Five stars! I ordered an online delivery at 9:45PM on Friday night 3/11. Whoever was working was extremely nice when the bottle of wine I requested was out of stock. He actually called me and offered to replace it with something else of my choice where he then gave me several options. I know it seems simple but most other places throw whatever wine THEY think in the order and you are stuck with the cost. Simple customer service gestures like this mean a lot in my book. Thank you!! read more

Absolutely terrible service absolutely terrible prices they price go you based on what you are looking for and when you ask them, they say you talk to the manager, and the manager does not exist read more

We went in 10 minutes before they close, which fair, can be annoying. But we were in there for maybe 4 minutes MAX and they were on our ass telling us to hurry up, when we asked about one drink they didn't have they immediately went to the next person and disregarded our next best choice. Had to wait around and ask for it and since we were there longer cash register was visibly annoyed. Ik we gotta be fast but we were trying to be Man at the cash register was a dickbag, guy at the door seemed sorry about him but damn. Glad they were open but at what cost read more

Yall please do not go here. Okay, I don't normally leave reviews, i bought the spicy chicharrones that literally said $2.99 and of course liquor stores up charge by MAYBE $1-$2 but no. I paid $7.10 for a bag of chips, I literally said just this, and he said okay, I think when they're running through the line and trying to get people in and out they're just raising the prices insanely in hopes people won't notice, I was one of those people unfortunately but do not go here. You will be overcharged by a lot. This also happened to my bf who bought 2 six packs and a juice and paid $45. Settle for a cvs/ralphs/target etc read more

Servall Liquor - Beer, Wine & Spirits Near Me - San Diego, California

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Simple question, and the clerk behind the counter responded extremely rudely essentially repeating my question instead of answering. He erased his voice swore at me and had a black man. I took most offense to him lightning me to the pieces of shit he takes in the morning. Extremely high prices, and poor customer service. read more

Starting this review at 4 stars because I am sure I will be back to it more frequently and I think it will become a 5! After dinner my boyfriend and I decided to grab a bottle of wine and some beer to watch a movie before going to bed and came across this liquor store. My biggest thing about going into a liquor store for wine is they typically don't have a great selection but this place surely proved me wrong! The selection of wine and beer for that matter were incredible, probably more than some grocery stores. If you like unique beers this place has so many to pick from we could have stood there for awhile going through all the options. I will definitely be back to this spot more frequently, the pricing is a little high but so is must liquor stores so it is to be expected. read more

I've been coming here for 28 years. This place is like home. Donovan and Dillan are stlellar read more

Servall Liquor - Servall - Beer, Wine & Spirits Near Me - San Diego, California

This is a basic liquor store in downtown San Diego with lots of choices for late night boozing! I stopped in and bought a couple bottles of Sauvignon Blanc and they were reasonably priced. California wines are so much less expensive on the West Coast!! I love the liquor laws here!! The store itself is big so unless you know what you are looking for, you will wander around for awhile. The employees are not exactly helpful! I would return if I'm in the hood since it is easy to park outside. read more

Servall Liquor - Beer, Wine & Spirits Near Me - San Diego, California

No, no again! Liquor advertised is behind cashier. They sell water and candy but no beer. No prices. I don't have a half an hour to figure out the prices and assortment in the dark - behind a line of 10 customers. Total waste of time! Review: 1.5 read more

Servall Liquor - best enjoyed naked just chill and sip - Beer, Wine & Spirits Near Me - San Diego, California

These guys are the best,dropped my wallet in the store,backtracked a week later,they had itmoney intact Tried giving them a reward,they wouldn't accept,Thanks again Guys. read more

they run a online business called Craft City. 5 days after placing an order and agreeing to pay $26 for shipping charges (only) of two bottles of wine, I asked to cancel the order. They are charging me 15% or roughly $35 to cancel siting their policy. What a racket I dont recommend!. read more

Check the prices! Scammers. I will never do business here again. The more drunk the higher they charge.

