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    4.0 (1 review)
    Closed 9:00 am - 9:30 pm

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    Masymas - Masymas store, Altea, Spain

    Masymas

    3.0(2 reviews)
    18.0 km

    We went to one of these supermarkets in Xabia, it was Sunday and we didn't pay attention to the…read moreclosing times. We entered around 2:15 pm and at 2:30 pm they were closing. At 2:31 pm an employee approached us and rudely said: "it's closed, you have to pay, now!" Directing us to the cash registers. They had already closed the shutters and we couldn't leave (kidnapping?). Finally a security guard arrived and opened the door halfway without giving us time to return the trolley inside and therefore also losing the euro used to unlock it. What a shame. At 2:39 pm the shop was empty and closed. They shouldn't have let us in or warned us that they were about to close. Obviously we will never set foot in a Masymas supermarket again.

    Masymas is a local grocery chain of some 120 stores that recently celebrated its 30 years…read moreanniversary. The store that visited recently is close to the beach and the marina of Altea. Clean hall, wide choice of food and drinks, reasonable prices (especially considering their seafront location). You need a Masymas if you are renting an apartment instead of staying in a hotel, which is very common. The store was quite busy when I visited - people were loading up on wine and jamón after the day spent on the beach. I guess they deliver to homes, there was a delivery van parked outside. You can sign up for their loyalty program in-store and get some discounts. The company maintains a lifestyle blog (only in Spanish): http://www.vidamediterranea.es Conclusion: convenient for holiday-makers and locals, reasonable prices. Also love their name ("MoreAndMore") and design of stores and vehicles :) UPDATE: just found them on twitter, they publish daily ads like this one, cool: https://twitter.com/masymas_fornes/status/761820360392204288?s=09

    Photos
    Masymas - Potato tortilla with spinach on toast (Ingredients: Masymas)

    Potato tortilla with spinach on toast (Ingredients: Masymas)

    Masymas - What their vehicles looked like 30 years ago. Screenshot from their website

    What their vehicles looked like 30 years ago. Screenshot from their website

    Masymas - Delivery van parked at the entrance

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    Delivery van parked at the entrance

    Lidl - Vespral Crianza, DO Terra Alta, Tempranillo / Cabernet Sauvignon

    Lidl

    4.0(1 review)
    68.9 km

    Ladies and gentlemen: Achtung! Attención! BATTLE OF THE GIANTS: Germany vs Spain, North vs South,…read moreBeer vs Wine, Punctuality vs Mañana! Lidl vs Mercadona! These two food retailers are head-to-head competitors. They operate thousands of stores and you can often find both of them within walking distance from any home in this area. Stores are of similar size and many items they carry are similar too. However there are many differences, some of them in today's review of Lidl. Here we go, the positives: - In store bakery. Lidl's bakery is awesome, just look at the pictures. Mercadona has bakery too, but it is much simpler. Store's German origin shows :) Like! - Organic products: coffee, yogurts, beer, wine, olive oil. Not much but Mercadona doesn't sell organic products at all. +1! - Beer. Lidl offers a wider assortment. Wheat, dark, organic, Irish, Japanese, alcohol-free, strong, generic, brands you name it! German origin shows again. Cool! - Countries' themed weeks (Italy, Japan, France, US) - typical food from around the world offered temporarily. Great addition to their permanent range, fun to try something new. Bon appétit! - Non-food items. There's an area where they sell non-food (assortment changes depending on season): beach, sports, tools, kitchen, toys, clothing, home decoration items. They bring fair quality products that work. Kudos! - Nuts without salt. A little detail that I like. Here is the only place where I found pistachios without salt added (I'm a fan of nuts / hater of salt). Great! On the downside: - They have a limited choice of fresh meat, poultry and seafood comparing to Mercadona - Smaller beauty/hygiene section (Mercadona sells make-up and hair dye for example) Personal note - a food that I absolutely can't eat: "morcilla Asturiana" - traditional smoked blood sausage from Asturia, a region in the North of Spain (Sorry, Asturians). Not Lidl's fault, I'm sure there are fans of this product. I love other types of morcillas by the way! All in all Lidl is a good grocer, I will be coming back. P.S. Although the shops are not big, "Lidl" doesn't mean "little". It's a surname of one of the former partners of the founder. The founder's surname was Schwarz, they didn't want to name the shop "The Black Market" :) Good naming decision some 80 years ago :)

    Photos
    Lidl - Croissants. Instore bakery, Lidl, Torrevieja, Spain

    Croissants. Instore bakery, Lidl, Torrevieja, Spain

    Lidl - Organic yogurt. 1 of Lidl's store brands. They didn't make the container look "organic", looks like a conventional product €2/kg

    Organic yogurt. 1 of Lidl's store brands. They didn't make the container look "organic", looks like a conventional product €2/kg

    Lidl - Pain aux raisins. Snail pastry with raisins and vanilla cream (Caracola con uvas pasas). Instore bakery, Lidl, Torrevieja, Spain

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    Pain aux raisins. Snail pastry with raisins and vanilla cream (Caracola con uvas pasas). Instore bakery, Lidl, Torrevieja, Spain

    Spar - grocery - Updated May 2026

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