Never shopped this brand before but had seen it around in the USA stores. The clothing without a…read moredoubt was spot on to my style of dressing. Once I entered the store I was not only warmly greeted but it was genuine. In fact it wasn't one sales associate but all of them. That alone made me want to shop. I tried on several items and left with a pair of black python looking straight leg pants. Also wanted one of their signature vinyl bags but which one I loved them all! So I got a black with their signature floral print. Signature as ai tried a blouse and t shirt with the print but of course it looked better on the bag than on me. As I hurried to the register quickly in fear of missing my flight home. Note they check your boarding pass and you are not charged duties if you are traveling out of the country. I asked the associate a favor please go through my British Pounds and I will pay the difference on my credit card. Little did I know BP expire so my $5 and $10 need to be exchanged on my next trip to the UK. Would definitely come back next trip. Also not to self they sell bags on wheels so if next time if I want to buy out the store I can.

The service and selection were excellent. The prices are carriage trade, but the duty free area is…read morethe place to save a bit on luxuries, after all. I'm a fan and I would plan to stop there on my next trip through. Note that this in Terminal 5, British Airways.

The staff are really pleasant here and happy to spend time with you, but... I do get the feeling…read morewhen I visit this store that even if they were selling bin liners for evening dresses, they would still tell me I looked great :-/ All the same, it's worth popping in if you're looking for a full length gown during the non festive seasons when it can be hard to find them anywhere else.

Beautiful store with high-quality clothing! We've been traveling Europe for a couple of weeks now,…read moreand I wish I had found this store first! The hem-lengths of the dresses hit just at and below the knee. And they had a beautiful variety of silhouettes and styles. I picked up a couple of dresses as well as a lovely new rain coat that feels like a million dollars. Can't wait to come back here next time we're in the U.K.!!

It's a nice store to shop, they have so many beautiful items, reasonable price and good sales. The…read morestaff are friendly and helpful. Highly recommend this store if you're looking for something special.

I remember being five years old and being dragged around Choice. I was comforted only by the…read moreknowledge that one day I would be in my twenties and able to do what I want. Cut to years later and my then girlfriend says "I want to go to Choice". "Do I get a choice?" is my retort. She smiled at me, in that way women do - and then two hours later the receipt is reeling off and my debit card is £60 worse off; all because I was tricked into buying her a pile of rubbish from Choice. Miraculously, this place hasn't changed in twenty years. Same colours, same staff, possibly even the same clothes. Choice is one of those curious cases where a business survives even when most people wish it wouldn't. This place is more bland than a closed down Littlewoods; no man has ever liked this place. However, women continuously flock there in search of bargain socks and other things that nobody in their right mind would ever want. It confuses me.

As the name suggests, this shop specializes in cashmere sweaters and accessories. While a lot of…read morethe merchandise tends to be on the expensive side, I purchased a pashmina scarf for myself for £55 and several lambswool scarves as gifts for only £15 each. They have a wide assortment of patterns and colors and the staff is very helpful.

Every time I come here the service gets even better. Its a JOY to shop here because the Cashmere…read moreCardigans (http://www.thecashmeregallery.com/) are fun fashionable and well priced. I love the sweaters, pashmina, stoles, scarves and pullovers with 100% pure cashmere and everything washes and wears so well. its somewhere i shop in UK because i still have many items in perfect condition from years back, and the staff are always so helpful

I really like, love and respect the Archer Adams store of Chiltern Street. A very warm and…read morewelcoming firm to visit, even if you're just having a browse, it's perfectly okay and fine with Archer Adams himself. Very unique umbrellas, and very unique designs of shirts, suits and other clothing items. This shop is very unique from most other firms in the West End and quite frankly very stylish. Most of the clothing in Archer Adams is designed by the man himself. His umbrellas are so good, they are out of this world.

A friend of is in a collector of rare umbrellas and had us stop by this store. I must say I was…read moreimpressed with the quality of all the items that were on display. It really felt like someone really did his best to gather the best of the best in this little store. A little out of my price-range but none the less I appreciate these fine items.

Tucked away just behind Selfridges, is this little shirt shop, Diverso…read more Diverso shirts are very interesting to look at. The retail sales manager of Diverso, Lucas Brownless, has never even heard of Emma Willis, Budd's, New & Lingwood, Hilditch & Key, Turnbull & Asser, Dege & Skinner, Huntsman, Hardy Amies, Richard Anderson, Richard James, Kilgour, Ede & Ravenscroft, and all other upscale shirtmakers and tailors. As far as I'm concered, Diverso, are not true shirtmakers, they just design their shirts in the UK and get them crafted in Italy nothing else. Anyone could do that, it's like they're like Emma Willis or Turnbull & Asser. I've been in this shop twice now, but I cannot see myself buying their shirts. But personally, I'd rather buy from Emma Willis in 66 Jermyn Street.

Diverso is a little bit like a lesser known Paul Smith, only with better designs. I love the fact…read morethat I've found a clothes shop for men that shows some promise of originality, especially in their dress shirts, which are often made up of two contrasting fabrics or using daring patterns and florals and have turn up cuffs that highlight the differentiating patterns. The scarfs and ties follow a similar design flair. You have to see them to understand what I mean! Prices are £60 and above but these really are special.

i really love this shop, it has such classy clothes! it is expensive, mind but it is pure quality…read more the shop is huge and offers lots of choice.

I liked this shop! It was well-orgainsed- SHOCK HORROR even…read morethe sale items!!! AND the staff were friendly and helpful. Although it wasn't the biggest shop in the world it had good-sized, clean changing rooms and a great variety of clothes. Rangeing from smart well-cut blazers and pencil skirts for work and flashy, sequinned tops and dresses for a night out to accessories, smart/casual jumpers and some extremely cute hoodies. I bought a white one with mutli-coloured stripes and diamante detail for £16.99 but I was even happier when I was told by t e cashier that I was eligible for a 10% student discount if I had my student card with me! :) My only criticism would be that some of the clothes looked a tad cheap and the price range is slightly above average but this shop is definately great for teenagers and young people who follow fashion.

i love the clothes from there but they cost a bomb too the staff are friendley and helpful and its…read morewell layed out but it sells mostley party wear