings covered by the legend Howard Stern, to a Morning Show with wanna-be's Tim Benz and some other guy, (Bob I think?) and a horrible playlist with little to no flow.
There used to be a GREAT alternative station on 104.7 called the Revolution, but it got blown up and most of it's staff went to WXDX after they switched from 106.7 to 105.9.
Today, the X's music selection sucks. Their lack of new music sucks. The station's only real entertainment is Mark Madden who does a sports/porn star review show from 3PM-6PM weekdays. They are also the flagship radio station of the Pittsburgh Penguins and broadcast all of their games. WXDX also has an HD-2 station that is all Pens, which is actually quite good.
The rarely play any NEW alternative or modern rock singles, and when they do, they are months late! I don't get it. The X is a Clear Channel station. Clear Channel has format lab stations called 'Rock Nation' as well as 'Rock Nation Top 20', they play far more NEW rock than the X ever does. Why? I don't wanna hear the same old rotation of 20 songs for months before they decide to change the playlist. I don't wanna hear the Beastie Boys, Bob Marley and Moby called "Alternative Rock". I wanna hear NEW ROCK SINGLES and good late 80's and 90's alternative rock classics. Other stations do this well. See 987 FM in Los Angeles (also a clear channel station).
Other than Mark Madden, I just don't listen to the X. The only radio station in Pittsburgh worth listening to is 1020 KDKA-AM. Why? As a news/talk station, at least I can hear something NEW and informative. For music, I stick to my iPod and various radio apps on my iPhone.
If the X did not have a long term radio deal with the Pens and Mark Madden, I have a feeling they would be on the chopping block. They are never high in the ratings and they fail to play new music on a regular basis. There's not much alternative about that.
The X should move Madden to mornings, or ditch the morning show and just play music, that is, if they fix their playlist! The X has a HORRIBLE music playlist. They play pretty much the same 20-30 songs on a loop for a month or so before changing the playlist. Or hell, they could change to a 'Hot Talk' format and still broadcast Pens games and I bet they'd have better ratings. Throw Opie and Anthony, Mark Madden and Tom Leykis on one station...it would be great!
WDVE will always be the rock big dog in town ,but man it would be great to have a station with the balls to play new and classic rock together, like 93.7 K-Rock did. That station was great, but Howard Stern going to satellite killed them in CBS Radio's eyes.
Speaking of Stern, the X was so lame that they allowed clear channel to kick Stern off the air back in the day. HA! Then brought in Alan Cox to mornings, who was decent, but then fired him. Yeah, he does a show in Cleveland on rock station WMMS. Pretty good stuff.
Good luck to WXDX. I hope they wake up and make their station great again.