If you want to find one of San Diego's Best inventory of wine spirits and craft beers etc. you definitely need to check out this place. It's a huge store and will have anything you desire......an alcoholic's fantasy! read more

Great place to pick up craft beer! They've been great lately on updating their Instagram and Twitter with their recent acquisitions. Picked up some Pliny the Elder and Consecration on Friday after they announced having these on their social feeds. It's stuff they keep in the back for people that ask for these bottles specifically. In addition, they've had a pretty good stock of things from the Bruery. I was able to get a bottle of Sour in the Rye for $22 recently (a bottle that sells for $20 to MEMBERS only at the Bruery's official location in Fullerton). Great selection, very fair prices, and the staff seems super knowledgeable and helpful. read more

Wow, a truly terrible experience! I ordered a very special bottle of whiskey as a Christmas gift. 8 days later, I realized they'd never sent me shipping info. I emailed them and heard back they'd be shipping the next day. I said, okay, but will it be there in time for Christmas? No response and a few hours later they just cancelled my order. What truly terrible service--I would avoid at ALL COSTS. And to anyone at Craft City, I had ordered this for a family member who is ill and this is likely their last Christmas--now I cannot get this there in time from any vendor. I get that a lot of retail isn't "vital" stuff, but this was really important and the way you handled it was truly disappointing. read more

This place has a good selection. I'm leaving the review because they added a $4 surcharge PER ITEM for pride. 2 buzzballs came out to about $18 when each was marked $4.49. When I called them out on this, the cashier said the surcharge was per card for a new system??? I understand the price markups for pride but it needs to be clearly communicated. read more

I advise the world that no one should buy from this store because they are scammers and steal money from people. They add the price of things on the bill and no one pays attention. I bought a packet of cigarettes and they charged $26 for it. When I went back to the manufacturer to get my money back, he refused and said that these are state prices read more

Like others have said, they make up prices at the register. Also sell fake vapes and don't replace them

I've been going to Servall for as long as I can remember, and at some point in my life, like most people, I graduated from candy, snacks and soda - to candy, snacks and booze. This place has all of the above and a great selection of all of the above. Lots of wines, beers (even a "beer cave" full of the really good craft beers), booze, snacks, candy, smokes, etc. everything you'd expect at a liquor store and then some. To boot it's a family owned business, not a chain, so I'm always happy to go here to purchase something I "need" rather than a big chain store. Plus they're the only liquor store open in the hood until late, so they've got that going for them. The dudes who work here are always so nice, then again, I'm not walking in there acting sketchy, or like I'm doing them a favor by shopping there, and I never go in there completely black out wasted like a lot of their late night customers do, so there's a sort of earned mutual respect. We always ask each other how we've been doing, tell a story, have a laugh, and I'm on my way until the next time I venture the few blocks to get whatever it is I "need" the next time. Ignore the whiny reviews saying they're overpriced and you can do better at BevMo. Hello! it's a locally owned liquor store, ofcourse the prices are going to be higher than a chain store, because that's how capitalism works. Overall a great liquor store, owned by great people, and the only liquor store open late in Hillcrest. What's there to complain about? read more

Cashiers are crooked. No scanners and cashiers routinely over charge and don't offer receipts. When called out they try to gaslight you before conceding and then try to act like it's an honest mistake. This review based on at least 4 experiences. If you must go here pay extra special attention. read more

I was charged twice for the same transaction at the register. The guy at the counter said he cancelled it, but he didn't. Fraud plain and simple. read more

horrible i bought a vape cash only & thatt shit was burnt & they wouldnt exchange horrible!!! The worker was so rude selling us burnt products. read more

SELLS EXPIRED FOOD CHECK EXPIRATION DATES!!!!! Im sure for liquor your ok .. But any food check the date!! .. I went up to the guy at the register older gent, i showed him the the exp date on the two things i came in for one had an exp date of sept 2015 but we are in august 2016... .. Hes response .. "Those are the only ones we have" .. I responded as he walked away from me ... " doesnt matter, you shouldnt be selling expired food" read more

Servall Liquor - Beer, Wine & Spirits Near Me - San Diego, California

Holy moly, what a selection! Seriously, they have TONS of craft beer options here as well as wine and liquor. You could spend hours in here! The place is clean, too which I have found is somewhat of an anomaly in huge liquor stores. Weird. Anywho, the service we had was friendly. I am sure you have to be very knowledgeable to work here, although we did not need to put it to the test as we walked in knowing exactly what we wanted. One of these days though, I'm gonna need to know where my favorite beer is located and I'm gonna want a recommendation for something new to try! This is where I'm going if I ever need a cool gift or when I am looking for a hard to find item! No question about it! read more

I suppose that it doesn't matter if the staff is friendly or not, as long as they aren't hostile. Still, I'd rather patronize a place that is happier to see me and have my business. Prices seem ok to me and the walk-in beer cooler has a good selection. I bought a couple of bottles of Estancia chardonnay at $12.00 each, which seemed reasonable. read more

Oh, I really want to be shopping here. They are local, not a chain, owned by real people, and have a great beer selection. They are interested in knowing what you want in a beer, and helping you find it. But... the place is just terrible about masking compliance, and I'm not ready to get sick for my beer! Their covid-safety started OK, then dropped off. Yeah, they put up some plexiglas in front (but we all know now that it's aerosols, not droplets, that do the spreading). Meanwhile, none of the three folks who work (older guy, younger guy, middle aged woman) there wear masks correctly or consistently. And they never ask their customers to, either. I really wanted some great brown ale they carry, but walked in to three "chin diaper" masks today. When I said something about it to the person at the register, she said something about one of them having a medical condition that prevents being able to wear a mask. That doesn't explain everyone else! And... if you have a medical condition that keeps you from wearing a mask properly, you should not be out working in a public space! You are likely more susceptible to the virus, and (mask-less) more likely to spread it to your customers before you get diagnosed. If it's just that wearing a mask sucks- it does, but it's the price of doing business (just like you can't work barefoot and shirtless, with a lit cigar in your mouth). This is just a BS excuse. If helping keep your customers healthy is too much for you, then you apparently don't need money from me. I gave you a chance, Servall, and you failed! read more

Do not place online purchases from this store. Not sure if this place is still in business but I placed an expedited order (to arrive in 2 days) on December 19th and haven't received a single correspondence about its status outside of the original acknowledgement of purchase. Have reached out several times via email and phone to inquire about order status and haven't received a response. At this point, I'm opening a dispute to request a refund. Spare yourself the headache and order elsewhere. Possibly a SCAM. read more

Can't select zero stars. Do not order online with these people. They advertised one business day shipping. One week later my order still has not shipped and they have stopped responding to me. Tried to cancel, no response. If you call they just keep passing you around saying that someone else handles that. Had to file a dispute with my bank. read more

Great selection, helpful and friendly staff. They custom order things for me. Best liquor store in San diego.

Best selection of beers in San Diego that I've seen. I'm really into Stouts and dark beers and their array is UNREAL...

Avoid this place. Fucking cowards. They don't put prices on their products because when it's time to ring you up, they make up they own prices. The drunker you are, the more they charge you. Beware of these fucking scammers! Pricks. read more

Neighborhood liquor store, Hillcrest, homophobic owner.......... Wow...here's a funny, but kinda rude one for you...you probably know the liquor store thats across the street from golden spoon...the owner can be such a (insert derogative word here). I go in there every day, sometimes twice a day to buy a pack of cigs, all the other employees already know what I want and are super friendly, but when I go in when the owner is there its like he's never seen me in his life time. I think he's homophobic, which I really could care less, just dont be rude dude. Please take down the rainbow neon beer signs, you dont have to be gay friendly, but dont act like you are and not carry thru. 3 stars becouse everyone else, including the wife, are super nice and cool. otherwise, nice selection of wines and beers at ok prices. read more

I had came out of flicks and was walking past this liquor store and they had barrels outside of the store me and my friends wanted to take a picture so we ended up putting up my phone on top of the barrel and my phone ended up sliding into the crack and I wasn't able to get it! Luckily the most amazing two men who worked there were able to get my phone out thinking I might have to get it on Monday (it was Friday) and they were able to work there magic and get it out! I tipped them and was so grateful for the inconvenience I had caused! Beat liquor store ever! Wether you need your phone saved or a quick drink Servall Liquor store is the place to be at!! read more

I've been in the store several times and the customer service has always sucked (the cashiers speak in their language without a simple hello or greeting) but I just get one particular item and leave. The service tonight took the cake! Tonight there was a gentleman ( and that term is is used lightly) about 5'4", jet black James Brown style hair who followed me to two different aisles while I made additional selections. I look up and he's glaring at me. I suppose he was working harder to make an extra $5 to buy his well needed hair dye for his badly exposed roots. My advice: You know what occurs when we ASSuME. You have no clue what I can afford. Needless to say after this experience, I will not be back. read more

I'm like a kid in a candy store...okay an adult in a licka stow. I'm trolling those aisles seeing what they have new and unique, they just have a great variety of everything even cigars. Was searching for Game of Thrones beer for my Jordan's birthday and BAM...they had it. #yvonnecrest read more

Okay for selection I had to give it 3 stars but I REALLY wanted to give this place 2. I used to work across the street from here so my co workers and I were all here often. They kind of have everything so it's hard not to have been here at least a couple of times if you live in the area. The parking is a total D. There's like 3 spaces and a million business so that is never fun. One of the owners /managers /who knows what that guy is was constantly hitting on people in the corners of the store. Creepy! It's awkward when you're deep in thought about booze and someone pops up from behind you asking you if you are married or dating! The people working are always really disinterested. They are always watching some game or reading the paper? I shouldn't say always. If they don't have anything better to do, they can be really helpful. When I first wanted to stop going it was really difficult because you get used to having everything right there. But I find myself perfectly happy using Cottage "drive in" liquor on Park or just going to Ralph's if I need anything more. If you see an open parking space, or are walking by, this is a totally okay establishment. But if you want something with more consistency as far as parking or customer service then you are not missing out. read more

In general I must say that when it comes to variety and cleanliness on the scale that I rank liquor stores this one is definitely top on my list. The only downside is the fact that there is never parking. When you are walking down the street looking for a little kahlua for the starbucks you just bought across the street it does the trick but if you are in a hurry on your way to a fabulous dinner party and need a bottle of vino to take with you then you might be in a jam since the parking is so bad. In general though they are friendly people that run a good liquor store. read more

This is a huge liquor store. Sometimes when Im hanging out in Hillcrest I think about coming in here to get my snack on and if I plan on drinking I may even get one or two of those little shot bottles since they are so cheap. Pretty extensive wine selection also. This store is bright and very well stocked with sodas, beers, wine and munchies. Compared to the big grocery stores, its a little bit more expensive but when you compare it to a bar its hella cheap. Did I just use the word " hella " ? Yes I did and Im not even from the bay area. Excellent beer selection. If you frequent places such as Hamiltons, BLAH and Toronado then this should be your liquor store of choice. read more

AMAZING beer selection---amazing----really. I can get my basics: Sierra Nevada or Stone Levitation--or something fancy from Unibroe. They even have this tasty Hebrew beer right now. I wish they still carried Rogue's Hazelnut Brown, but I guess I can't have everything I want. Great wine selection as well, and of course, hard liquor. The staff here are pretty friendly too, mainly the owner and the beer manager. read more

Do you have a big trust fund? Are you so rich that prices of things do not matter anything to you? Then you should ignore what I will say and move on. But for the rest of us, we may not worry about small change, but we are sensitive to serious differences in prices. I went over to Servall looking for a certain product. Yes, they had it, but they're asking $37 for it. Makes no sense. Went over to BevMo, picked it up for $28. That's not some small change. The arithmetic tells you Servall is 32% more expensive than the big chain. And you also have to remember that San Diego does not have real cut-rate liquor stores. BevMo prices are decent, but nowhere near as low as you will find in some cities with a more competitive market. On top of it all, walking into Servall was just not pleasant. The men working there can best be described as seedy. Big contrast in going over to BevMo. There, it's not some wino's hideout, but a clean, modern store with healthy looking clerks. Even a young woman would not be put off in walking in there to look for liquor. So remember, the nearest BevMo is just a few minutes up the road. Words to the wise. read more